In this insightful episode of the Deal Finders Podcast, we sit down with Tony Javier, a real estate investor with over 23 years of experience, to dive into his inspiring journey. Tony shares how he built a successful real estate empire starting as a broke college student and how innovative strategies, like leveraging TV advertising, helped him dominate the market. This conversation is packed with actionable tips for finding deals, overcoming challenges, and scaling your business with the right team and systems. Whether you’re a beginner or a seasoned investor, this episode is full of value!

 

Key Takeaways:

1. Leverage Creative Financing: Tony’s first deals involved no-money-down strategies, including leveraging family support and creative loans, proving that resourcefulness can kickstart your real estate journey.

2. The Power of TV Advertising: Tony’s #1 lead generation tool is TV, which provides unmatched credibility, market saturation, and cost-efficiency for his target audience.

3. Build the Right Team: Hiring high-performing individuals and raising your hiring standards is crucial. Tony credits a transformative hire (his sister) with helping him scale and systematize his business.

4. Consistency in Marketing Matters: Tony emphasizes the importance of committing to a marketing strategy for at least 6-12 months, giving campaigns the time they need to yield results.

5. Adapt to Market Shifts: From newspaper ads to MLS deals and cold calling, Tony has pivoted his strategies to stay ahead, showcasing the importance of staying agile in real estate.

 

Episode Highlights:

[0:00] - Introduction

[1:09] - Meet Tony Javier and his 23-year real estate journey.

[2:21] - Starting with no-money-down deals and creative financing.

[10:34] - Evolution of finding deals: lessons from the past and present.

[16:37] - Why TV advertising is the cornerstone of Tony’s success.

[27:06] - The importance of long-term consistency in marketing.

[37:44] - How hiring the right people transformed Tony’s business.

 

Links & Resources: • Learn more about Tony’s TV advertising strategies: https://tonyjavier.com/tv  • Connect with the Deal Finders community: DealFindersClub.com

 

Closing Notes:

Thank you for tuning in! If you found this episode helpful, share it with someone who could benefit. Don’t forget to follow, rate, and review the podcast on your favorite platform. Until next time, get out there and find your next deal!