Evolution of Brand

Top 3 Takeaways From This Value-Packed Conversation:

• Failure is a good thing. It may suck in the moment, but when you can look at each failure objectively and discover the positives that will make you wiser for the next time you attack, you don't even need to call it a failure anymore. You can call it a lesson
• There are a number of things that will hold you back from telling your story, such as self-doubt, fear of ridicule or judgement, and being told by parental figures at a young age that you're doing something wrong. But as you get older, it's critical to develop a mindset that allows you to overcome those self-limiting beliefs and focus on the good parts of your story that can ultimately bring transformation to the world
• If you have a bad relationship with failure, you'll never learn from your downfalls and may never pick yourself up. Had Michael accepted his failure of only being able to walk 10 feet after a surgery earlier in his life, he may have never walked again...and, even worse, he may not even be with us today. It's all about the mindset to keep getting better each day and not accepting failure as permanent. 

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Click here for complete show notes

It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more

Get your copy of PodMatch Guest Mastery!

MUSIC CREDIT: "Victory" courtesy of purple-planet.com
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What You'll Discover In Episode 120 of Evolution of Brand

• A look at Michael Harris - who he is, what he does, and how his brand has evolved
• Why you can learn so much from failure
• Why your story is powerful and valuable, no matter where you are on the journey
• In our younger years, we fail constantly and everyone expects it. But when we reach adulthood, we try to avoid situations that may lead to failure, which leads to complacency and inaction. Why is that?
• Why people hold back in telling their story, even if they know it will resonate with the right people
• The reason you can't shape your efforts based on the "highlight reels of others"
• A look at the evolution of storytelling since the beginning of time and since our lives began
• How skills we learn from "show and tell" in elementary school can translate to speaking skills as an adult
• A closer look at authenticity and how it applies to storytelling
• A shoutout to the PodMatch Guest Mastery book that Michael and Jason co-authored
• Why podcast guesting offers the greatest stage for storytelling and why you should NEVER be in full-time sales mode when making a guest appearance on any podcast
• If you show up with value as a podcast guest, the hosts will do the selling for you!
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Learn more about Evolution of Brand at evolutionofbrand.com

If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

Thank you for being part of the EoB Mafia!

Top 3 Takeaways From This Value-Packed Conversation:

• No matter what your intentions and your beliefs are, we are all human and all bleed exactly the same. We have so much divisiveness in the world today, we each need to do our individual part to bridge gaps and allow people to fight for what they believe in in a respectful way, hoping that behavior reciprocates
• Understanding why you're approaching any scenario will provide clarity and boost communication with those you're interacting with. If you don't understand why communication is taking place, it's nearly impossible to push forward towards resolution, compromise, etc.
• Positioning yourself as a value-driven podcast guest is the most powerful way to not only build your brand, but build your network. The relationships that spark from making new connections and working collaboratively to create impactful content can lead to friendships, partnerships, referrals, future collaborations, and much more 

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Click here for complete show notes 

It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more

Get your copy of PodMatch Guest Mastery!

MUSIC CREDIT: "Victory" courtesy of purple-planet.com
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What You'll Discover In Episode 119 of Evolution of Brand

• A look at Jem's brand evolution over the years
• Some of the lessons Jem learned in his world travels that he's applied to everything he does today
• A look at the divisiveness we are experiencing in today's world and how it's impacting communication, problem solving, and harmony among humankind
• How social media is designed to keep your attention locked on their platforms and use negativity as a driver to do so
• When Jem realized the importance of effective communication in his personal and professional life
• A sneak peek at some of the strategies Jem shares in his book, The Art of Conscious Communication For Thoughtful Men
• The importance of understanding WHY when faced with any scenario that calls for strong, effective communication
• Why hiding vulnerability and lacking authenticity can derail trust
• A look at what it's like to work with Jem in group and one-on-one environments
• Discussion about PodMatch Guest Mastery and how Jem has built his brand and promoted his book as a podcast guest
• How podcast guesting enhances your network and creates new long-lasting, lucrative relationships

Learn more about Evolution of Brand at evolutionofbrand.com

If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

Thank you for being part of the EoB Mafia!

