Flip Talk Rookie Playbook

The best way to sustain your business is to become the top-of-mind company to potential leads. It means you have to be always relevant, and to be relevant is to actively pitch your business to sellers and buyers alike. This is where an efficient and well-calculated marketing strategy comes in.

Today, Don and Ryan share some of their business goals for the coming year and why they’re putting a lot of emphasis on efficient marketing strategies. They describe their personal preferences regarding sales processes and which method nets the most leads. They also explain some of the critical metrics you have to consider when planning your marketing strategy as well as how you can go about managing each one.

“Your marketing process converts leads from a call to a client to a sale.” - Ryan Scialabba

This Week on FlipTalk’s Rookie Play Book:

Send in the questions you want to be answered on the Rookie Playbook to be rewarded with a $100 Amazon Gift Card!

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Thanks for tuning into the FlipTalk podcast! If you enjoyed this episode and want to learn even more about what it takes to build a 7-figure real estate business, head over to iTunes and subscribe to the show. Don’t forget to tune into our other shows: FlipTalk’s Rookie Play Book and FlipTalk’s REI Round Table. Share your favorite episodes on social media to help other new investors learn what it takes to grow a successful business in the real estate investing industry.

Join the community of FlipTalk fans on Facebook  and visit our website for even more content, information, and resources about real estate investing.

The market may seem to be brighter every day, but we all know this uptrend won’t last forever. As investors, we must not only put money on assets but also make sure we protect them. You have to establish an adequate cash flow so you won’t end up with negative returns during a short or even long-term crash.

Today, Don and Ryan explain what it means to have high-level cashflow control. They share examples of numbers you always need to keep in mind and share the strategies they used to adjust to the market today. They also describe what it truly means to have true wealth and what it takes to get it as well as comment on the current market trend and share ideas on where it will go from here.

“Cash flow, in any business, is the blood that makes your heart pump.” - Don Costa

This Week on FlipTalk’s Rookie Play Book:

Send in the questions you want to be answered on the Rookie Playbook to be rewarded with a $100 Amazon Gift Card!

Rate, Review, Learn and Share

Thanks for tuning into the FlipTalk podcast! If you enjoyed this episode and want to learn even more about what it takes to build a 7-figure real estate business, head over to iTunes and subscribe to the show. Don’t forget to tune into our other shows: FlipTalk’s Rookie Play Book and FlipTalk’s REI Round Table. Share your favorite episodes on social media to help other new investors learn what it takes to grow a successful business in the real estate investing industry.

Join the community of FlipTalk fans on Facebook  and visit our website for even more content, information, and resources about real estate investing.

The higher you go in business, the harder it is to keep track of its growth. That’s a fact for any type of business, even in real estate. Crunching numbers in deals is one thing, but to deep dive into numbers of your own company is a whole other matter. If you don’t know what you’re doing, things can go south pretty fast.

Today, Don and Ryan discuss the importance of not just having data but having a ton of it. They explain how accumulated data can help steer your business in the right direction and how the same data can be used to set new goals. They also suggest some of the critical types of data you and your team must keep tabs on at all times and share tips on how you can gather individual data from separate marketing campaigns.

“You need to know more than 15 key numbers in your business to really see its health at any given time.” - Ryan Scialabba

This Week on FlipTalk’s Rookie Play Book:

Send in the questions you want to be answered on the Rookie Playbook to be rewarded with a $100 Amazon Gift Card!

Rate, Review, Learn and Share

Thanks for tuning into the FlipTalk podcast! If you enjoyed this episode and want to learn even more about what it takes to build a 7-figure real estate business, head over to iTunes and subscribe to the show. Don’t forget to tune into our other shows: FlipTalk’s Rookie Play Book and FlipTalk’s REI Round Table. Share your favorite episodes on social media to help other new investors learn what it takes to grow a successful business in the real estate investing industry.

Join the community of FlipTalk fans on Facebook  and visit our website for even more content, information, and resources about real estate investing.

The term “real estate business owner,” is heavily associated with being rich and owning a lot of luxury cars. The media, particularly social media, has a way of exclusively showing the perks of being a successful real estate investor, but what a lot of people don’t realize is there are a lot of uglies happening behind the scenes. It’s not always rainbows and butterflies, as the song goes, and it’s no different in this industry.

Today, Don and Ryan discuss some of the worst things that could be said about this industry from the perspective of a business owner. They share their recent setbacks, how they happened, why they happened, and how they resolved them. They also explain why these setbacks are normal and how investors should confront them.

