Founders In The Lab with Ruben Kanya

Founders In The Lab with Ruben Kanya

By Ruben KanyaBusinessInvesting
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Founders In The Lab with Ruben Kanya episodes

  • Two-Door Strategy (Short & Mid-Term Rental) to Financial Freedom with Dr. Rachel Gainsbrugh - Episode #263

    Dr. Rachel Gainsbrugh returns to the lab since her last stint in episode #181 with a refined brand and mission with her two door strategy helping investors reach financial freedom with less properties not more. Dr. Rachel CEO of Short Term Gems and a recovering Pharmacist has revolutionized the landscape of luxury short-term rentals alongside helping investors net the largest profit margins seen to date nationwide with her mid-term rental insurance strategy. Her concierge coaching program niches into helping other medical professionals like herself breakthrough into the space to completely transform their financial outcome.

    As a sought-after figure in the real estate realm, Dr. Rachel Gainsbrugh wears many hats. Not only is she a contributing writer for the Bigger Pockets blog, but she has also graced the airwaves of over 30 podcasts, sharing her expertise on platforms like Thanks for Visiting, InvestHER, and The Short Term Show. Recently, her luxury short-term rental was selected for a Netflix special, adding another feather in her cap.

    In this episode, Dr. Gainsbrugh pulls back the curtain on her unique approach to rental investing, focusing on quality over quantity. She shares insights on the mental framework that "10x is Easier Than 2x Training," goal-setting with the two-door strategy, and how strategic real estate investing can pave the way to financial freedom.

    Dr. Gainsbrugh peels back the onion on evaluating activities and properties for a 10x goal, reveals the secrets of luxury travel experiences, and provides a deep dive into understanding insurance claims. Learn about the CROW Method for your real estate investing strategy to maximize and accelerate your success in short-term and midterm rentals.

    If this wasn't enough, Dr. Rachel and Ruben together are building the number 1 Mid-Term Rental Insurance network in the nation connecting relocation specialist and insurance companies to investors. Together they both have the pleasure of coaching students and hosting retreats to help accelerate the success of other investors.

    If you're looking to create a profitable income stream and achieve full-time freedom through rental investing, Dr. Rachel Gainsbrugh provides a very straightforward roadmap in this episode. Tune in now to see how Rachel’s mid-term & short-term gems can turn into your successful experiments.


    HIGHLIGHTS OF THE EPISODE:

    10:21 Dr. Rachel talks about real estate as a path to financial freedom

    51:16 Dr. Rachel talks about Strategies for Short-Term and Midterm Rental Success


    KEEPING IT REAL:

    03:26 10x is Easier Than 2x Training

    05:00 Setting goals and the two-door strategy

    10:01 Real Estate: A Path to Financial Freedom

    15:00 Evaluating activities and properties for 10x goal

    20:01 Luxury Travel Experiences

    25:00 Understanding Insurance Claims

    30:02 The CROW Method for Real Estate Investing

    35:00 Investing in Real Estate

    40:01 Midterm rental insurance: Maximizing occupancy and profitability

    45:02 Navigating Real Estate Regulations

    50:01 Strategies for Short-Term and Midterm Rental Success

    55:00 Understanding Supply and Demand in the Hospitality Industry

    1:00:00 Benefits of investing in four bedroom properties

    1:05:00 Leveraging opportunities with Mid Term Rental Arbitrage

    1:10:01 Leveraging strategies to make something happen

    1:15:01 Podcasting for Real Estate Investors


    CONNECT WITH THE GUEST

    Website: https://www.shorttermgems.com/

    Linkedin: https://www.linkedin.com/in/dr-rachel-gainsbrugh/

    Instagram: https://www.instagram.com/short.term.gems/?hl=en

    Facebook: https://www.facebook.com/rachel.gainsbrugh/

    #MidTermRentalInsurance #ShortTermRentals #MidtermRentalArbitrage #LuxuryRentals

    1 hr 20 min
  • Mid-Term Rental Wealth Retreat Recap Pt. II with Ruben Kanya - Episode #262