Top 3 Takeaways From This Value-Packed Conversation:

• Having healthy relationships in your life starts with you. You need to determine which relationships you're going to have in your world and which ones you're going to release. Communicating boundaries is nothing selfish...it's an important part of self love that will strengthen all relationships you have
• In most cases, your ideal client will be a mirror of yourself. You built your product, service, etc based off a problem you faced and you wanted to bring the solution to the world. Now, you need to find the people who are looking for the same answers
• Three reasons why we don't ask for help and, ultimately, slow down our progress because we don't seek help from those who know more than us, are fear, lack of trust, and ego

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Click here for complete show notes 

It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more

Get your copy of PodMatch Guest Mastery!

MUSIC CREDIT: "Victory" courtesy of purple-planet.com
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What You'll Discover In Episode 118 of Evolution of Brand

• Andrea shares who she is and what she does
• How to have healthy relationships and transform some of the existing relationships you already have
• When Andrea realized she was a personal brand and what she did to pivot and put emphasis on building it
• A brief look at personal brand archetypes that helped Andrea shape her brand-building path
• The importance of finding your ideal client and building your brand to serve that client
• Why you can't let "highlight reels" posted on social media stop you from taking action
• Obstacles Andrea faced building her personal brand and how you can use her wisdom to either avoid or overcome those obstacles more easily
• Why fear, lack of trust, and ego prevent us from seeking help when we need it, thus slowing down our progress
• What Andrea recommends as "Step One" in building your personal brand from the ground up
• A look at the Podcast Guest Mastery book that Andrea and Jason both contributed to
• How podcast guesting helps your brand stand out and plays a large role in your personal brand development

Learn more about Evolution of Brand at evolutionofbrand.com

If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

Thank you for being part of the EoB Mafia!

Top 3 Takeaways From This Value-Packed Conversation:

• The two main ingredients of discoverability are exposure and action. Exposure without action is entertainment
• Awards can give your brand a significant boost. It's important you blast all available platforms that you're an award winner to use it to its full potential and boost your exposure to the max
• If you are creating content in any capacity, embrace that label! There are a lot of opportunities for creators in today's Creator Economy and making your mark can lead to new paths you never considered

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Click here for complete show notes 

It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more

Get your copy of PodMatch Guest Mastery!

MUSIC CREDIT: "Victory" courtesy of purple-planet.com
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What You'll Discover In Episode 117 of Evolution of Brand

• Vinnie shares his background and how his brand has evolved over the years
• The evolution of MTV and television as a whole while Vinnie was working at MTV in the late 90s - early 2000s
• The benefits of awards and how to use your award to increase your exposure
• Similarities between celebrity brands and personal brands
• Why you can't get too hung up on chasing celebrity status at the expense of resonating with your audience
• REAL LIFE: You have to submit, and sometimes pay, to be considered for awards in most cases
• Why Vinnie recommends podcasting as the strongest means of building your brand
• Untapped resources for sharing your content, building your podcast, enhancing your brand, and gaining more exposure
• The value of the podcast community and why it's so cohesive
• The lowdown on Vinnie's Verified Podcast Exchange
• 5 quick steps that will have a significant impact on your brand

Learn more about Evolution of Brand at evolutionofbrand.com

If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

Thank you for being part of the EoB Mafia!

Top 3 Takeaways From This Value-Packed Conversation:

• Your story doesn't have to be an "explosive Hollywood production" to be captivating, engaging, and valuable to the right audience. Your story is rooted in your authenticity and will resonate with the right people
• Authenticity is synonymous with self-awareness. You need to know who you are at your core to truly represent yourself and your brand to the fullest extent
• Stage fright is real. A fear of public speaking is not. We are not afraid of public speaking. We are afraid of public judgement 

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Click here for complete show notes 

It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more

Get your copy of PodMatch Guest Mastery! 

MUSIC CREDIT: "Victory" courtesy of purple-planet.com
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What You'll Discover In Episode 116 of Evolution of Brand

• Some background on Tyler - who he is, what he does, and how his brand has evolved
• Why a brand story doesn't have to be "explosive" to be compelling
• How to appreciate the mundane in your life and your story
• Why authenticity is synonymous with self-awareness
• Understanding the lens in which you are telling your brand story
• How to overcome the feeling that your story isn't sexy or compelling
• Does the fear of public speaking really exist?
• How to put in the practice to overcome stage fright and improve your ability to present and tell your story
• The story and evolution of Tyler's #1 best-selling book, The Power to Speak Naked
• Why your content (and your brand story) needs to be compelling if you expect people to resonate with it
• The reason you need to be serving your audience at all times
• The benefits of podcast guesting and what you can gain from a strategic podcast guesting campaign
• An inside look at the PodMatch Guest Mastery book - available to purchase now!

