The Founders: Biba de Sousa on Skin Health, Formulation, and Building a Skincare Brand with Integrity
What does it really take to build a skincare line that prioritizes skin health over trends?
In this first episode of The Founders series on Facially Conscious, we sit down with Biba de Sousa, a highly respected esthetician, skincare educator, and founder known for her evidence-based approach to skin barrier health, acne management, and thoughtful formulation.
Biba shares her personal journey in the skincare industry—working hands-on with clients, navigating the realities of product development, and building a brand rooted in clinical experience rather than marketing hype. We talk openly about the challenges behind launching a skincare line, the responsibility that comes with formulating products for real skin conditions, and how to stay grounded in science when the skincare world feels loud and conflicting.
This conversation is both educational and practical. You’ll hear Biba’s perspective on professional skincare, ingredient integrity, long-term skin health, and what aspiring founders should truly understand before entering the skincare industry.
Whether you’re a skincare professional, a curious consumer, or someone feeling overwhelmed by skincare advice online, this episode offers clarity, context, and a more thoughtful way forward.
For more about Biba de Sousa, visit her full bio and website links on our host page at faciallyconscious.com.
Have a question? Send us an email at [email protected]
LIKE, FOLLOW & REVIEW US ON INSTAGRAM, & WHERE YOU LISTEN TO PODCASTS!
Visit our website www.faciallyconscious.com
Linktree | Facially Conscious
Join our new Patreon and Substack for more content from Facially Conscious
Follow Our Hosts On Instagram
Trina Renea - Medically-trained master esthetician and celebrities’ secret weapon
Linktree | Trina Renea, @trinareneaskincare, trinarenea.com and Substack
Julie Falls- Our educated consumer is here to represent you! @juliefdotcom
Dr. Vicki Rapaport -Board Certified dermatologist with practices in Beverly Hills and Culver City @rapaportdermatology and https://www.rapdermbh.com/
Rebecca Gadberry - Our resident skincare scientist and regulatory and marketing expert. @rgadberry_skincareingredients
Credits
Produced and Recorded by The Field Audio
thefieldaudio.com