“It's not systemizing the business that's challenging. It's the controlling the human variable the system depends on.” - Ryan Scialabba

This Week on FlipTalk’s Rookie Play Book:

Send in the questions you want to be answered on the Rookie Playbook to be rewarded with a $100 Amazon Gift Card!

Rate, Review, Learn and Share

Thanks for tuning into the FlipTalk podcast! If you enjoyed this episode and want to learn even more about what it takes to build a 7-figure real estate business, head over to iTunes and subscribe to the show. Don’t forget to tune into our other shows: FlipTalk’s Rookie Play Book and FlipTalk’s REI Round Table. Share your favorite episodes on social media to help other new investors learn what it takes to grow a successful business in the real estate investing industry.

Join the community of FlipTalk fans on Facebook  and visit our website for even more content, information, and resources about real estate investing.

Growing your business involves a lot of human resources and even more working hours. The initial growth will make you feel proud and excited at what you’ve accomplished. However, there will be times where you encounter a plateau and meet stagnation. What should you do to overcome and break past this state of your business?

Today, Don and Ryan discuss what is needed to continue growing in a market where every company wants to expand. They share the importance of learning multiple ways to make money from a deal without losing sight of the core of the business. They describe some of their recent challenges and how they solved them. They also explain the importance of always having the drive to learn - no matter how far you are in this industry.

“There are a million ways to make a million bucks; you just need to pick one and stick with it.” - Ryan Scialabba

This Week on FlipTalk’s Rookie Play Book:

Rate, Review, Learn and Share

Thanks for tuning into the FlipTalk podcast! If you enjoyed this episode and want to learn even more about what it takes to build a 7-figure real estate business, head over to iTunes and subscribe to the show. Don’t forget to tune into our other shows: FlipTalk’s Rookie Play Book and FlipTalk’s REI Round Table. Share your favorite episodes on social media to help other new investors learn what it takes to grow a successful business in the real estate investing industry.

Join the community of FlipTalk fans on Facebook  and visit our website for even more content, information, and resources about real estate investing.

Part of the role of an acquisitions manager is to have the patience and wisdom of a researcher and the charisma and confidence of a negotiator. Their tasks mainly revolve around fieldwork, settling, and elections to purchase short and long-term lease agreements that meet your business’ goals. Suffice to say, hiring the right acquisitions manager is critical to making sure each contract signed will translate to your company’s earnings.

Today, Don introduces his Acquisitions Manager, Ruben, to answer a few questions from our fans on Facebook. Ruben shares his professional background, how he began working as an acquisitions manager, and some of the projects he’s collaborated on so far. He explains how to prepare for an appointment with a new lead and shares key tools and equipment an acquisitions manager should always have access to. He also describes the importance of not just establishing a relationship with the client, but to also make sure you don’t let the momentum grow cold.

“You can't control a lot of things, but what you can control is how you go into that appointment, how you react, and how you raise questions.” - Ruben

This Week on FlipTalk’s Rookie Play Book:

Resources Mentioned:

Rate, Review, Learn and Share

Thanks for tuning into the FlipTalk podcast! If you enjoyed this episode and want to learn even more about what it takes to build a 7-figure real estate business, head over to iTunes and subscribe to the show. Don’t forget to tune into our other shows: FlipTalk’s Rookie Play Book and FlipTalk’s REI Round Table. Share your favorite episodes on social media to help other new investors learn what it takes to grow a successful business in the real estate investing industry.

Join the community of FlipTalk fans on Facebook  and visit our website for even more content, information, and resources about real estate investing.

You can invest a lot of money in getting educated and learning from real estate experts, but it will all be for nothing if you don’t take action. Overthinking the risks and methods involved in this type of business will get you nowhere. Sometimes the only advice you need is the advice that makes you walk out that door and get started.

Today, Don and Ryan describe the challenges of employing people who look capable on the surface, only to be exposed when pressured and how having quality communications can impact your company’s performance. They also explain how veteran entrepreneurs can make decisions faster than their newer counterparts and express their opinions on building your reputation and how you can prevent it from being ruined.

