Founders Club

How do you go from house-hacking to land flipping and ground-up developments?

Connect with Founders Club Host Oliver Graf on Instagram: @OliverGraf360

Our guest for today is Dan Haberkost who shares with us his wisdom on how to quit your W-2 job, his perfect house-hacking blueprint, and the art of finding winning real estate deals Dan shares his own marketing strategy so that you can implement and dramatically accelerate your success.

You will also learn some of the most promising real estate markets in the country that Dan is focusing on right NOW. We hope you enjoy this show!

Do me a solid and...

Find me on Instagram: @OliverGraf360

Subscribe to my YouTube channel: http://www.youtube.com/c/OliverGrafTV​​

Let's connect on social media: http://www.OliverGraf.tv/Social​​

Join our free facebook group: Real Closers

Is it even possible to seamlessly combine venture capital financing with philanthropic activities?

Our guest for today is serial entrepreneur, and philosopher, Ivan Anz of PhilanthroInvestors, Inc. and Equity & Help, who shares with us his thoughts on social impact investing.

You will learn how Ivan started his entrepreneurial journey way back as a seven-year-old. And how he got his big philanthropic investing idea that allows families to become proud homeowners with just $2K down.

In today's show, Ivan gives us a complete breakdown of this incredible investing strategy which results in a win-win for all involved stakeholders. Towards the end, we also share some interesting details about Ivan's next moon-shot project – which is about water investing. Enjoy!

—-

For more info on Ivan please check him out here at: https://philanthroinvestors.com/founder/

Key Takeaways: 00:00 – Ivan's background information 01:29 – How Ivan started his entrepreneurial journey at the age of seven 03:45 – How did Ivan get his big idea for PhilanthroInvestors? 07:23 – Why did Ivan decide to bring his philanthropic investing idea to the US? 08:53 – Ivan launches his company, Equity and Help 09:53 – How philanthropic investing allows families to buy a house with just $2K down 14:11 – How are the families qualified for financing? 15:36 – Finding the right deals 17:24 – Getting down to the nitty-gritty – how are the deals funded? 20:35 – How is Ivan's family involved once a family assumes ownership? 23:36 – What kind of recurring revenue does Ivan's company generate as they manage a property? 25:05 – What returns do Philanthro Investors typically earn? 26:23 – Can investors pick and choose an investment? 30:09 – About Ivan's water investing project, and how it works 36:28 – Funding water purification equipment for the greater social good 38:43 – Why has Ivan chosen to settle down in Puerto Rico? 42:38 – Ivan's advice to young kids who wish to be successful in life 44:40 – Finding a dream that fuels your passion and

--- Quotes: "I discovered that 51% of Americans do not qualify for a traditional mortgage. And then I discovered that the US isn't ranking number 43 for the countries with the highest homeownership rate in the world. The US is number 43 with 36% of families being tenants". "The all-philanthropic part is that these families are paying $550 a month to live in these homes, while rent will we $1100-$1200. And they're coming and putting sweat equity in the homes and they are improving the asset and then improving the neighborhood". "Find a dream that is not a personal dream…like some dream that is your passion. Something you're passionate about, that improves the society and improves the humanity".

Big Thanks To Our Sponsors:

Closing Table Mastermind – http://www.ClosingTableMastermind.com​​

Sweet Assist – http://www.SweetAssist.com​​

Big Block Realty – http://www.BigBlockRealty.com​​

Open Escrow – http://www.OpenEwscrowNow.com​​

We Lease – http://www.WeLeaseUSA.com​​

Do me a solid and...

Find me on Instagram: @OliverGraf360

Subscribe to my YouTube channel: http://www.youtube.com/c/OliverGrafTV​​

Let's connect on social media: http://www.OliverGraf.tv/Social​​

Join our free facebook group: Real Closers

What are strategies used by one of the top brokers in the United States to build a multi-million-dollar real estate empire in a startlingly short period of time?

Connect with Founders Club Host Oliver Graf on Instagram: @OliverGraf360

Our guest for today is real estate broker, author, and reality TV star, Ryan Serhant who shares with us his wisdom on biting off more than you can chew, creative real estate marketing strategies, and correctly channeling your biggest fears.

