They’re a paradox only snowmobiles can solve.

Brené Brown has some things to say about this topic. And she’s smarter than us.

Conversations are tough to get right. Based on research, they either go too long or too short and they’re often awkward and we worry a lot about doing them right. But still, we need them. Also, affordances.

We started by reading this article and then went off on tangents about radiologists and shitty AI-enabled jobs. In short, we just like humans.

Is strategy bullshit? No! Listen as Zac breaks down how he approaches strategy and where the good stuff happens.

A journey through (some of) the reasons Rachel wants to exit the field of UXR, with requisite corporate culture bashing.

We chat about how we’ve squeezed value out of AI - and joke about our dead parents, the cat’s meow and abusing ChatGPT.

Things we reference in this episode:

Rubicon Model: It was Julius Caesar, not Napoleon! We continue to learn things.

Intermittent reinforcement: Researchers found that the way to keep the subjects working longest was to reinforce the behavior at unpredictable intervals, rather than regularly.

100 Repetitions: Maybe Atomic Habits?

Sunk cost fallacy: the phenomenon whereby a person is reluctant to abandon a strategy or course of action because they have invested heavily in it, even when it is clear that abandonment would be more beneficial.

And sadly, Bolton’s department store is permanently closed.

We come by perfectionism honestly - and generationally - so this shitty first draft is no small feat for us. Listen as we figure out how to start and stop a podcast, introduce our professional backgrounds, wrestle with career transitions and chat about what inspires us to keep going. (Hint: It’s not passion.)