FreeDive Podcast

FreeDive Podcast

By Seapoint DigitalBusinessMarketing
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FreeDive Podcast episodes

  • Contractor Marketing in 2026: How AI Is Changing Home Services

    In this week's episode, Bill sits down with contractor and business owner Jason White to unpack the real world of contractor marketing. From building a business through SEO and reviews to adapting as technology and AI reshape the home services industry. They dive into the shifts happening in 2026, the future of automation, and what small businesses need to know to stay competitive. With plenty of laughs, job-site stories, and honest insights, this episode is a must-listen for anyone in home services or digital marketing!

    Let's connect! Send us a message and say hi.

    It's the end!

    No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

    Come find us!

    But wait!

    Explore a wealth of tips, tricks, and insights on our various social channels:
    📷 Instagram
    🐦 Twitter
    💼 LinkedIn
    👍 Facebook
    🕺 TikTok

    For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

    If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

    Thanks for listening!

    56 min
  • The Art of the Edit: How Copywriters Build Strategy at a Marketing Agency

    Anna-Lynn is back and hosting this week’s episode of the FreeDive podcast! She’s joined by Christina White, one of our amazing copywriters here at Seapoint, for a deep dive into what really goes into strong copywriting at a marketing agency.

    Together, they break down the art of the edit—from swapping revisions with the creative director, to navigating feedback without taking it personally, to finding the fun in the strategy process.

    Whether you’re a marketer, writer, or just curious about how great content gets made, this episode offers an honest look at the craft behind the copy.

    Let's connect! Send us a message and say hi.

    It's the end!

    No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

    Come find us!

    But wait!

    Explore a wealth of tips, tricks, and insights on our various social channels:
    📷 Instagram
    🐦 Twitter
    💼 LinkedIn
    👍 Facebook
    🕺 TikTok

    For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

    If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

    Thanks for listening!

    51 min
  • Why Fun at Work Matters: The Secret to a Happier, More Productive Team

    Can pajama parties, waffles, and silly traditions actually make a team stronger? In this week's episode, Kristy and Anna dive into why having fun at work isn’t just fluff... it’s the foundation of a positive, productive company culture. From balloon-filled offices to ugly sweater contests, they share how Seapoint Digital keeps creativity high, morale strong, and employees genuinely happy.

    Let's connect! Send us a message and say hi.

    It's the end!

    No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

    Come find us!

    But wait!

    Explore a wealth of tips, tricks, and insights on our various social channels:
    📷 Instagram
    🐦 Twitter
    💼 LinkedIn
    👍 Facebook
    🕺 TikTok

    For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

    If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

    Thanks for listening!

    45 min
  • Seasons of Change: How to Let Go Without Losing Yourself

    Change isn’t easy... especially when it means letting go of something that’s shaped who you are. In this heartfelt (and funny) episode, Kristy and Deb talk about navigating big life transitions, grieving old chapters, and learning how to move forward without losing yourself in the process.

    Takeaways:

    • How to know when it’s time to move on
    • Letting go without losing your identity
    • Why change can be both painful and freeing

    Let's connect! Send us a message and say hi.

    It's the end!

    No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

    Come find us!

    But wait!

    Explore a wealth of tips, tricks, and insights on our various social channels:
    📷 Instagram
    🐦 Twitter
    💼 LinkedIn
    👍 Facebook
    🕺 TikTok

    For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

    If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

    Thanks for listening!

    47 min
  • Working from Home Burnout: How We Found Balance

    This week we sit down with Erica Soares from the creative team to talk honestly about the ups and downs of working from home and hybrid life.

    We're chatting about:

    • Beating burnout and finding balance
    • Setting boundaries when your home is your office
    • Staying productive with chronic pain and brain fog
    • Why a good workspace matters more than you think

    Plus, stay tuned to share a few laughs, swap “What’s in Your Bag” favorites, and peek into “What’s in Your Chat?” to show how they use AI in everyday life.

    Let's connect! Send us a message and say hi.

    It's the end!

    No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

    Come find us!

    But wait!

    Explore a wealth of tips, tricks, and insights on our various social channels:
    📷 Instagram
    🐦 Twitter
    💼 LinkedIn
    👍 Facebook
    🕺 TikTok

    For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

    If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

    Thanks for listening!

    1 hr 2 min
  • Viral Marketing Done Right

    Learn how Ryan Reynolds mastered viral marketing and what your business can steal from his playbook.

    In this week's episode of the FreeDive Podcast, we dive into the world of viral marketing... what makes it work, why some campaigns crash and burn, and how agencies can learn from both.

    From hilarious stories about past clients (like the restaurant owner who went viral for all the wrong reasons) to analyzing the brilliance of Ryan Reynolds’ marketing style with Aviation Gin, Mint Mobile, and Wrexham AFC, this conversation blends laughs with real takeaways.