Ryan chunks down his business philosophy so that you can easily follow along. And, he wraps up this show by sharing his exciting plans for "building a brokerage of tomorrow".

We hope you enjoy this show!

Key Takeaways:

00:00 – Ryan's background information

01:54 – Do not rest on your past laurels and focus on the future 03:25 – How to correctly channel your fears

06:44 – Burning your boat and fuelling your drive

09:00 – Why biting off more than you can chew can be a good thing

11:29 – Getting kidnapped in China to selling a $140 million house in Florida – Ryan entertains with some of his craziest stories

16:42 – How did Ryan end up cracking the biggest deal of his career?

18:42 – How does Ryan find super-high net-worth buyers of luxury real estate in NYC?

21:24 – Building a new real estate business from the ground up – how to find new leads and get sales

26:30 – Does Ryan prefer to dabble in development?

29:38 – Does Ryan ever cut his commission to close a deal?

31:36 – About Ryan's new office which he has designed like a cool clubhouse

33:16 – Using creative marketing strategies to sell in a tough market

35:02 – Ryan's favorite Million Dollar Listing New York episode 37:14 – Using video marketing for selling real estate

39:22 – The ONE key to winning on social media

40:10 – Here's how you can get your hands on Ryan's course

45:14 – What is the biggest mistakes that real estate marketers make when reaching out to prospects?

47:52 – What motivated Ryan to start this own brokerage?

51:40 – Building the brokerage of tomorrow – Ryan shares his exciting vision

56:02 – How to maximize your potential

57:46 – Some final parting wisdom from Ryan

Quotes:

"You're only as good as your last deal. So like, no one cares about what you sold a year ago, they didn't care about what you're selling right now. And that's important to me. So, I'm very focused on the future".

"I think that fear of failure guided me a lot in the beginning. But now, I focus a lot more on my fear of wasted potential".

"Push yourself, push yourself up against the financial wall. There is nothing more motivating than debt".

"People are so afraid of the future, that they allow their fear of the future to predict the future".

"If you focus on the work, the work will take care of you". "If you drive a flashy car, you deserve a flashy home, and I've got one for you".

"If we don't consistently create conversation, then we're hidden".

"Be vulnerable and show them that you need help and show them that you want, and hold them accountable, and trust me they will".

Founders Club Real Estate Podcast Can Also Be Found At:

Web: http://www.FoundersClub.tv​​

🎧iTunes: https://apple.co/2Vuzdxq​​

🎧Spotify: https://open.spotify.com/show/0T0owIf​​...

--

Big Thanks To Our Sponsors:

Closing Table Mastermind – http://www.ClosingTableMastermind.com​​

Sweet Assist – http://www.SweetAssist.com​​

Big Block Realty – http://www.BigBlockRealty.com​​

Open Escrow – http://www.OpenEwscrowNow.com​​

We Lease – http://www.WeLeaseUSA.com​​

---

Do me a solid and...

Find me on Instagram: @OliverGraf360

Subscribe to my YouTube channel: http://www.youtube.com/c/OliverGrafTV​​

Let's connect on social media: http://www.OliverGraf.tv/Social​​

Join our free facebook group: Real Closers

Do you feel that your sales and marketing efforts are lacking in inspiration and effectiveness?

Our guest for today, Neal Tricarico, Founder of SalesGrowth and Head of Sales at Scalable who has worked with legendary folks like Deepak Chopra, Tony Robbins, and Chet Holmes. In this episode, Neal joins Oliver to share his Seven-Step Formula to becoming the ultimate salesperson. Deploying this seven-step formula will help you develop the mindset necessary to become indispensable to your clients. We start this show with Neal sharing some common stigmas surrounding marketing and sales. You will learn how working with Deepak Chopra transformed his thinking and entire sales approach. In the next segment of the show, Neal walks us through his Seven-Step Sales Process. From cultivating focus to enrolment, you will receive some excellent insights using which you can formulate your entire customer journey. We hope you enjoy this show! Tune in now!

