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Meet Chloe Cleaves - founder and CEO of The Chloe Branding Co., a concierge visual branding agency, as well as the brains behind Chloe Courses, a hands-on branding course for DIY entrepreneurs. And if that wasn't enough, she's also the creator of The Branding Brunch, an intimate educational series designed to bring branding experts together.
But we aren't here today just to talk visuals…
Tune in as Chloe gets raw about her journey from an abusive relationship to finding peace in her power to applying the lessons she learned in her personal life to her business. Because today's Chloe Cleaves is unapologetic about her life, her business, and her success!
KEY POINTS:
- Can your business and personal life really be separate?
- Surviving an abusive relationship and finding her power
- Do you need to do more, to be more?
- What is "Big Chloe Energy"?
- The hardest challenge when branding entrepreneurs
- How Chloe utilizes the psychology of color
QUOTABLES:
"I had to realize the power I had on my own."
"Big Chloe Energy is just that unapologetic, 'whatever makes me feel good,' and whatever makes the vision come out attitude."
GUEST RESOURCES:
Find Chloe Cleaves at: thechloebrand.co/links
IG | instagram.com/thechloebrand
PRODUCTS / RESOURCES:
Did you know you have a "Founder Identity" that rules every marketing decision you make? Find out which Founder you are so you can be more confident with your marketing and reach your business goals faster!
Take the Founder Quiz at tarapaton.com/founderquiz
Visit Tara's website at tarapaton.com
IG | @tarasoether - instagram.com/tarasoether
Found the Flow is edited by Instapodcasts (visit at instapodcasts.com)
Welcome to The Founder Identities Series, a special segment of the Found the Flow podcast!
In this series, I will be doing a deep dive into each of the 6 phases we typically go through as we evolve in our entrepreneurial journeys. Whether you're just starting out in your business or are well into your journey, this series will guide you through each phase so you can thrive in every single one of them.
Tune in and find out how you can advance to the next level in The Founder Identities Series!
KEY POINTS:
- Signs you're a Frustrated Founder
- Why you're not getting results in your business
- The importance of systems within your team
- How to start trusting your team
QUOTABLES:
"If you're hiring people, and there are no systems, you're just creating chaos within the organization."
"I can guarantee you this, if you don't trust your team members, they don't trust you either."
"The longer that you hold on to the belief that you have to do things yourself because that's the only way that they're going to get done right, you are going to continue to be the bottleneck in your business."
PRODUCTS / RESOURCES:
Did you know you have a "Founder Identity" that rules every marketing decision you make? Find out which Founder you are so you can be more confident with your marketing and reach your business goals faster!
Take the Founder Quiz at tarapaton.com/founderquiz
Visit Tara's website at tarapaton.com
IG | @tarasoether - instagram.com/tarasoether
Found the Flow is edited by Instapodcasts (visit at instapodcasts.com)
Meet Lashana West - CEO of Ms. West Creative Coaching and Consulting, business therapist, and mindset mentor. Devoted to helping ambitious women remove the mental blocks that stand between them and their biggest dreams, tune in as she joins Sherrell to speak about her own mindset journey and the experiences she now uses to empower entrepreneurs to scale their businesses with clarity, confidence, and authenticity.
KEY POINTS:
- What pushed Lashana to become a therapist?
- How Lashana's troubled past translates into her business today
- The transition from working with youth to entrepreneurs
- What is the 6CD method?
- Can we completely overcome mindset blocks?
- Addressing triggers in a healthy way
- Feelings are not facts! How to practice perception checks
QUOTABLES:
"Everything that happens in life happens for us. I would not be here, I would not be a therapist, and I would not be an effective parent had I not went through what I went through. Because that showed me what I didn't want to repeat."
"I always say repel and attract. If you are your authentic self, you will repel those who are not a good fit and attract those that are. When we shrink, and we try to fake it, we're attracting those who aren't really attracted to our true brand."
"I believe that we can have and do anything that we want. But we first have to have the courage to believe it and then be open to do the work."
GUEST RESOURCES:
Learn more about Lashana West at: mswestcreativecoach.com
IG | @lashanawest - instagram.com/lashanawest
PRODUCTS / RESOURCES:
Did you know you have a "Founder Identity" that rules every marketing decision you make? Find out which Founder you are so you can be more confident with your marketing and reach your business goals faster!
