Fit Coach Secrets

Fit Coach Secrets

By Kristy OshitaHealth & Fitness
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Fit Coach Secrets episodes

  • Social distancing answer for PTs? The 15-min body transformation workout w/ Steve McKinney - Fitness Business Secrets (FBS S1E15)

    Today on the show we have Steve McKinney. He has been in the fitness industry for over 30 years. 

    His accomplishments include placing first as Mr. Southern Illinois, reaching a black belt in Jujitsu, and owning multiple fitness studios in Jujitsu and bootcamp. 

    He recently started a new personal training gym that uses his 15-minute workout where clients only need to come in for two times a week and see complete body transformation. It's amazing! 

    What you'll learn from this episode: 

    • His radical 15-minute training protocol technique that is perfect for training with social distancing while maximizing customers per hour 
  • His training technique that works great with anyone, even the challenging clients with many injury limitations 
  • How he charges for these 15-minute sessions to see if this concept would work well for your business 
  • How he has transitioned part of his business to be online training and how that online training is almost completely automated 

    • Read more: https://fitnesssecrets.co/podcast/social-distancing-training-techniques-15-min-body-transformation-workout-steve-mckinney

    1 hr 5 min
  • Social media marketing for $1/day and less than 15 min/day w/ Dennis Yu - Fitness Business Secrets (FBS S1E14)

    I'm so excited because today on the show we have Dennis Yu. He's the CEO of Blitz Metrics, which can name Golden State Warriors, Nike and Rosetta Stone as customers. 

    He is also an internationally recognized lecturer in Facebook Marketing and has spoken in 17 countries. 

    Dennis has also been featured in the Wall Street Journal, New York Times, LA Times, national public radio TechCrunch, CNN, Fox News, and more. 

    He's also held leadership positions at Yahoo and American Airlines, and he's also a big fitness enthusiast with over 20 marathons under his belt. 

    What you'll learn from this episode: 

    • His $1 a day ad budget strategy to get tons of leads 
  • Tactics to create lots of social media content with only 10 to 15 minutes a day 
  • How to create content that viewers are attracted to without feeling like you have to be perfect or like the super expert 

    • Read more: https://fitnesssecrets.co/podcast/social-media-marketing-efficient-daily-results-dennis-yu

    39 min
  • How to run a virtual training business and get weekly leads from Youtube w/ Kaylan Gilliam - Fitness Business Secrets (FBS S1E13)

    Today in the show we have Kaylan Gilliam. He's the owner of Alpha U, an online personal training business. 

    Through Alpha U, he creates custom fitness programs for his clients and his recently added nutrition coaching.

    What's really interesting is that he's grown his online business, not through Instagram, but through YouTube where he has over a thousand subscribers.

    He even does nutrition coaching and has found a lot of success, so I'm hoping he can give us some tips and advice on how to be successful also with our fitness business.

    What you'll learn from this episode:  

    • How he runs his virtual training business and gets tons of weekly leads from YouTube and other social media channels 
  • How he converts his interested social media leads to clients 
  • How he prices his program 
  • How he sets up his training program where he doesn't even need to do live training with them 

    • Read more: https://fitnesssecrets.co/podcast/run-virtual-training-business-get-youtube-leads-kaylan-gilliam

    45 min
  • Unique Facebook marketing techniques to grow your online training business today w/ Alex Storm - Fitness Business Secrets (FBS S1E12)

    I am so excited today because I'm talking to Alex Storm. He's the founder of Christian Freelance Academy. 

    Alex helps entrepreneurs launch and grow a successful online business through effective client-getting methods, online marketing strategies, Facebook Ad strategies and customer funnels. 

    He's an internet marketing genius. From his website, he has a lot of great testimonials for what he's done. 

    He helps people basically create their own online business. He has a great system, and lots of good videos on his Facebook group. 

    What you'll learn from this episode: 

    • How Facebook advertising during the quarantine is actually a big opportunity 
  • Step-by-step how to launch your own online fitness business 
  • A business model for trainers who want to start training clients online today without a website 
  • New online strategy using Facebook in a totally different way to grow your audience online 

    • Read more: https://fitnesssecrets.co/podcast/unique-facebook-marketing-techniques-grow-online-business-alex-storm/

    46 min
  • How Allan uses his own training app & focus on the over 40 market to grow his business w/ Allan Misner - Fitness Business Secrets (FBS S1E11)

    Allan Misner is a personal trainer, owner of Island Fitness Gym located in Bocas del Toro, Panama. 

    What’s really interesting about Allan’s training business is that he focuses on helping the 40 years old and plus market get healthy through his podcast, aptly called 40+ Fitness Podcast, and his own fitness app in the app store, aptly called 40+ Fitness Training App! 

    He has even wrote a book -- The Wellness Roadmap: a Straightforward Guide to Health and Fitness After 40 -- that is highly reviewed on amazon! 

     Through the app, he does group training and one-on-one training. He offers different packages from $75 to $399/month for a premium package on the app. 

