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Lorie Davidson's story of humble beginnings, where he started helping his mom in the hardwood floor industry at the age of 15, is a testament to the value of hard work and perseverance. However, it wasn't until he began to take classes and get involved with the online community that his career started to take off.

One key takeaway from Lorie's experience is the importance of not being afraid to ask for help. By seeking out advice and knowledge from others in the industry, Lorie was able to learn new techniques and best practices that helped him grow his business.

Another important lesson from Lorie's story is the value of giving back to the industry. As a seasoned professional with years of experience, Lorie has made it his mission to help mentor and train the next generation of hardwood floor installers. By sharing his knowledge and expertise, he is helping to raise the level of professionalism and quality across the industry.

Finally, Lorie's story emphasizes the importance of continuous learning and self-improvement. By taking classes and staying up-to-date with the latest industry trends and best practices, Lorie has been able to stay ahead of the curve and maintain a competitive edge in the market.

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This week's guest is Ansel Hall, a business broker with Sunbelt Business Brokers in Phoenix. With a background in finance and handling multimillion dollar mergers and acquisitions, Ansel started his own business and eventually sold it. He then bought into a car dealership and helped make it successful before joining Sunbelt to help small to medium sized business owners. In this episode, we discuss the importance of beginning with the end in mind and how to plan for a successful exit strategy.

Beginning with the end in mind means starting any project or endeavor with a clear understanding of the final outcome or goal. It involves visualizing what you want to achieve, and then working backwards to figure out the steps needed to get there. In the context of business, this means knowing exactly what you want to achieve with your company, whether that be selling it for a large profit, passing it down to your children, or simply creating a sustainable and profitable business that will provide for you and your employees.

Once you have a clear understanding of what your end goal is, you can begin to reverse engineer the process. This means breaking down your goal into smaller, achievable steps, and then working on each step one at a time. This can help you stay focused and motivated, and ensure that you are making progress towards your ultimate objective.

By beginning with the end in mind and reverse engineering your goals, you can also better allocate your time, resources, and energy. You can focus on the most important and impactful steps, and avoid wasting time on activities that won't move you closer to your goal.

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This week's guest is Sergey Shlyapintokh, the Director of Business Development at Thermosoft, a manufacturer of radiant heat systems. Sergey joins us to discuss the benefits of radiant heat systems and how they can add value to your business. He shares insights on why installers shouldn't be afraid of working with radiant heat systems and how they can build relationships outside of their direct industry to grow their business. Tune in to learn more about this exciting technology and how it can benefit your business.

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This week's guest is Mr. Karma himself, Ken Ballin. Ken is the owner of Skyro Floors in the Jersey Shore and a prominent online resource for flooring, tile and stone professionals. In this episode, we talk about the power of building a positive reputation in your industry, why it's important not to get defensive when discussing pricing, and the importance of investing in your employees' growth and development. Tune in to learn how you can use positivity and empathy to build a successful flooring, tile or stone business.

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This week's guest is Christopher Bock, a co-owner of Geronimo Floors based in Marin County, California. With two decades of experience in the flooring industry, Chris has recently shifted his focus towards building systems and developing his business instead of just working a job. However, he has faced various challenges along the way that have hindered his progress. Tune in to learn more about his journey and the strategies he's implementing to overcome these obstacles.

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This week's guest is Schannon Violet, the owner and operator of That Tile Chick, a home remodeling company based in Houston. Despite having studied accounting for four years and working as an accountant for six years, she realized that it wasn't the career path for her and decided to follow her passion for home renovation.

With her background in accounting, Schannon has been able to effectively manage the financial aspects of her business, which has helped her grow and succeed. She also emphasizes the importance of drive and mindset in achieving success.

Tune in to hear Schannon's story, her insights on running a successful business, and how you can find success by following your passions and developing the right mindset.

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This week's guest is Dave Garden, the owner and operator of Installation Services, LLC in Detroit, Michigan. Dave's journey began as a solo installer and eventually led him to run a workroom that handles installations for Lowes. His business has come a long way, growing to roughly 200 crews.

What made the difference in Dave's ability to expand his business so significantly? According to him, it all comes down to setting the standard before ever arriving at the job site and laying down the first piece of floor covering.

In this episode, Dave discusses the importance of establishing a standard for excellence in the flooring industry, how to communicate that standard to your team and clients, and what each individual's role is in making the industry successful. Tune in to learn from Dave's experience and insights.

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This week's guest is Matt Garcia, the owner and operator of Craftsman Hardwood Flooring located in San Angelo, Texas. Despite finishing high school early and not being particularly keen on going to college, Matt decided to commit himself to becoming a third-generation flooring installer. After gaining experience in California, he relocated to Texas with his family and started his own business. With no existing reputation to rely on, he had to figure out how to make his business stand out from the competition. Tune in to learn how Matt has been using value additions to differentiate his business and attract more clients

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This week's guest is Reuben Potter, the owner of Floors By Southern Boys and a seasoned installer with 23 years of experience. Despite having only a 6th grade education, Reuben has managed to establish a successful installation business, a popular YouTube channel, and an online store. He believes that formal education is not always necessary to succeed in life, and has proven that with his accomplishments. Tune in to learn from Reuben's experience and discover how you can thrive in your own way, regardless of your educational background.

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This week's guest is Mike Somodean, owner and operator of MSCS Inc. located in north Atlanta, GA. Originally from Romania, Mike built the American dream through his skills as a hardwood sand and finish craftsman. Despite his work visa expiring, Mike continued to grow his business and become more involved in the industry, eventually finding success through applying business principles. However, this success was not without its challenges. Tune in to hear how Mike overcame these obstacles and the key factor that has contributed to his success.

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Need new headphones for working and listening to Floor Academy? Check out ISOTunes using the link below. Amazing Bluetooth headphones that are OSHA certified. http://bit.ly/2P5A9pR

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