Take the Founder Quiz at tarapaton.com/founderquiz
Visit Tara's website at tarapaton.com
IG | @tarasoether - instagram.com/tarasoether
Found the Flow is edited by Instapodcasts (visit at instapodcasts.com)
Building the next billion-dollar tech company, Carina Glover joins me to share a little more about her journey to HerHeadquarters - an app connecting women-owned businesses to partnerships nationwide - as well as her hopes for the future and the challenges that come with being a woman of color in the tech space.
It's not all about tech though, as Carina gets honest about the rejections, mindset shifts, and breakdowns that often come before the breakthroughs.
KEY POINTS:
- Why Carina started HerHeadquarters
- The value of brand partnerships and collaborations
- Going from an expert in industry to starting all over again
- The breakdown before the breakthrough
- Challenges facing women of color in the tech space
QUOTABLES:
"In my entrepreneur journey, I've had lots of hardships. I'm not new to the struggle of being a business owner. But 90 days in the desert was by far the hardest season of being a business owner and the closest I've ever been to quitting and not caring about why I started. If I almost drowned, it was in the desert."
GUEST RESOURCES:
Carina Glover
IG | @her.name.is.carina - instagram.com/her.name.is.carina
LinkedIn | linkedin.com/in/carinaglover
Learn more about HerHeadquaters at: herheadquarters.app
IG | @herheadquarters - instagram.com/herheadquarters
PRODUCTS / RESOURCES:
Did you know you have a "Founder Identity" that rules every marketing decision you make? Find out which Founder you are so you can be more confident with your marketing and reach your business goals faster!
Take the Founder Quiz at tarapaton.com/founderquiz
Visit Tara's website at tarapaton.com
IG | @tarasoether - instagram.com/tarasoether
Found The Flow's is edited by Instapodcasts (visit at instapodcasts.com)
Welcome to the first of The Founder Identities Series of the Stacking Ms podcast!
In this series, I will be doing a deep dive into each of the 6 phases we typically go through as we evolve in our entrepreneurial journeys. Whether you're just starting out in your business or are well into your journey, this series will guide you through each phase so you can thrive in every single one of them.
Tune in and find out how you can advance to the next level in The Founder Identities Series!
KEY POINTS:
- What makes a Frantic Founder?
- Why marketing isn't just about content
- How to bridge the gap between marketing and profit
- What to do as a Frantic Founder
QUOTABLES:
"What are the things that you need and who are the people that you need to help you get your business to the next level? Because you've been doing all of this on your own, and that is not sustainable."
PRODUCTS / RESOURCES:
Did you know you have a "Founder Identity" that rules every marketing decision you make? Find out which Founder you are so you can be more confident with your marketing and reach your business goals faster!
Take the Founder Quiz at tarapaton.com/founderquiz
Visit Tara's website at tarapaton.com
IG | @tarasoether - instagram.com/tarasoether
Found The Flow's is edited by Instapodcasts (visit at instapodcasts.com)
Welcome back to season 2 of Found the Flow! Kicking off another season of evolution, vulnerability, and shifting into your purpose, this special episode has Jessica Hurley, the founder of Instapodcasts and the host of The Stranded Phase podcast, taking over!
Tune in as Jessica and I dive deep into my own story as a seeker of information and the "queen of transitions." From questions about balancing spirituality and entrepreneurship to what I learned in my recent 5 months of stillness, join us for this episode and more as I help founders go from frantic to flow and learn to live by their own design!
KEY POINTS:
- Balancing spirituality and business
- The value of sitting in stillness with yourself
- Intentionally living in the present
- Being successful but out of alignment - what now?
- How does Tara measure success?
- What to expect from season 2 of Stacking Ms
QUOTABLES:
"Once you really start to connect with yourself, which is the most important, I think that is when you really start to tap into some really true power."
"You don't have to stay stuck, or you don't have to continue to do something the same way that you've always done it before just because you've done it before and it works. If God is telling you to move, spirits telling you to move, you get that pit in your stomach and you need to move, you move."
GUEST RESOURCES:
Love what you're hearing? Follow Jessica Hurley on social media and share the love!
IG | @jessicahurley__ - instagram.com/jessicahurley__
Gain access to more of Jessica's resources here: linktr.ee/jessicahurley__
PRODUCTS / RESOURCES:
Did you know you have a "Founder Identity" that rules every marketing decision you make? Find out which Founder you are so you can be more confident with your marketing and reach your business goals faster!