Key Takeaways:

00:00 – Neal's background information

02:50 – My first epiphany: Marketing is not a bad thing

02:50 – Working with Deepak Chopra and Tony Robbins, and how it transformed my thinking

05:45 – How Chet Holmes inspired Neal to set up his consulting business

06:25 – Why has Neal continued with his sales job?

07:30 – Behind the scenes with Tony Robbins – and my biggest takeaway

10:42 – What does Tony Robbins do when things don't go as per the plan?

11:57 – Shedding the stigma surrounding marketing and sales

15:55 – What is the ONE thing that can truly catapult your sales? 18:05 – Focus - Recognition, being present, and shifting the focus to their outcome

19:29 – The Seven-Step Framework to building a great sales team 20:11 – Building a Rapport – How to earn trust and respect from your prospect

23:30 – Diagnose Needs – How to look beyond the obvious

27:11 – Building Value – Using future pacing to make the magic happen

29:56 – Creating Buy-In

31:51 – Overcoming objections – how to address some of the most common buyer objections

36:50 – And Enrolment

39:07 – How to become an indispensable partner to your clients 40:49 – The Sales Strength Identifier typically costs $1,000, but it's absolutely FREE for listeners of the Founder's Club Podcast

44:29 – How to be great at cold calling

50:07 – A great app to improve the effectiveness of your sales process - Robo caller

54:40 – Some parting wisdom from

Neal Quotes:

"Step one is to shift your focus. So, to shift your focus away from your preoccupations be present with the prospect before you even engage with them. That's the most important piece, if you're not starting from that place, the rest aren't going to come across as effectively".

"I can spend time and effort to get business. That is prospecting. I can spend money to get business. That is marketing. I can build relationships and get top-of-the-mind awareness, and get results. And people line up."

Social Media Marketing Strategies For Real Estate Agents (Get More Leads!)

Connect with Founders Club Host Oliver Graf on Instagram: @OliverGraf360

Summary:

Unhappy with your social media marketing results? Looking for some nuanced marketing tips to grow your business?

Our guest for today, Jeff Pfitzer, founder, Pfitzer Team, USA Mortgage shares with us his wisdom on using social media for real estate marketing.

Jeff shares his content creation and posting strategy for social media. And reveals why he is a big fan of short-form video marketing content.

Jeff also makes some interesting comparisons between Facebook and Instagram, and also unravels his strategy for Tik Tok. Towards the end of the show, you will also learn how joining a mastermind has helped Jeff massively scale up his business.

We hope you enjoy this show!

Key Takeaways:

• 00:00 – Jeff's background information
• 02:15 – How did Jeff end up in the mortgage business?

• 03:53 – The financial crisis of '08 and why teaming up with USA mortgage was the best thing ever that happened for Jeff
• 04:44 – Venturing into marketing in 2016
• 07:02 – Jeff's AH-HA moment – how he zeroed in on his video marketing strategy
• 10:29 – Camera shy? Jeff has some great tips to help you out
• 13:40 – Building trust and authority through your video marketing

• 16:02 – Why did Jeff decided to take up long distance running?
• 22:05 – Facebook vs. Instagram – why Instagram is THE best app to market your business
• 26:06 – Jeff shares his content-creation & posting strategy for Instagram
• 27:27 – How to get more views for your Instagram reels
• 31:06 – Which is the best app for editing your social media videos?

• 33:32 – Outsourcing and scaling up your social media marketing
• 37:16 – Jeff unpacks his TikTok strategy
• 39:38 – Why short-form content is an incredibly powerful way of marketing your business
• 43:48 – Creating short 5-second content for real estate marketing
• 45:30 – Choosing consistency over perfection

• 47:41 – Can short podcasts work for you?
• 49:20 – How mastermind and coaching has helped Jeff massively scale up his business
• 58:15 – Tools and apps that Jeff uses on a regular basis

Quotes:

"If you're trying to build a personal brand, which if you're a real estate agent, you are your brand, it's not the brokerage on the name of your shirt, it's you. And so, you have to get uncomfortable. You either commit or you don't".

"My opinion is Instagram is the most important social media app that exists currently. It's the future of social media, in my opinion".

