By <a href="https://multilingual.com/author/john-yunker/">John Yunker</a>
A web globalization consultant describes the top five most common website and app localization mistakes to avoid in order to increase user engagement and create a positive user experience. These include underlocalization, overlocalization, and use of inappropriate photographs.

By John Yunker A web globalization consultant describes the top five most common website and app localization mistakes to avoid in order to increase user engagement and create a positive user experience. These include underlocalization, overlocalization, and use of inappropriate photographs.

By&nbsp;<a href="https://multilingual.com/author/john-yunker/" rel="noopener noreferrer">John Yunker</a>
A web globalization consultant describes the top five most common website and app localization mistakes to avoid in order to increase user engagement and create a positive user experience. These include underlocalization, overlocalization, and use of inappropriate photographs.

Five Rookie Mistakes to Avoid When Taking a Website (or App) Global

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Five Rookie Mistakes to Avoid When Taking a Website (or App) Global

Five Rookie Mistakes to Avoid When Taking a Website (or App) Global

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