    If you missed the MTR Wealth Retreat, join the 6-Figure MTR Workshop with Ruben Kanya and Dr. Rachel Gainsbrugh: https://experimentrealestate.com/mtrworkshop In a dynamic collaboration with Dr. Rachel Gainsbrugh and the Short Term Gems Team, Ruben co-hosted the highly anticipated Mid-Term Rental Wealth Retreat in the picturesque setting of Destin, Florida. The retreat kicked off with Ruben’s engaging session titled “Unlocking Your 10x Potential,” designed to empower investors with the mindset shift needed to transform their lives.


    The Mid-Term Rental Wealth Retreat emerged as a perfect haven for investors seeking to explore the powerful “two-door strategy,” a fusion of short-term and mid-term rental approaches aimed at achieving financial freedom. The intimate nature of the retreat allowed participants to delve deep into insider information and gain a competitive edge. From the nuances of analyzing short-term rental markets using key metrics like annual rental revenue as a percentage of property value and the 50% occupancy rule, to valuable insights on design, profit strategies, and the innovative C.R.O.W. method (Connections, Recommended Professionals, On Trend, Word of Mouth), attendees left equipped with a comprehensive toolkit to excel in the marketplace.


    This episode serves as a unique opportunity for those curious about the Mid-Term Rental Wealth Retreat to get an insider’s feel for the event. Tune in to gain a sneak peek into the wealth of knowledge, networking opportunities, and transformative experiences that await participants in this exclusive retreat.

    #MTRWealth #MTRWealthRetreat #MTR

    26 min
  • Scaling a Short-Term Rental Co-Hosting Business with Kyle Stanley - Episode #261

    Today, in the lab we explore the world of short-term rentals with Kyle Stanley, a former sports broadcaster turned investor with a niche in short-term rentals. As the host of The Fearless Investor Podcast, Kyle shares his experiments Co-hosting a portfolio of 50+ short-term rental properties in Fresno, CA, Kyle built a 6-figure business in one year, reaching 7-figures by year two.

    Kyle discusses his journey from struggling entrepreneur to building a well-oiled machine that has given him the ability to scale today. Drawing lessons from his sports background, he explores the connections between sportsmanship and real estate. From renting out houses on Airbnb to evaluating long-term rentals, Kyle delves into the details of successful real estate investing.

    Discover the strategy of buying on terms, offering flexible options for savvy investors. Kyle provides insights into understanding the nuances of the Fresno real estate market, guiding through this dynamic landscape. Learn the principles of taking responsibility and embracing risks in real estate investing as Kyle Stanley provides a roadmap to triumph in this ever-evolving industry.

    If you’re looking to build and scale a co-hosting business the way Kyle has, you’ll want to Tune in now to glean insights from Kyle's approach to both entrepreneurship and real estate.


    HIGHLIGHTS OF THE EPISODE:

    07:37 Kyle talks about figuring ways to find real passive income

    26:34 Kyle talks about long-term rental as a backup plan


    KEEPING IT REAL:

    05:00 Struggling Entrepreneur to Passive Income

    10:01 Lessons from Sports

    20:00 Renting out a house on Airbnb

    25:01 Evaluating the potential of a long-term rental

    30:00 Buying on Terms: Options for Real Estate Investors

    35:00 Understanding the Fresno Real Estate Market

    40:00 Successful Real Estate Investing

    45:00 Taking responsibility and taking risks in Real Estate Investing

    48:08 We are OUT


    CONNECT WITH THE GUEST

    Website: https://fearlesskyle.com/

    Linkedin: https://www.linkedin.com/in/kyle-stanley-b0a4a487/

    Instagram: https://www.instagram.com/fearlesskyle/

    Facebook: https://www.facebook.com/kyle.stanley.750

    #RealEstateInsights #InvestmentJourney #FearlessInvesting #Airbnb

    50 min
  • Mid-Term Rental B2B Solution: Nursing Contracts & Insurance Policyholders with Jesse Vasquez - Episode #208