"The world is getting used to this kind of stuff. And so, when they see a tick tock watermark or a real watermark, on a video on Facebook, I got a better chance of my audience watching it because they know subliminally, this isn't going to take a lot of my time".

"The most successful people are the most successful because they're willing to take those chances and get uncomfortable and do all sorts of things".

Resources:

Founder's Club

Drunk on Social

Labcoats Agent Real Estate Podcast

Jeff's LinkedIn

Jeff's Twitter

Do me a solid and...

Find me on Instagram: @OliverGraf360

Subscribe to my YouTube channel: http://www.youtube.com/c/OliverGrafTV​​

Let's connect on social media: http://www.OliverGraf.tv/Social​​

Join our free facebook group: Real Closers

How Jonas Bordo Built The Worlds Largest Real Estate Rental Marketplace

Connect with Founders Club Host Oliver Graf on Instagram: @OliverGraf360

Summary

Jonas Bordo, our guest for today is the co-founder and CEO of Dwellsy, a radical home rental marketplace that relies on organic searches rather than the popular pay-to-play model.

On today's show, Jonas shares his wisdom on how to find the most suitable rental, how to vet and find a great landlord, and how to determine if the time is right to buy your first home.

Jonas also shares his backstory as he reveals how he kickstarted Dwellsy back in 2019.

You will learn how he managed to raise the necessary capital to finance his dream project. And his plan for monetizing Dwellsy inspite of staying away from the pay-to-play model.

We hope you enjoy this show!

Key Takeaways:

• 00:00 – Jonas's background information

• 01:54 – What makes Dwellsy a radically different rental marketplace
• 03:04 – How did Jonas first get his big idea?
• 06:01 – How does Dwellsy make it easier to find great rental places?
• 07:50 – Dealing with the technological challenges of launching Dwellsy
• 09:20 – Leveraging the expertise of others to gain massive traction

• 12:22 – Networking, finding like-minded individuals and raising money for your dream project
• 15:13 – Simplifying the capital raising process
• 17:54 – How does Jonas plan on monetizing Dwellsy?
• 22:26 – How does Dwellsy work with property managers?
• 24:45 – Pre-screening tenants

• 28:45 – What is the number one thing that renters need to know before renting their first home?
• 30:44 – How to vet a landlord
• 32:20 – Owning vs. Renting – which is better for you?
• 38:50 – Apps that Jonas uses everyday
• 42:20 – Some self-care tips to wrap things up

• 44:03 – Why you need to work on getting to know yourself

Quotes:

"In this country, we've never really had a real place where every renter and every landlord can come together and every landlord can find their renters that they need for their properties and vice versa…on that on the renter side, they can find their next home".

"Really focus on understanding who you are, what drives you, and you know what you need in order to make yourself happy, and then build a career that helps you achieve those things".

"One of the things about the whole start-up experience is the number of people who are willing to help is extraordinary. And there's great guidance and insight out there from people who are willing to lend their time, their thinking".

Resources:

Founder's Club

Nutshell CRM

Dwellsy

Do me a solid and...

Find me on Instagram: @OliverGraf360

Subscribe to my YouTube channel: http://www.youtube.com/c/OliverGrafTV​​

Let's connect on social media: http://www.OliverGraf.tv/Social​​

Join our free facebook group: Real Closers

Is it really possible to leverage the power of crypto and blockchain to democratize real estate investing?

Connect with Founders Club Host Oliver Graf on Instagram: @OliverGraf360

On today's show, we interview Roan Yarn, Founder at Cointinuum and Bit Real Estate Exchange who shares with us his wisdom on crypto-currency, real estate investing, and fractional ownership.

You will learn about Roan's goal of democratizing real estate investing using his crypto trading exchange, Bit Real Estate Exchange and his cryptocurrency, Cointinuum.

Roan shares his concerns about Bitcoin and how these inspired him to get into the crypto and blockchain space in the first place.

Learn how Roan plans on leveraging the power of cryptocurrency to bring stability and liquidity to real estate investing.

We hope you enjoy this show!