    Whether you’re a marketer, business owner, or just love hearing how wild the world of advertising can get, this episode is packed with insights and entertainment.

    What you’ll hear in this episode:

    • Behind-the-scenes realities of how long campaigns really take
    • Why some clients just aren’t worth the headache
    • Lessons from Ryan Reynolds’ fast, culturally relevant campaigns
    • The importance of timing and authenticity in viral marketing
    • A few unfiltered agency stories you won’t forget

    Tune in for a mix of strategy, storytelling, and some laugh-out-loud moments.

    Let's connect! Send us a message and say hi.

    It's the end!

    No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

    Come find us!

    But wait!

    Explore a wealth of tips, tricks, and insights on our various social channels:
    📷 Instagram
    🐦 Twitter
    💼 LinkedIn
    👍 Facebook
    🕺 TikTok

    For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

    If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

    Thanks for listening!

    41 min
  • Influencers in the Wild: How Social Media Changed Travel

    Is travel about living in the moment—or capturing it for Instagram? 

    In this week's episode, Kevin Burns is back to explore how social media has transformed the way we travel. From influencers staging perfect shots to travelers booking trips thanks to SEO. Expect plenty of laughs, wild personal stories (including concussions and lost souvenirs), and a fresh perspective on what it means to really experience a new place.

    Let's connect! Send us a message and say hi.

    It's the end!

    No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

    Come find us!

    But wait!

    Explore a wealth of tips, tricks, and insights on our various social channels:
    📷 Instagram
    🐦 Twitter
    💼 LinkedIn
    👍 Facebook
    🕺 TikTok

    For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

    If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

    Thanks for listening!

    56 min
  • Scroll-Stopping Strategy: Keeping Social Media Real

    In this episode of the FreeDive Podcast, Kristy and Kevin dive into what makes a scroll-stopping social media strategy. From sippy cups and DIY electrolytes to sleep gadgets and gift-giving fails, the laughs come easy—but the real focus is on keeping marketing authentic.

    What you’ll learn:

    • Why copy-pasting posts across platforms no longer works
    • How to balance organic storytelling with polished professionalism
    • The difference between authentic branding vs. skeezy tactics
    • Why knowing your audience is the secret to engagement that sticks

    Packed with real-life examples, playful banter, and marketing insights you can actually use, this episode is all about creating social content that feels natural, connects with your audience, and builds lasting trust.

    Whether you’re a business owner, marketer, or just tired of fake-feeling content, this one’s for you.

    Let's connect! Send us a message and say hi.

    It's the end!

    No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

    Come find us!

    But wait!

    Explore a wealth of tips, tricks, and insights on our various social channels:
    📷 Instagram
    🐦 Twitter
    💼 LinkedIn
    👍 Facebook
    🕺 TikTok

    For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

    If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

    Thanks for listening!

    50 min
  • Is ChatGPT Rotting Our Brains?

    Today we're here to answer the big question: is AI making us dumber or just giving us a new way to think? From trolls in our comments to using ChatGPT as a brain-dump, we talk about how we actually use it, why people are so fired up, and whether or not the panic is overblown. 

    Expect hot takes.  (TW: We mention the word therapy....)

    Note: This episode was recorded before ChatGPT-5 dropped, so the newest updates aren’t covered here. Stay tuned—we’ll get into that soon!

    Let's connect! Send us a message and say hi.

    It's the end!

    No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

    Come find us!

    But wait!

    Explore a wealth of tips, tricks, and insights on our various social channels:
    📷 Instagram
    🐦 Twitter
    💼 LinkedIn
    👍 Facebook
    🕺 TikTok

    For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

    If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

    Thanks for listening!

    51 min
  • What’s in Your Budget—and Your Bag? Adrian Breaks Down PPC

    Buckle up—this one’s a wild ride...

    We’re finally sitting down with our PPC Manager Adrian to unpack our brains, our bags, and the behind-the-scenes world of PPC. It’s a mix of laughs, marketing wisdom, and one unexpected moment that left us totally speechless.

    You’re not ready for what’s inside.

    Let's connect! Send us a message and say hi.

    It's the end!

    No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. 

    Come find us!

    But wait!

    Explore a wealth of tips, tricks, and insights on our various social channels:
    📷 Instagram
    🐦 Twitter
    💼 LinkedIn
    👍 Facebook
    🕺 TikTok

    For a deeper dive into our services and expertise, visit our website: 🌐 https://seapoint.digital/

    If you found value in this episode, don't forget to show your support by giving it a thumbs up 👍 and hitting that follow button to stay in the loop with our latest content!

    Thanks for listening!

    45 min

About FreeDive Podcast

From the publisher's feed

Welcome to the FreeDive Podcast, your go-to source for all things digital marketing!

Join hosts Kristy and Anna-Lynn every Tuesday at 5 AM EST as they dive deep into the dynamic world of…