Focal Points with Dorie Howell

Today on the podcast Dorie is sharing her expertise on Key Performance Indicators (KPIs). What is a KPI and why do you need to track them in your business? Why do you need to do a marketing audit and knowing the importance of your "thing that sells the thing". Measuring these things helps photographers spin their wheels doing things that don't help their businesses grow. Leaning into what is working and letting go of the things that aren't can move the dial of success in the right direction. Remember: if you aren't doing, you aren't growing!

To learn more about Dorie's Marketing Breakthrough Program send her a message at [email protected] or click here.

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Dorie Howell

The Focal Points Podcast

Today on the podcast Dorie is joined on the mic by Miranda Hayak, a professional photographer based in Long Beach California who has experienced every selling situation and experience in her decade long career. In this conversation Dorie and Miranda talk about a variety of things that impact their photography studios. Within the conversation they focus on the idea that sales doesn't have to be complicated or hard. That the best thing you can do for your business is to keep your process and workflow as easy as possible. Miranda describes her workflow (that is a bit unconventional) and offers examples of how this has worked well for her business.

Have you downloaded your workbook on "Successful Traits of Business Owners" yet? Don't miss out on this. Traits of Successful Business Owners. https://www.harmonyhangout.com/traits

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Dorie Howell

The Focal Points Podcast

Have you ever been in a situation with a family member or client where you can't see to get your point across and they are having a hard time getting you to understand their point of view? Yup, been there and done that. I never really understood why I had such issues with people UNTIL I realized that not every one thinks like me OR communicates like me. Just like there are several different personality types, there are several different communication styles that are attached to those personality types. Knowing the differences AND being able to spot them have helped me tremendously in my business and relationships. Join Dorie today as she helps you spot our differences so you can succeed in your business.

Have you downloaded your workbook on "Successful Traits of Business Owners" yet? Don't miss out on this. Traits of Successful Business Owners. https://www.harmonyhangout.com/traits

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• The Focal Points Podcast

Do you become paralyzed with fear with the idea that you might, at some point in time, have to enter a networking meeting where you don't know anyone and strike up a conversation with a stranger about your business? If this sounds like you, you are not alone. In this episode Dorie breaks down how to handle a room like a boss. No need to hide in the corner, checking your phone. With a little prep and some confidence, you can handle any networking situation like a pro!

Be sure and get this download that covers all 15 (+4) of the Traits of Successful Business Owners. https://www.harmonyhangout.com/traits

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So you went to the convention, now what? How are you supposed to manage all the great ideas and ah ha! Moments you had? What now? Well, you are in luck because today on the podcast Dorie dives into a strategy that she uses after she attends a conference that allows her to sort through her ideas in a way that makes them not quite so overwhelming. Take a listen and see if this strategy can work for you.

Be sure and get this download that covers all 15 (+4) of the Traits of Successful Business Owners. https://www.harmonyhangout.com/traits

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Are you heading to one of our industries incredible live events this year? Imaging USA, WPPI, Shutterfest, SYNC, The Noobie Conference, The Portrait Masters, and so many more all are wonderful ways for photographers to gather with other photographers and just live and breathe what we do for a few special days each year. It is a great way to learn, connect, and grow BUT there are some things you should know before you head out in order to get the best experience you can from these events. And that is exactly what Dorie is talking about on this episode of the Podcast.

Be sure and get this week's download that covers all 15 (+4) of the Traits of Successful Business Owners. https://www.harmonyhangout.com/traits

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Many times when you think about making more money in your business you are told two things. Get more clients and raise your prices. But the truth is, that isn't something that a lot of people can do easily. So where does that leave those who are willing to work hard, put in the time and energy but still want to make more? In this episode Dorie goes through several strategies on how to make more per client that doesn't include discounts and specials.

Did you catch last week's episode? Be sure and listen to see how your personality traits measure up against others who are running successful businesses and be sure to get get the week's download that covers all 15 (+4) of the Traits of Successful Business Owners. https://www.harmonyhangout.com/traits

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• Dorie Howell
• The Focal Points Podcast

Running a successful photography business is so much more than taking pretty pictures. Last week Dorie discussed three of the most important traits of successful business owners. In this episode Dorie breaks down three more. This is the 2nd of two emails on this topic that every small business owner and entrepreneur should listen to.

Be sure and get this week's download that covers all 15 (+4) of the Traits of Successful Business Owners. https://www.harmonyhangout.com/traits

Get your 75% discount on your first sample album from nPhoto AND just added - - when you sign up, receive a complimentary Mini-album.

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• Dorie Howell
• The Focal Points Podcast

Running a successful photography business is so much more than taking pretty pictures. In this episode Dorie breaks down some of the most important traits we need to keep our businesses on track. From Empathy, Persistence, and Creativity, in this two part series she dives into what are three of the most important traits and how we can develop those for our business and life beyond the camera.

Be sure and get this week's download that covers all 15 (+4) of the Traits of Successful Business Owners. https://www.harmonyhangout.com/traits

Get your 75% discount on your first sample album from nPhoto AND just added - - when you sign up, receive a complimentary Mini-album.

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• nPhotolab
• Dorie Howell
• The Focal Points Podcast

The end of the year brings up a lot of different feelings for all of us. Some are great and some of those other feelings are more like shame or inadequacy because we didn't get all things done this year that we set out to do. Maybe we didn't do that marketing campaign, make as much money, or drop the weight. So why set any new resolutions when those resolutions are always broken anyway? In this week's episode Dorie breaks down a program and approach to planning for the new year that has proven itself very helpful. Listen to why resolutions fail, why we sabotage ourselves and how we can easily reflect before we plan for the future.

This episode is best if you download the free workbook Dorie has put together.

• Grab that workbook here: https://www.harmonyhangout.com/reflections
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• The Focal Points Podcast