Key Takeaways:

• 00:00 – Roan's background information
• 03:46 – How did Roan get into the crypto blockchain space?
• 08:20 – Leveraging the power of crypto to have a greater social impact
• 10:11 – When and how did Roan first learn about Bitcoin?
• 12:54 – How will blockchain change the face of the real estate industry?
• 19:20 – Can you tokenize an existing real estate portfolio?
• 21:20 - How Cointinuum aims to provide stability and liquidity to the real estate investor
• 25:09 – How does the Bit Real Estate Exchange work?
• 26:59 – Can you invest in real estate projects with Cointinuum?
• 29:50 – Fractionalizing ownership with crypto
• 33:01 – Understanding the concept of property tokenization
• 37:40 – Can the average person invest in real estate projects using Cointinumm? Can this cryptocurrency democratize real estate investing?
• 43:17 – Bitcoin concerns – what can be done to enhance long-term sustainability?

Quotes:

"From the real estate operator's point of view, the biggest downfall in owning real estate is the sheer lack of liquidity. You own a property, you can't sell it that afternoon. And you will have to go through a process to get equity out of it. And so I thought, well, what if you could access capital more quickly?"

"I believe that the democratization of investments is critical to allow everyday ordinary folks to participate in the technology economy".

"There are also questions around the long-term security of Bitcoin and you'll have to have me back one day where we can talk about what's under the hood of Bitcoin and I can share a lot of the scary details around that, but also some hopeful things that that can be done".

"If you're truly buying a cup of coffee today with Bitcoin, you'll be paying more in transaction fees than you'd be paying for your coffee".

Resources:

Cointinuum

Do me a solid and...

Find me on Instagram: @OliverGraf360

Subscribe to my YouTube channel: http://www.youtube.com/c/OliverGrafTV​​

Let's connect on social media: http://www.OliverGraf.tv/Social​​

Join our free facebook group: Real Closers

How To Build A MEGA Real Estate Team With Top Realtor Tracy Cousineau | Founders Club.

Connect with Founders Club Host Oliver Graf on Instagram: @OliverGraf360

REVEALED: Trade Secrets Used by One of the Top-Performing Real Estate Teams in the Country to Sell 555 Homes in 2020 ft. Tracy Cousineau on Founders Club

Summary:

What are the trade secrets using which one of the top-performing real estate teams in the country sold 555 homes in the year of the pandemic?

Our guest for today, Tracy Cousineau, the co-founder, Real Estate Expert Advisors shares with us her wisdom on building an effective real estate sales process, delegation & scaling.

You will learn how her strong belief helped her make her foray into the real estate business when she was just 16. And how she maxed out her 401K to facilitate her very first real estate transaction.

You will get a peek into the exact sales process using which Tracy and her team at have managed to sell more than 555 homes in the year of the pandemic.

We hope you enjoy this show!

Key Takeaways:

00:00 – Tracy's background information

01:12 – How showing up for the community in the right way helped Tracy and her team close a record number of houses in 2020

02:57 – Ignoring all the incorrect advice given by the so-called "experts" to take financially prudent measures

03:22 – Why moving your mortgage payments is NOT a good idea

05:40 – Leveraging story-telling to maximize your gains from social media

08:09 – What are some of the biggest things that helped Tracy and her team close 555 homes in the year of the pandemic?

10:12 – Partnering up with vendors to improve your bottom-line

12:16 – Delegation and scaling your real estate business to the next level

19:22 – Expert tips for monitoring progress of partner agents

20:35 – Building a dream team and a great company culture

23:34 – Starting in real estate at the age 16, and cashing out my entire 401K to get a foothold in the business

30:52 – Rewriting the rule book – how Tracy sold her first home back in 1999

34:34 – Which marketing channel is generating the best results for Tracy?