Take the Founder Quiz at tarapaton.com/founderquiz
Visit Tara's website at tarapaton.com
IG | @tarasoether - instagram.com/tarasoether
Found the Flow is edited by Instapodcasts (visit at instapodcasts.com)
Welcome to Found The Flow, the podcast with marketing expert and business consultant, Tara Paton. Tara's helped major companies create marketing campaigns, brand strategies, and product awareness that's made them millions.
This podcast is for online product-based & consumer business owners looking to find their flow as an entrepreneur, and create a thriving business that truly aligns with their passion and purpose. Turn up the volume, join in on the conversation, and Find Your Flow with Tara today!
In this season finale episode, Tara is joined by her very own husband, best friend, and fellow entrepreneur Dwayne Paton. Get your tissues ready as this power couple gets into an honest and powerful conversation on being in a relationship with an entrepreneur, watching each other pursue their passions and grow, and the side of entrepreneurship that only the people closest to you get to see.
KEY POINTS:
- What happened when Tara quit her job
- How did the transition to entrepreneurship affect Dwayne and Tara's relationship?
- The effect of entrepreneurship on Tara: The good and the difficult
- Being in a relationship with an entrepreneur
- Dropping a 6 figure salary to pursue entrepreneurship
- What is the next stage for Dwayne and Tara?
- New and crazy ideas
QUOTABLES:
"Being determined as an entrepreneur, to be successful, is a different type of desire"
"One of the things I really love about you is, you can recognize what's happening and give me the permission to give myself grace."
"We've always done things with intention. Whether our families understood it or not, it was based on how we thought about it. Together."
PRODUCTS / RESOURCES:
Grab your FREE copy of the Profitable Marketing Playbook at www.profitablemarketingplaybook.com
Visit Tara's website at tarapaton.com
IG | @tarasoether - instagram.com/tarasoether
Stacking M's is edited by Instapodcasts (visit at instapodcasts.com)
Being your own boss might sound like a dream for most people from the corporate world. And while it absolutely can be, entrepreneurship also comes with its own host of challenges and, as Tara puts it in this episode, it is not for everyone.
From resilience to discipline, Tara speaks frankly about the mental fortitude required to succeed in entrepreneurship. Sacrifices need to be made and practices need to be put in place as you go on this journey.
So, if you're thinking about going into entrepreneurship, this episode might give you some insight on whether or not it is for you.
KEY POINTS:
- Being resilient
- Discipline and sacrifice
- Setting up practices from the corporate world
- Managing your team
- Leave the toxicity behind
QUOTABLES:
"Anything that you're investing into as an entrepreneur, look at it as if you're not going to get a return."
"Get out of your feelings, because that is the worst place for you to be as an entrepreneur."
PRODUCTS / RESOURCES:
Grab your FREE copy of the Profitable Marketing Playbook at www.profitablemarketingplaybook.com
Visit Tara's website at tarapaton.com
IG | @tarasoether - instagram.com/tarasoether
Stacking M's is edited by Instapodcasts (visit at instapodcasts.com)
In this episode, Tara is joined by Akua Robinson, a Professional Makeup Artist and Beauty Educator. As Akua brings us along her journey towards her success in the beauty industry, you will see how she got to where she is today through sheer persistence and by being in the right rooms. Listen in as she shares her passion for networking and community building with all her experience in the beauty industry.
KEY POINTS:
- Akua's journey into the beauty industry
- How did Akua get the opportunities that she got in the beauty industry?
- Building her community: Friends and Beauty
- The biggest gap in business when it comes to beauty professionals
- Akua's entrepreneurial nightmares
- Akua on her money, mindset, and marketing
QUOTABLES:
"But now I'm realizing that everybody's journey is completely unique. Like, it's really no blueprint to success as a makeup artist or photographer"
"I just felt like people needed to get out and talk to people. People really have a hard time with, like, in-person interaction. They just want to hide behind the little iPhones and Androids. Yeah, you gotta get out and you got to talk to people."
"You're not going to be everybody's cup of tea."
GUEST INFORMATION:
Akua Robinson
akuarobinson.com
IG | @akuarobinson - instagram.com/akuarobinson
Friends in Beauty
friendsinbeauty.com/links
IG | @friendsinbeauty - instagram.com/friendsinbeauty
PRODUCTS / RESOURCES:
Grab your FREE copy of the Profitable Marketing Playbook at www.profitablemarketingplaybook.com
Visit Tara's website at tarapaton.com
IG | @tarasoether - instagram.com/tarasoether
Stacking M's is edited by Instapodcasts (visit at instapodcasts.com)
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