Your customers live on their phones. Voice, push, and wallet passes reach them where they act fastest — and when used as repeatable systems, these channels create habits, not one-off clicks. In this episode of 𝑭𝒓𝒂𝒏𝒄𝒉𝒊𝒔𝒆𝑭𝒖𝒆𝒍: 𝑪𝒉𝒂𝒐𝒔 𝒕𝒐 𝑪𝒐𝒏𝒕𝒓𝒐𝒍, Brian Devine shows how franchisors can use voice (IVR and voice AI), Apple Wallet and Google Wallet passes, and push-to-wallet offers to speed bookings, lift redemptions, and build repeat visits.
You’ll learn how to:
• Deploy high-impact plays like instant booking + wallet confirmation, time-limited bounce-backs, and wallet-based loyalty milestones
• Architect integrations and consent flows so wallet passes and voice AI update your CRM in real time
• Measure adoption and business lift with the right KPIs so pilots prove revenue, not just impressions
Action Steps:
1. Choose a single pilot use case — for example, a new-guest 7-day wallet bounce-back — and define success metrics (install rate, redemption rate, second-visit lift).
2. Wire the basics: ensure your CRM and POS share canonical customer IDs and consent flags, then build the automation to issue the pass and log redemptions.
3. Download the 15-Minute 5-Star Review Fix Kit at https://franchisefuel.ai/fixkit to pair review automation with wallet invites, boost social proof, and show immediate ROI for franchisees.
Voice and wallet are channels that reduce friction and create habit cues. Start small, measure fast, govern tone and consent, and scale when the data proves the lift. For more, see https://franchisefuel.ai