There are a lot of preconceived notions about the barriers preventing electrified road freight from becoming mainstream. It is seen as too difficult, expensive, complicated, inefficient, and more.

Most of those perceptions are based on the approaches to electrified trucking that have been tried so far. Perhaps by taking a different approach we can advance the transition away from diesel.

In this episode of Art of Supply, Kelly Barner speaks with Ian Rust, the Founder and CEO at Revoy, a company looking to make electric-powered freight transport possible and affordable at scale. Rather than doing a one-for-one trade from diesel-powered to electric, he recommends being more flexible, more innovative, and more creative.

Listen to their conversation to hear:

• Why we need to accept trucking as a foundational part of freight, and introduce changes with care
• The common objections Ian hears to the idea of electric trucking and his response to them
• Where and how regulations can support the transition from diesel to electric, and when private industry should be allowed to do what they do best

Links:

• Ian Rust on LinkedIn
• Kelly Barner on LinkedIn
• Art of Supply LinkedIn newsletter 
• Art of Supply on AOP
• Subscribe to This Week in Procurement