35:36 – Putting your ego aside for maximizing your marketing effectiveness

40:42 – Lead to close - Tracy explains how her Inside Sale Agents (ISA's) follow with their leads in a systematic manner

47:39 – Learning from your mistakes and constantly optimizing your sales process

Resources:

Tracy's Book - Million Dollar Trap: https://www.milliondollartrap.com/free-gift

Tracy Cousineau: https://tracycousineau.com/

Tracy's Facebook: https://www.facebook.com/RealEstateExpertAdvisors/?fref=ts

Tracy's Twitter: https://twitter.com/reexpertadvisor?lang=en

Tracy's LinkedIn: https://www.linkedin.com/in/tracy-cousineau-61a0896/

Tracy's YouTube: https://www.youtube.com/channel/UCD1wNGWEY437bobWRVyvu4A

Tracy's Instagram: https://www.instagram.com/cousineautracy/?hl=en

Founders Club Real Estate Podcast Can Also Be Found At:

Web: http://www.FoundersClub.tv​

🎧iTunes: https://apple.co/2Vuzdxq​

🎧Spotify: https://open.spotify.com/show/0T0owIf​...

--

Big Thanks To Our Sponsors:

Closing Table Mastermind – http://www.ClosingTableMastermind.com​

Sweet Assist – http://www.SweetAssist.com​

Big Block Realty – http://www.BigBlockRealty.com​

Open Escrow – http://www.OpenEwscrowNow.com​

We Lease – http://www.WeLeaseUSA.com​

---

Do me a solid and...

Find me on Instagram: @OliverGraf360

Subscribe to my YouTube channel: http://www.youtube.com/c/OliverGrafTV​​

Let's connect on social media: http://www.OliverGraf.tv/Social​​

Join our free facebook group: Real Closers

Summary:

Is there any "secret sauce" that catapults some entrepreneurs miles ahead of the rest?

There are few people who can answer this question better than our guest for today, Jeff Fenster, Founder and CEO of Everbowl.

On today's show, Jeff reveals how to build and exit successful businesses even without any previous experience. He also shares his wisdom on leveraging relationship capital, and using vertical integration to maximize your business bottom-line.

Jeff shares his FIVE CORE VALUES, and reveals how he is applying them to his business.

If you are frustrated by the intense competition and the total lack of opportunity, tuning in today will help you discover your unique value proposition so that you can remain a leg up on the competition.

We hope you enjoy this show!

Key Takeaways:

00:00 – Jeff's background information

03:00 – Brief stint at ADP, living the dream life till everything comes crashing down

04:44 – Jeff starts his first entrepreneurial venture out of spite and turns it into a resounding success

08:19 – Venturing into the restaurant business with Everbowl and why experience is over-rated

11:54 – How Everbowl is promoting the unevolved lifestyle

13:04 – How every business has the same underlying fundamentals

13:42 – Building a dream team – are you the dumbest person in the room?

14:51 – Jeff's FIVE CORE Values

16:25 – KAIZEN – setting micro goals and getting slightly better every day

18:30 – Embracing change instead of running away from it

20:00 – How to get people to find buy-in

25:53 – Figuring out the biggest pain points, and finding your unique value proposition

31:25 – Vertical integration to reduce capital costs and maximize profits

36:44 – 3D modelling, virtual walk-ins using Matterport and how to beat Zillow at their own game

44:20 – Leveraging your most important asset – relationships

48:53 – Jeff opens up his simple but highly effective sales playbook

58:19 – Where is Jeff investing his money?

01:04:53 – Jeff's favorite apps

01:06:56 – Some parting wisdom

Quotes:

"I can surround myself with great people and understand that I don't need to be the smartest person on the team. I want to be the dumbest person on the team. And I'm very good at that. So, I surround myself with great people who are great at the things that I'm not good at".

"When you stack wins, all of a sudden you build momentum. And when you stack wins, and you build momentum, you get confidence behind what you're doing".

"What has allowed me to be successful is, is scrapping away and pulling back all of the fluff and all the complexities that scare people and confuse people and confuse business owners and businesses".

"So, relationship capital, to me is the most important asset we all have. If you gave me a choice, and I moved to a new city, and you said, I can introduce you to 100 of the most influential people in the city, and you'll be friends with them. Or I can give you a million dollars. Which would you rather have? I would want the 100 introductions".

"People love talking about themselves and if you can help them first…it is always the law of reciprocity, or whatever that is. It always comes around".

Resources:

Founder's Club

Jeff's LinkedIn

Everbowl

Monday

Udemy

Do me a solid and...

