Two weeks ago, I was scrolling through my own podcast titles and realized I wouldn't click on my own content. And I thought, "what a f*cking limp noodle."
Every title was technically accurate. It had all the right SEO, optimization, and whatnot. But it was BO-RING AF.
The show is called F**k Around & Get Paid and I was clearly playing it stupidly safe.
So I immediately changed the most recent episode right there on the spot to Kick Overwhelm in Its Red Hot Arse. I sent an email about it, and subsequently got the most unsubscribes I've had on my email list in MONTHS. To which I said, "Good."
Because I don't want a bunch of limp noodles on my email list. I've a powerful shot of whiskey, and I need the whiskeys in my orbit so we can make sh*t burn hot together.
This whole thing got me thinking about the energetics of business and how often we do this in our marketing without even realizing it.
Because while our words in our content might be technically accurate, it doesn't always make the right people stop scrolling.
It you're a red hot sassy b*tch like me and you're playing it safe? You've lost your people before they even meet you.
That's why, in this episode, we're talking about Limp Noodle Marketing: Why we do this, where it shows up, and how to make your marketing actually sound like YOU.
In this episode:
- The sneaky ways you might be softening your messaging
- How “professional” marketing advice can make your copy sound like turds
- Why you often can't see your own boring marketing from the inside
- How to make your message match the actual energy you bring to your work
- The questions I use to figure out whether something is actually going to make someone stop scrolling
- Why your marketing doesn't need to be louder, it just needs to be more YOU
Because your content's job is to shake someone out of the scroll. If it doesn't do that, it doesn't exist to them.
Want to go deeper?
This is exactly the work we're doing inside my upcoming workshop.
We're looking at the relationship between your energy, your message, and your money, so what you say, what you sell, and what you charge can actually come from the same place.
Join the waitlist here: jenliss.com/waitlist
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Ready to F**k Around &Get Paid?
Get Paid to Be You 👉 jenliss.com/you
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