    Entrepreneurs solve problems and Jesse Vasquez has done just that in the niche of furnished accommodations, Jesse found a way to provide temporary housing to healthcare professionals initially as a business development professional in the healthcare sector. Jesse solved a problem in a niche and scaled his midterm rental operations working B2B for corporations looking to house health technicians, insurance policy holders giving him increased occupancy and cash flow across his properties. Today he’s known as the go-to mid-term rental expert in our industry having helped multiple other investors turn their STRs into MTRs.


    Jesse is the Founder of AirVenture Hosting Co., flourishing in Traveling Medical Professional Corporate Housing/Short Term Rental hosting and management of Luxe and Unique Homes on Airbnb.


    Jesse experimented his way through his success. Because he was a conversationalist who was very straight to the point, he was able to build a business through solving the problems that travel nurses were facing, which was quality, furnished temporary furnished accommodation with mid-term rental! Through this business approach, he was not only able to create a network, he was also able to build opportunities and provide solutions in a market that needs it. With all the red tape and regulations occurring with traditional short-term rentals and the ability to achieve increased occupancy for your STRs, the mid-term rental blueprint can solve a need in the industry and fill your individual or multiple units at scale when executed properly. Jesse steps in the lab to show us how!


    HIGHLIGHTS OF THE EPISODE:

    12:04 Choosing Your Niche
    26:06 The Importance of Pacing


    KEEPING IT REAL:

    03:16 Jesse’s Background
    15:34 Travel Nursing Industry

    23:08 Growing and Building Leads

    30:34 Create Lasting Businesses

    34:28 Hospital Level

    40:54 Extended Hotel Stay

    51:22 Umbrella Policy

    60:04 Closing


    NOTABLE QUOTE (KEY LESSONS):

    27:42  “…If you’re consistent with one thing, it’s almost impossible to fail…” - Jesse Vasquez


    CONNECT WITH THE GUEST

    Website: https://www.airventurehosting.com/

    LinkedIn: https://www.linkedin.com/in/jesse-vasquez-36917a40/


    #problemsolver #creatingopportunities #lastingbusinesses

    1 hr 9 min
  • Providing Sub-To & Seller Financing Opportunities with Zeona McIntyre - Episode #260

    Zeona returns to the lab since her appearance in episode #215 where she helped us normalize the 30-Day Stay for your short-term rental strategy as the co-author of the best-selling Bigger Pockets published booked “30-Day Stay”.


    However, in this season of her experiments, Zeona is now helping investors like your host Ruben Kanya find creative finance deals to always be buying in an economy with elevated rates. Zeona recently helped Ruben close quickly on a Sub-to deal, furnished property along with a tenant for penny’s on the dollar. Zoena has been focusing on building relationships with owners nationwide and connecting hungry investors still investing with favorable terms on subject to and seller financing deals.


    Zeona discusses the intricacies of creative financing, detailing the steps to secure deals that investors can continue to take advantage of in our current market.


    Whether you're a seasoned investor or new to real estate, this episode provides a real case study on the deal Zeona helped Ruben close on as well as highlighting the steps on how you can get in on the action too. Tune in for a conversation filled with practicality and expertise from a seasoned investor and realtor in the ever-evolving landscape of real estate investing!


