<p>TBA Group CEO Guy Horner on the Las Vegas Grand Prix and how brands can connect to new fans across America.</p>

TBA Group CEO Guy Horner on the Las Vegas Grand Prix and how brands can connect to new fans across America.

Formula 1 comes to Vegas—how brands can capitalize

Marketer's Brief helps marketers stay ahead of what's changing—and decide how to respond.

Each episode focuses on the ideas, shifts and strategic tensions shaping marketing right now, from how leaders are thinking about growth, platforms and culture to how they're making trade-offs in real time. Conversations led by Ad Age editors and reporters surface patterns worth paying attention to and ways of thinking that can influence decisions at work.

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Marketer's Brief helps marketers stay ahead of what's changing—and decide how to respond. Each episode focuses on the ideas, shifts and strategic tensions shaping marketing right now, from how leaders are thinking about growth, platforms and culture to how they're making trade-offs in real time. Conversations led by Ad Age editors and reporters surface patterns worth paying attention to and ways of thinking that can influence decisions at work. Subscribe to sharpen your judgment and spot what matters early.

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Formula 1 comes to Vegas—how brands can capitalize

Formula 1 comes to Vegas—how brands can capitalize

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