Learn more about Evolution of Brand at evolutionofbrand.com

If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

Thank you for being part of the EoB Mafia!

Top 3 Takeaways From This Value-Packed Conversation:

• If you can master the skills of sales and marketing, you will always have success, always have income, and always have a way to navigate through the darkest of times
• Do not look at spending money on coaching, training, or anything that will aid and support your growth efforts as debt. Instead, look at it as an investment that will make you a wiser, better equipped brand/business owner
• With the number of options at customer's disposal today, you have to strive to be the best at all times. You can't muddle along or else you'll get left behind and complacency will set in

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Click here for complete show notes

It's time to take your brand from unknown to undeniable. Discover how to reach expert status and attract new clients, expand your network, and much more. Click here to learn more

MUSIC CREDIT: "Victory" courtesy of purple-planet.com
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What You'll Learn From Episode 115 of Evolution of Brand

• Background on Ann's 3+ decades of success in the entrepreneurial space
• Some of the mistakes Ann has made growing businesses that you should avoid
• Strategies Ann recommends instead of trying to bootstrap everything
• Why you need to make smart investments in training, coaching, and support to aid your growth
• The reason why fundamental skills (and continuing to build upon them) will ALWAYS be the gold standard
• The fact that you can't hide anywhere. People will look into you as deep as they can to establish trust
• Reasons why you need to stay on the cutting edge of relevance in the market and NEVER GET COMPLACENT
• Marketshare can be won...but it can be lost just as easily
• Strategies that are useful in both the online and offline arenas
• Why communication skills are always prevalent regardless of where, when, or how you're building your brand
• What happens when you only build your business on social media like Facebook
• Tips and strategies for closing sales and making the sales experience much more enjoyable for everyone involved
• How effective podcast guest appearances can warm up the sales process
• Why you absolutely, with no excuse, need to share any podcast guest appearance you make with your audience

Learn more about Evolution of Brand at evolutionofbrand.com

If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

Thank you for being part of the EoB Mafia!

Top 3 Takeaways From This Value-Packed Conversation:

• Many entrepreneurs discover that once they go full-time in their own endeavor, they're working way more hours than they ever did at their '9 to 5.' However, effective time management strategies will allow you to enjoy some of those freedoms that entrepreneurship can present
• Don't leave your email inbox open all day and let new incoming messages distract you from getting your most important work done. Process your inbox with Chelsey's 4-D approach and block time at certain parts of the day to respond to/delete/delegate your emails
• Efficient time and productivity management is all about doing what works best for you. Some people operate best using tools such as Asana or Trello while others get the best results when they jot down notes and to-do lists on scratch paper. Whatever feeds your productivity, run with it!   

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Click here for complete show notes  

Episode 114 of Evolution of Brand is brought to you by my voice over services. Are you in need of a charismatic voice for your next audio project? I've got your covered! Click here to learn and hear more

MUSIC CREDIT: "Victory" courtesy of purple-planet.com
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What You'll Discover In Episode 114 of Evolution of Brand

• Some background on Chelsey and what led her to the world of time management and productivity coaching
• How effective time management allows you to enjoy some of the freedoms of entrepreneurship
• The importance of pinpointing when your productive energy is at its peak and utilizing those times to your advantage
• Why some professionals fall short when it comes to time management
• Effective strategies for getting the most from your to-do list
• Digital tools and platforms that will help you with time and productivity management
• Why procrastination continues to be a plague on productivity
• When it comes to your to-do list, should you tackle the larger, high-priority projects first or knock off all the quick, simple tasks that will give you a series of small victories?
• Impactful tips for managing your inbox (and an in-depth look at Chelsey's 4-D management approach)
• Why it's important to build rest into your schedule and understand the world will keep moving if you remove yourself from "the grid" for a small period of time
• How built-in "blackout days" can enhance your productivity and recharge your batteries
• A big step you can take to reduce overwhelm in your life immediately

Learn more about Evolution of Brand at evolutionofbrand.com

If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

Thank you for being part of the EoB Mafia!

Evolution of Brand celebrates its one-year anniversary today! On October 26th, 2021, the first five episodes of the podcast went live and we've been going strong ever since.

Join me as I light the candles, pop the champagne corks, and look back on one year of Evolution of Brand.
 

In this anniversary installment, I'll be sharing the "evolution of the Evolution," why the EoB Society has a new name, my arrival on TikTok, a special shoutout to PodMatch, the PodMatch Guest Mastery book that's available on Amazon (link below) that I contributed to, and some special thank yous to everyone who made Evolution of Brand what it is over the past 365 days.