    HIGHLIGHTS OF THE EPISODE:

    00:54 Zeona talks about how creative financing can be a great way to get a good deal on a property

    05:16 Zeona talks about structuring a creative financing deal


    KEEPING IT REAL:

    00:51 Creative Financing: A Great Deal

    05:02 Maximizing Occupancy and Profitability with MTR Insurance

    10:00 Professional operator facilitates short-term rental deal

    15:02 Revolutionizing of real estate investing


    CONNECT WITH THE GUEST

    Website: https://www.zeonamcintyre.com/

    Linkedin: https://www.linkedin.com/in/zeona-mcintyre/

    Instagram: https://www.instagram.com/zeonamcintyre/?hl=en

    Facebook: https://www.facebook.com/ZeonaMcIntyreRealEstate/

    Youtube: https://www.youtube.com/channel/UChQViQdjrSdFaoZnchKHEMw

    Twitter: https://twitter.com/zeonamcintyre?lang=en

    Linktree: https://linktr.ee/Zeona

    #MidtermRentalInsurance #CreativeFinancing #RealEstateInvesting #InvestingWisdom

    20 min
  • Mid-Term Rental Record Breaking Contract at 45K/MONTH with Mike Stone - Episode #259

    In a recent episode of "The Real Estate Experiment," Mike Stone, a former attorney turned Mid-Term Rental Insurance specialist, takes center stage, showcasing a remarkable journey of success in the industry. Stone's recent achievement breaks industry records—a substantial $45,000 per month contract for the next five months, resulting in a net profit of $12,000 monthly. The episode provides invaluable insights for those venturing into the Mid-Term Rental Insurance Niche.


    Stone emphasizes the significance of establishing connections with insurance and relocation specialists, highlighting the importance of understanding the specific asset requirements to cater to families in need. He advises potential players to engage in cold calling to introduce themselves as Midterm Rental Housing specialists. Negotiating contracts diligently and ensuring they align with the interests of all parties involved emerges as a critical decision-making factor.


    Mike Stone shares his strategy of seeking $2,000 more in net take-home for midterm rentals compared to short-term rentals. Recognizing the importance of education and proximity to industry figures, Stone recommends investing in learning and aligning with experienced professionals.


    The episode underscores the role of a podcast as a potent brand-building tool, with Invested Talent positioned to guide individuals in launching podcasts from inception to completion. Mike Stone's success story serves as a testament to the value of hard work and the importance of surrounding oneself with proven mentors in the real estate industry. The overarching message resonates with the essence of an abundance mindset and a willingness to put in the necessary work for sustained success.


    HIGHLIGHTS OF THE EPISODE:

    00:54 Mike Stone's journey to entrepreneurship.

    05:20 Taking a risk in real estate.

    10:28 Investing in Education and Coaches.

    15:14 Benefits of having a coach.

    20:05 Optimizing Airbnb Hosts for Quality Guests.

    25:02 Mid-Term Rentals: Tips for Success.

    35:06 Short-term vs. Mid-Term Rentals.

    40:18 Solving a 12,000 sqft housing problem.

    45:05 Negotiating a Luxury Property Rental.

    50:07 Hard work pays off.

    55:09 Keys to success in business.

    1:00:11 Real Estate: The Key to Success.

    1:05:02 Benefits of Podcasting for Real Estate Investors.


    CONNECT WITH THE GUEST

    Website: https://www.strignite.com/

    Linkedin: https://www.linkedin.com/in/mikestonegroup/

    Instagram: https://www.instagram.com/str_ignite/

    Linktree: https://linktr.ee/mikestonegroup#MidtermRentalContract #TipsforSuccess #TakingRisks

    1 hr 8 min
  • Mid-Term Rental Insurance Pricing, Branding & Marketing with Ruben Kanya - Episode #258

    In a recent real-life case study shared by Ruben Kanya on “The Real Estate Experiment,” he delves into a competitive scenario where two relocation specialists from the same company vied for a premium temporary housing opportunity. The property, a fully furnished 4-bed, 3-bath home with pet-friendly amenities and utilities included, became a sought-after solution for families facing water damage-related relocations.


