If you’re a founder, or a leader, or aspiring to be either, you know in your bones that building a business is nothing but a boatload of hard work, more hard work, and then more hard work after that. Of course you need to do other things to succeed, especially as a woman. You have to overprepare. Be the smartest person in the room. Exude persistence, tenaciousness, relentlessness. But if you’ve got all that going on, conventional wisdom tells us that if you put in the labor, you’ll reap the rewards. But what if hard work alone isn’t enough? Laurie and her guest Dr. Laura Huang, a distinguished professor of entrepreneurship and innovation at Northeastern University, discuss Laura’s recent book, Edge: Turning Adversity into Advantage. Because hard work alone may not get you to success. But finding your unique edge, in any situation, will.

 

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Buy Laura’s book, Edge: https://www.proflaurahuang.com/edge

 

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