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Connect with me: TikTok | Instagram 

Rate, Review, and Purchase a copy of PodMatch Guest Mastery today 

Want to learn more about PodMatch? Get started here 

MUSIC CREDIT: "Victory" courtesy of purple-planet.com

Learn more about Evolution of Brand at evolutionofbrand.com

If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

Thank you for being part of the EoB Mafia!

Top 3 Takeaways From This Value-Packed Conversation:

• Your brain NEEDS the break from the connections you have to digital products and media platforms. If your job requires you to be online most of the day, then you spend your off-work hours watching Netflix, scrolling Instagram, etc, you overload your brain and build an unhealthy reliance on digital connection, which can leave you feeling unrested and completely drained
• The #1 thing you can do to improve your health is to spend time with loved ones! Doing this sans digital technology only enhances the health benefits found within this activity. Enjoy as many digital-free meals with your family, friends, roommates, colleagues, and others in your circle as you can
• A research study revealed that some people preferred to electrocute themselves with painful shocks instead of having 6-15 minutes in a room without technology to think their own thoughts (!!!)  

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Click here for complete show notes 

Episode 112 of Evolution of Brand is brought to you by my voice over services. Are you in need of a charismatic voice for your next audio project? I've got your covered! Click here to learn and hear more

MUSIC CREDIT: "Victory" courtesy of purple-planet.com
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What You'll Discover In Episode 112 of Evolution of Brand

• Some background on Daniel, what he does, and what's happened as his brand has evolved over the years
• Discoveries Daniel made about digital overuse and addiction while writing Spacemaker
• The reasons why we don't have "space" or allow us to be bored in today's online world
• What is a "digital sabbath" and why should we embrace it?
• Significant impacts digital overuse can have that are relatable to addictions to drugs, alcohol, and overeating
• Why technology isn't a bad thing...but overusing it can be
• The importance of having meals with loved ones that are completely removed from technology and distractions
• Research and statistics that support the benefits of having a digital-free meal once a day
• How the perceived quality of conversations drops when your phone is sitting on the table
• The many positives digital technology offers and how to use it in moderation
• Small daily habits you can do to begin tampering your reliance on being tethered to your devices
• Have we ever had anything in the history of humankind that has impacted our brains to this degree?
• How digital overuse and addiction impacts your ability to grow your brand

Learn more about Evolution of Brand at evolutionofbrand.com

If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

Thank you for being part of the EoB Mafia!

Top 3 Takeaways From This Value-Packed Conversation:

• When you find a passion, there's an uncharted path to getting where you want to go. You need to ask questions and be in full discovery mode to find the steps to take. Once you've discovered those steps, don't be afraid to take them!
• No matter how big your company and brand may be, your reputation can change almost instantly. Sometimes, all it takes is one bad social media post. It's imperative to stay on top of your reputation and NEVER IGNORE anything that can damage your presence for the long run
• A crisis situation, while not the most pleasant to deal with, can present a great opportunity to showcase your customer service and empathy skills. How you handle those situations in plain sight for everyone to see can speak volumes to the level of care you put into the brand experience you're building for customers. 

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Click here for complete show notes 

Episode 111 of Evolution of Brand is brought to you by my voice over services. Are you in need of a charismatic voice for your next audio project? I've got your covered! Click here to learn and hear more

MUSIC CREDIT: "Victory" courtesy of purple-planet.com
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What You'll Discover In Episode 111 of Evolution of Brand

• Dave shares some of the events that have unfolded that got him to where he is today
• Why you need to enjoy the journey and not be focused on just getting "that one hit"
• Why is crisis communications so vital to brands today and how can one social media post change everything for a brand's online rep?
• The reason it's so important to emphasize anything you put online for public consumption
• Never be the last to know that something negative is being spread about your brand online
• Why you need to be humble, vulnerable, and own situations you've screwed up - crisis situations can actually give you an opportunity to shine
• The most escalated crisis Dave has ever handled (you don't want to miss this story) and how this person's online rep has been rehabbed thanks to his help
• The Must Do's and NEVER Do's when it comes to managing a crisis in your brand
• Can you be proactive and prepare for a potential crisis?
• Who should act as a spokesperson in the event of a crisis?
• What should you do right now to give your brand a much-needed reputation check?

Learn more about Evolution of Brand at evolutionofbrand.com

If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

Thank you for being part of the EoB Mafia!