    Ruben highlights three key elements that played a pivotal role in this scenario:


    1. Branding: The power of a positive reputation in the industry became evident as one relocation specialist reached out based on the recommendation from a previously established rapport. Ruben emphasizes the importance of your brand being spoken of positively among professionals in the industry, underscoring the influence of word-of-mouth referrals.


    2. Marketing: Ruben shares insightful gems from the relocation specialist’s perspective, focusing on effective email communication. Including a Hot Sheet, mentioning the property’s location in the subject line, and detailing property specifics in the body of the email were identified as strategies to increase visibility during relocation searches.


    3. Pricing: The study underscores the critical role of pricing in securing deals. Ruben explores the delicate balance between offering competitive incentives and understanding the budget constraints of relocation specialists. He emphasizes that while a standard rule of thumb often applies, factors like low supply can alter pricing dynamics, prompting relocation companies to consider even unfurnished accommodations.


    This case study serves as a practical illustration of the intricate interplay between branding, marketing, and pricing in the competitive landscape of temporary housing. Ruben uses this scenario to underscore the nuanced strategies that can significantly impact success in the mid-term rental insurance niche, teasing the depth of insights participants can expect from his 2-Day Mid-Term Rental Insurance Marketing and Optimization Virtual workshops.
    #MTR #Marketing #Branding #Pricing

    31 min
  • From Financial Struggles to Real Estate Success: Mastering Negotiation with Tom Zeeb - Episode #257

    Welcome to this episode. Today, we have the pleasure of diving into the world of real estate and negotiation with Tom Zeeb, President of Traction REIA, Author, Speaker, and Real Estate Entrepreneur.


    In this insightful episode, Tom recounts his journey from the brink of financial ruin to thriving success. Following a near-death experience in 2001, he transitioned from a conventional 9-to-5 job to a flourishing career in real estate investing. Facing the challenge of maintaining a successful business while prioritizing family time and vacations, Tom shares his transformative approach to remote operation in the real estate wholesaling business.


    Join us as Tom delves into negotiation techniques and the power of Neuro-Linguistic Programming (NLP). He shares practical advice on enhancing negotiation skills for financial gains and discusses his experiences in mid-term rental insurance and various real estate investment strategies. Tom also explores current economic opportunities for traction in the real estate market and emphasizes the art of compounding efforts for maximum rewards.


    Whether you're a seasoned investor or just starting, this episode promises valuable insights from Tom Zeeb, a true industry leader. Tune in now for a conversation filled with wisdom and expertise!


    HIGHLIGHTS OF THE EPISODE:

    07:54 Tom talks about negotiation being both an art and a science

    17:01 Tom talks about building rapport to build a level of trust


    KEEPING IT REAL:

    04:53 Negotiation techniques and NLP

    09:50 Negotiation skills for making more money

    14:55 Journey to financial freedom

    19:59 Journey to success in mid-term rental insurance

    24:51 Real Estate Investing: A Community of Like-Minded Individuals


    29:50 Real Estate Investment Strategies

    34:41 Opportunities for traction in the current economy

    39:55 Investing: Compounding Efforts for Maximum Rewards

    44:49 Real Estate Marketing Strategies

    49:50 Tom's Real Estate Investing Resources

    57:43 WE ARE OUT!

    CONNECT WITH THE GUEST

    Website: https://tractionreia.com/

    Linkedin: https://www.linkedin.com/in/thomaszeeb/

    Instagram: https://www.instagram.com/tomzeebtraction/

    Facebook: https://www.facebook.com/TomZeeb

    Twitter: https://twitter.com/tomzeeb

    #RealEstateNegotiation #FinancialFreedom #RemoteRealEstateSuccess #InvestingWisdom

    1 hr
  • Mid-Term Rental Insurance Pivot for all Real Estate Investors - Breaking News with Ruben Kanya - Episode #256

    In an episode of “The Real Estate Experiment,” Ruben Kanya delivers breaking news that ALE Solutions, the nation’s leading temporary housing provider collaborating directly with insurance companies, is expanding its inventory to include non-furnished accommodations. While this development has sparked concern among those who have traditionally operated in the furnished accommodations niche, Ruben sees it as a significant opportunity for property owners with unfurnished properties to enter the mid-term rental insurance niche. In response to this transformative shift, Ruben poses a rhetorical question to his audience: “Will you adequately position your business to take advantage of this?”