“A bad result is better than no result. At least you know you got a result.” – Ryan Scialabba

This Week on FlipTalk’s Rookie Play Book:

Key Takeaways:

Rate, Review, Learn and Share

Thanks for tuning into the FlipTalk podcast! If you enjoyed this episode and want to learn even more about what it takes to build a 7-figure real estate business, head over to iTunes and subscribe to the show. Don’t forget to tune into our other shows: FlipTalk’s Rookie Play Book and FlipTalk’s REI Round Table. Share your favorite episodes on social media to help other new investors learn what it takes to grow a successful business in the real estate investing industry.

Join the community of FlipTalk fans on Facebook  and visit our website for even more content, information, and resources about real estate investing.

The year 2020 has been filled with a lot of surprises, mostly unpleasant, but not devoid of any bright spots. It’s no secret that investors, both new and seasoned, are anxious and stressed with the current state of the economy and the uncertainty of the future. But real estate has always found a way to thrive, regardless of market status. As someone who experienced and survived an economic crash, I want to help you have some form of clarity during these troubling times.

In today’s episode, I share my experience with the 2008 crash, the time I closed my restaurant, and when I went back to real estate. I discuss how conservative or aggressive your marketing should be today. I describe how you can respond to your naysayers and my personal experience with them. I explain the idea behind my passive income goal and how you can create your own passive income. I also discuss what you can expect from our upcoming Flip Talk Virtual Summit.

"Don't make your decisions in a fear-based vacuum."

On Today’s Episode of Flip Talk:

Connect with me:

Rate, Review, Learn and Share

Thanks for tuning into the FlipTalk podcast! If you enjoyed this episode and want to learn even more about what it takes to build a 7-figure real estate business, head over to iTunes and subscribe to the show. Don’t forget to tune into our other shows: FlipTalk’s Rookie PlayBook and share your favorite episodes on social media to help other new investors learn what it takes to grow a successful business in the real estate investing industry.

Join the community of FlipTalk fans on Facebook, YouTube,  and visit our website for even more content, information, and resources about real estate investing.

Alex Pardo is a coach, real estate investor, and owner of Flip Empire, a learning resource for new investors and a platform that can help seasoned investors scale their businesses. He is the host of the Flip Empire Show, a real estate podcast where he interviews other investors as well as provides strategies to help new investors find success in real estate. Despite finding tremendous success in real estate, Alex has recently decided to relinquish his role as operator and focus full-time on himself, his family, and his coaching business.

In today’s episode, Alex shares why he is no longer content with being fully committed to real estate. He explains how and when these thoughts began and what ultimately led him to be a full-time consultant and coach instead. He describes how the pandemic has changed the way he looked at himself and his career as well as his options. He discusses the economy, the politics of 2020, and his thoughts on what will happen after the elections. Alex also shares why being part of masterminds is always worth the upfront cost.

"When you have options, you think clearly and you make better decisions." - Alex Pardo

On Today’s Episode of Flip Talk:

Connect with Alex Pardo:

Rate, Review, Learn and Share

Thanks for tuning into the FlipTalk podcast! If you enjoyed this episode and want to learn even more about what it takes to build a 7-figure real estate business, head over to iTunes and subscribe to the show. Don’t forget to tune into our other shows: FlipTalk’s Rookie PlayBook and share your favorite episodes on social media to help other new investors learn what it takes to grow a successful business in the real estate investing industry.

Join the community of FlipTalk fans on Facebook, YouTube,  and visit our website for even more content, information, and resources about real estate investing.

You can market your business without scaling, but you can’t scale a business without marketing. Marketing is responsible for getting your business leads, referrals, and closed deals. This is why a properly executed marketing strategy is imperative when it comes to expanding your real estate business.

Today, Don and Ryan discuss some of their best-kept marketing secrets and how they led to successfully scaling their businesses. They share the marketing strategies they used, the ones that failed, and which strategies they found most successful. They also explain the importance of learning how a marketing strategy works before trying it and describe what it means to know your customers and how it dictates your business model.

“Marketing comes down to understanding what you're doing and why.” – Don Costa

This Week on FlipTalk’s Rookie Play Book:

Key Takeaways:

Rate, Review, Learn and Share

Thanks for tuning into the FlipTalk podcast! If you enjoyed this episode and want to learn even more about what it takes to build a 7-figure real estate business, head over to iTunes and subscribe to the show. Don’t forget to tune into our other shows: FlipTalk’s Rookie Play Book and FlipTalk’s REI Round Table. Share your favorite episodes on social media to help other new investors learn what it takes to grow a successful business in the real estate investing industry.

Join the community of FlipTalk fans on Facebook  and visit our website for even more content, information, and resources about real estate investing.