Find me on Instagram: @OliverGraf360

Subscribe to my YouTube channel: http://www.youtube.com/c/OliverGrafTV​​

Let's connect on social media: http://www.OliverGraf.tv/Social​​

Join our free facebook group: Real Closers

Want more real estate listings? Watch this episode of Founders Club with Trevor Mauch where he reveals some of the tops strategies to grow your real estate business.

Connect with Founders Club Host Oliver Graf on Instagram: @OliverGraf360

Summary:

When there are gurus and business-owners who swear by complicated marketing tactics, can you generate massive traction for your real estate business using some simple, easy-to-implement lead generation strategies? 

There are few people who can answer this question better than our guest for today, Trevor Mauch, the founder of Carrot.

On today’s show, Trevor shares his wisdom on real-estate lead generation, leveraging Google and SEO to dominate the marketplace, and building evergreen marketing strategies for maximum traction.   

You will learn how to get off the marketing hamster wheel by outsourcing and automating your content creation strategy.

As we discuss different case studies, you will get a peek into Carrot’s methodology using which Trevor and his team have generated 2,356,261 (and counting!) real estate leads.

We hope you enjoy this show!

Key Takeaways:

• 00:00 – Trevor’s background information
• 01:53 – How Trevor ended up biking across Ireland back in ‘09
• 04:16 – Trevor makes his first real estate investment at the age of 21
• 08:37 – Finding highly motivated sellers, and a no-brainer deal
• 12:22 – How Trevor got into online lead-generation and SEO – which ultimately led to the formation of Carrot
• 16:09 – Victim of his own success, Trevor realizes that he has to step off the hamster wheel
• 18:34 – Is your business sapping your energy and leaving you feeling drained and depressed?
• 19:14 – Learn how to conduct an energy audit and shed all the things that are bogging you down
• 26:39 – How Trevor bootstrapped Carrot and almost reached his breaking point after taking on too much on his plate
• 31:44 – Tips for real estate folks who wish to outsource the content creation process
• 34:51 – Getting off the marketing hamster wheel and build evergreen lead generation sources
• 38:52 – Getting a peek at Carrot’s marketing analytics, their traffic sources, and conversion rates
• 41:18 – Outbound or inbound marketing – what is the most effective option for real estate agents and investors?
• 42:38 – How Anthony Beckham, a client managed to generate organic traffic for his Oregon properties by following the Carrot methodology
• 44:14 – The best and the easiest way to repurpose your videos into blog posts
• 44:53 – Running video ads and retargeting your leads on Facebook
• 48:53 – Building an authority hub that converts your website into a traffic and conversion-focused marketing machine
• 52:33 – How to beat Zillow at their own game
• 55:30 – How Trever ended up managing an 8,000 square co-working space by paying just $200 a month
• 01:00:02 – Which productivity software does Trevor rely on day-in, day-out?
• 01:01:55 – Are you chasing money or energy?
• 01:04:51 – Trevor shares his contact information

Quotes:

“Most real estate investors, most real estate agents, and investors tend to focus on what I call hamster wheel marketing”.

“Your volume of deals and leads is going to come from outbound. It's going to come from sending out the mail, sending out the cold calls to activate demand for people that aren't actively looking on Google. But your highest quality, most motivated ones are going to come from a Google search”.

“I think if you're doing something with enough energy and it gives you enough energy, you're probably going to be pretty damn good at that thing. And if you do it enough, you'll probably get noticed by people and somehow make a career out of it. 

“Chase energy, not money. Hopefully, money follows but I would much rather be high energy and doing things I love and be broke versus really low energy, miserable, and have a bunch of money. So that's me”.

Resources:

Founder’s Club

Trevor’s Website

Trevor’s LinkedIn

Carrot

Free Evergreen Marketing Strategy

Get in touch with Trevor!

Do me a solid and...

Find me on Instagram: @OliverGraf360

Subscribe to my YouTube channel: http://www.youtube.com/c/OliverGrafTV​​

Let's connect on social media: http://www.OliverGraf.tv/Social​​

Join our free facebook group: Real Closers