    Ruben goes on to provide several insightful perspectives on this dynamic industry shift. He encourages property owners to view this expansion as a chance to diversify and adapt to the evolving market landscape. By recognizing the potential for non-furnished accommodations in the mid-term rental insurance niche, Ruben urges his audience to seize this opportunity strategically. Through his nuanced insights, Ruben not only addresses concerns but also empowers property owners to navigate this change with a proactive mindset, positioning their businesses for success in an evolving and expanding market.

    #MTR #MTRbreakingnews #MidTermRentals

    25 min
  • From Professional Home Stager to Acclaimed STR/MTR Designer with Amy Powers - Episode #255

    Get the FREE Mid-Term Rental Insurance Blueprint: https://experimentrealestate.com/#blueprint

    Welcome to another episode as we explore the fascinating world of real estate and design with the exceptional Amy Powers. Amy, a well-acclaimed STR Designer Industry Disruptor, Author, Speaker, Instructor, and President of IAHSP, has left an indelible mark on the industry.


    Her journey began as a professional home stager in 2007, and she later embraced the challenge of Short-Term Rental (STR) design in 2019. Amy's expertise and vision led her to reshape her Atlanta-based staging business, anticipating the surge in demand, especially with the onset of Super Bowl LIII in 2019. She's earned numerous awards and even been nominated for the 2023 Top 100 Most Influential in Real Estate Staging and the Lori Kim Polk Lifetime Achievement Award.


    In this episode, Amy covers a wide range of topics, including maximizing short-term rental profits, home staging and digital products, short-term rental design intricacies, furnishing for rental arbitrage, and considerations for short-term vs. mid-term rentals. She also discusses creating practical and comfortable spaces, budget-friendly room updates, and addressing liability in mid-term rentals. Join us as we explore the secrets of successful short-term rental property design guided by Amy Powers' expertise. Don't miss this masterclass in STR and design from a true industry leader. Tune in now!


    HIGHLIGHTS OF THE EPISODE:

    26:23 Amy talks about helping clients choose furniture for their needs, emphasizing practicality, durability, and comfort.

    45:37 Amy talks about updating a room on a budget


    KEEPING IT REAL:

    03:11 Maximizing profits from short-term rentals

    05:00 Home staging and digital products

    10:02 Short-term rental design

    15:01 Furnishing a property for rental arbitrage

    20:01 Furnishing short-term vs mid term rentals

    25:01 Furnishing a home for practicality and comfort

    30:01 Considerations for Interior Design

    35:02 Maximizing Occupancy and Profitability with MTR Insurance Blueprint

    40:01 Furniture selection for commercial use

    45:01 Updating a Room on a Budget

    50:02 Creating a memorable MTR experience

    55:00 Liability in mid-term rentals

    1:00:01 Designing a successful short-term rental property

    1:08:14 WE ARE OUT


    CONNECT WITH THE GUEST

    Website: https://vacationrentalinabox.com/

    Linkedin: https://www.linkedin.com/in/amypowers/

    Instagram: https://www.instagram.com/vacationrentalinabox/

    Facebook: https://www.facebook.com/VacationRentalinaBox/

    Twitter: https://twitter.com/mitchpomeroy?lang=en

    #RealEstateDesign #STRInsights #MidTermRentals #InteriorDesign

    1 hr 10 min

About Founders In The Lab with Ruben Kanya

From the publisher's feed

What started as a quest to become a real estate investor became something bigger. 350+ episodes later, Ruben Kanya shifted focus to the root, not the fruit: mindset, frameworks, and unconventional…

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