Free Flow Friday with Yerbae founder, Todd Gibson! Todd and Bryce discuss the history of Yerbae and how they are putting equity in the hands of their consumers. Yerbae is a proud supporter of Team Invictus and their CrossFit Games journey.

(01:37): How does Yerbae company start?  
(05:50): How to market your product
(09:56): Branding your beverage company 
(14:09): Crowdfunding 
(23:10): Connecting your brand to consumers 
(27:59): Making an investment into Yerbae
(33:14): Enhancing your industry knowledge
(40:21): Maintaining control

Support Team Invictus by purchasing an Invictus Spirit Animal Shirt!

Thank you for Listening! Learn more below.

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