    What you'll learn from this episode: 

    • How he is able to attract clients from all over the world by creating authority with a book he’s written 
  • How Allan is able to live in sunny Panama year around and train people remotely using his app 
  • How he uses the app as a passive source of training income and also for more active training clients! 
  • How he markets to his niche of training clients 40 years and older 

    • Read more: https://fitnesssecrets.co/podcast/over-40-market-training-app-fitness-business-allan-misner/

    1 hr 21 min
  • Setup Instant Online Training Business with No Technical Know How w/ Pamela Kyro - Fitness Business Secrets (FBS S1E10)

    Today my guest is Pamela Kyro. She is the owner of Body by Pamela located in New Hyde Park in New York which does personal training and semi private group training. 

    However, as many of us trainers can relate, with Covid-19 recently she had to scramble to change her business model to hang on to her clients and her revenue. 

    Pamela is going to tell us how despite being a non-techie person, she has quickly turned her business into an online training business with many satisfied customers. 

    What you'll learn from this episode: 

    • The low-tech way she trains and keeps her clients engaged and happy. No software apps needed! 
  • The five-minute simple but brilliant method she uses to stay in the minds of clients who opted not to train online. 
  • How she creatively set up her program so that: 
    1. That current clients would be open to training online 
  • And the ones that did were happy to pay the same weekly payment each week 

    • At the end of the show, I’m going to share some additional tips in providing more value to your clients. 

    Read more: https://fitnesssecrets.co/podcast/setup-instant-online-training-business-pamela-kyro/

    47 min
  • Use one-day events to skyrocket new memberships w/ JR Spear - Fitness Business Secrets (FBS S1E9)

    We are getting the inside secrets from multiple 6-figure business owner JR Spear on how to get online training clients paying as much as $2500 per ticket. 

    JR is really a real-life fitness rockstar! What I really like about this guy is he has tons of energy and his clients just love him. They talk about how he has transformed their fitness business. 

    What you’ll learn from this episode: 

    • How to put on one-day events to explode your membership 
  • How to market these one-day events 
  • How to offer events and even training at places where rent is as low as $20 for access! 
  • How to handle multiple prospects at once at your event so you can still close everyone who is interested, even if you are running the event with just 1 helper! 

    • Read more: https://fitnesssecrets.co/podcast/one-day-events-improve-new-memberships-jr-spear/

    1 hr 21 min
  • Top 10 things to grow your fitness studio to $30k/mo w/ Chas Young - Fitness Business Secrets (FBS S1E8)

    Today we are talking to Chas Young. She is a business startup coach who went from a fitness trainer to a new studio owner of a Spin TRX studio located right in downtown Calgary. 

    She successfully made that gym very profitable to the tune of $30,000 in revenue per month and then having a successful sale as she transitioned to a coaching role. 

    What you’ll learn from this episode: 

    • What your estimated costs would be to open a brand new gym from buildout to equipment to lease 
    • How she was able to target her workouts and theme of the gym so it would appeal to the downtown demographic 
  • How changing her membership prices affected her and her business 
  • How she grew her membership from 0 customers to a steady 250 clients 
  • Her Top 10 things she recommends gym owners to do to grow their business 

    • Read more: https://fitnesssecrets.co/podcast/top-10-things-grow-fitness-studio-chas-young/

    1 hr 2 min
  • How to boost sales with a hands on fitness challenge! (Pt 2) - Fitness Business Secrets (FBS S1E7)

    The Post Challenge coaching can take place at an end of challenge celebration event for example if on the last day you do a mini-party and give away prizes and award the 1st place winner. Or it can just be booked on clients schedule. 

    Things that you and your client need to accomplish during the Post Challenge coaching: 

    1. “After” photo 
  • “After” measurements 
  • Review their goal worksheet 
  • What worked and what didn’t 
  • What did they learn 
  • Maintenance program 
  • Review: At this time have a computer ready and ask them to leave a review. 
  • Referral: Then ask them to type in 3 friends whom they would refer email 3-4 clients a 7 day gift pass. Since people have friends all over the world, this is a good time to have your online coaching packages ready. 

    • Also, don’t forget to announce the end of the challenge winner! 

    Read more: https://fitnesssecrets.co/podcast/how-to-run-fitness-challenge-complete-guide-2020/

    28 min
  • How to boost sales with a hands on fitness challenge! (Pt 1) - Fitness Business Secrets (FBS S1E6)

    I’m glad you are reading this. I hope this means you will put on a challenge above the bare minimum! Challengers will feel more cared for and you will make more money. Double win! 

    In a hands on challenge setup, you would do all the items mentioned in the bare minimum challenge BUT in addition you will include more one-on-one coaching and interactions throughout. 

    The one-on-one interactions are done through a: 

    1. Pre-challenge coaching session 
  • Weekly check in calls/text messages during the challenge 
  • Post challenge coaching session 

    • I highly recommend also adding in the: 

    • Pre-challenge promotional workshop. This would be scheduled at least 7-10 days before the launch of the challenge and provide valuable info on how to succeed at the challenge. 
      • It should be free for anyone who wants to attend because your goal is to promote the challenge and benefits you get by joining. 

    Read more: https://fitnesssecrets.co/podcast/how-to-run-fitness-challenge-complete-guide-2020/

    24 min

About Fit Coach Secrets

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Fitness coaches, trainers, gym owners & class instructors, YES you can grow your clients & profits! Join your host Kristy Oshita, founder of 2 half a million dollar fitness companies, every…