Fresh Take with IDDBA

In May, IDDBA's What's in Store Podcast was lucky enough to have a conversation with Picadeli CEO Patrik Hellstrand call in to our studio to have a conversation with one of our podcast hosts, Whitney Atkins, IDDBA's VP of Marketing. The two spoke about the challenges to retailers, how to solve a profitable food problem in the United States, and what Picadeli's re-imagination of the salad bar means for potential partners - all while minimizing that partner's risk.

Picadeli recently opened its 100th (and 101st, and 102nd) US location to join its over 2,000 locations in Europe. Learn more about #IDDBA2024: https://www.iddba.org/iddba-show/about/iddba-2024

You can email [email protected] for more information about the programs discussed in this episode. As always, feel free to email [email protected] with any comments or ideas for future episodes that you'd like us to receive!

In April's What's in Store Podcast, IDDBA's VP of Marketing, Whitney Atkins, and VP of Education and Industry Relations, Heather Prach, are reunited for a conversation on the experience of food and how it relates to IDDBA's place in our industry. In that conversation, they discuss the experiential aspects of What's in Store Live at #IDDBA2024 in Houston, June 9-11 as well as the FlavorConnect series of webinars, in which partipants can actually enjoy the experience of Learn more about #IDDBA2024: https://www.iddba.org/iddba-show/about/iddba-2024

Learn more about What's in Store Live: https://www.iddba.org/iddba-show/about/whats-in-store-live

Learn more about our Webinars, including the FlavorConnect series: https://www.iddba.org/iddba-show/about/whats-in-store-live

You can email [email protected] for more information about the programs discussed in this episode. As always, feel free to email [email protected] with any comments or ideas for future episodes that you'd like us to receive!

What's in Store Podcast's Whitney Atkins (VP of Marketing for IDDBA) is joined by Miles Allen (Education Coordinator at IDDBA) for a chat about charcuterie! In this conversation they discuss IDDBA's Certified Salumiere program and how to obtain Certified Salumiere Professional (CSP) certification, some charcuterie-related events you can expect to see at #IDDBA2024, and a little bit about how #SafeFoodMatters! More on the Certified Salumiere program and how to obtain CSP certification: https://www.iddba.org/professional-resources/personal-development/certified-salumiere-professional-csp-certification

More on Salumi'd and charcuterie events you can enjoy at #IDDBA2024 in Houston, June 9-11: https://www.iddba.org/iddba-show/participate/salumi%E2%80%99d

More on the #SafeFoodMatters resources for food safety: https://www.iddba.org/professional-resources/personal-development/safe-food-matters

You can email [email protected] for more information about the programs discussed in this episode. As always, feel free to email [email protected] with any comments or ideas for future episodes that you'd like us to receive!

In a socially mediated world, when we think about who the top influencers might be for a community or a brand, one thing that kept being revealed as IDDBA examined emerging trends was that the biggest influencer was... Food. Join VP of Education Heather Prach and VP of Marketing Whitney Atkins for a dive into the six guiding trends that IDDBA has uncovered for the coming year - plus a few other bonus points of conversation as well

What's in Store 2024's new edition is OUT: https://www.iddba.org/trendscenter/trends-research/whats-in-store Nominate an industry leader for Champions of Change: https://www.iddba.org/professional-resources/personal-development/champions-of-change Registration for #IDDBA2024 in Houston, June 9-11, is open now, so get your start - including registering on hotels - TODAY: https://www.iddba.org/iddba-show/about/registration Learn more or apply to the IDDBA Growing the Future Scholarship: https://www.iddba.org/professional-resources/scholarships/scholarship-for-growing-the-future As always, feel free to email [email protected] with any comments or ideas for future episodes that you'd like us to receive!

So many exciting things are coming to IDDBA and its members in 2024 - not the least of which is the IDDBA Growing the Future scholarship! Education Coordinator Jack Ince joins host Whitney Atkins, VP of Marketing, to talk about the many great opportunities to look forward to this year. Learn more or apply to the IDDBA Growing the Future Scholarship: https://www.iddba.org/professional-resources/scholarships/scholarship-for-growing-the-future Cake'D - get your portfolio in before the February deadline: https://www.iddba.org/iddba-show/participate/cake-d

What's in Store 2024's new edition is OUT: https://www.iddba.org/trendscenter/trends-research/whats-in-store

This includes the DataBytes | GlobalScope Dashboard: https://www.iddba.org/trendscenter/dynamic-data/databytes-globalscope

This year, #IDDBA2024 comes to Houston, June 9-11; registration opens next month, but you could get your start on hotels TODAY: https://www.iddba.org/iddba-show/about/registration

As always, feel free to email [email protected] with any comments or ideas for future episodes that you'd like us to receive! You can reach Jack Ince as well at [email protected].

This month, we are very proud to have host Whitney Atkins (VP of Marketing, IDDBA) joined by Suzanne Fanning, Chief Marketing Officer and Senior Vice President of Dairy Farmers of Wisconsin / Wisconsin Cheese! In this free-ranging conversation, they discuss the challenges and joys of promoting the $45.6 billion dollar Wisconsin cheese market and explore some very specific campaigns that drew a lot of notice and significant measurable ROI! From the creation of a dedicated influencer-driven community to market Wisconsin cheese to the challenge of setting a Guinness World Record and leveraging that into marketing success, Suzanne Fanning has brought novel approaches into her work and has a lot to share about her experiences in unconventional marketing efforts. Whether you are a professional in the food industry or a marketer, this fun conversation is a must-listen-to half hour! To learn more about Dairy Farmers of Wisconsin and Wisconsin Cheese head here: https://www.wisconsincheese.com/inspiration https://www.wisconsindairy.org/ If you're a professional in the food industry, you could see the Dairy Farmers of Wisconsin's marketing work up close and personal at IDDBA's annual show! This year, #IDDBA2024 comes to Houston, June 9-11; registration opens next month, but you could get your start on hotels TODAY: https://www.iddba.org/iddba-show/about/registration As always, feel free to email [email protected] with any comments or ideas for future episodes that you'd like us to receive!

Heather Prach (Vice President of Education and Industry Relations) and Whitney Atkins (Vice President of Marketing) dive deep into what food influences in our lives and what it means for the trends to succeed in our industry. "Food influences..."

1. Art
2. Pop Culture
3. Social Media
4. Trends
5. Culture
6. Technology
7. Entertainment
8. Feelings & Connections
9. Health & Well-being
10. Environment & Economy

Also, remember... We want YOUR food pictures! Contact Education Coordinator Jack Ince ([email protected]) or send an email to the Education Department ([email protected]); as always, feel free to email [email protected] with any comments or ideas for future episodes that you'd like us to receive!

Heather Prach (Vice President of Education and Industry Relations) and Whitney Atkins (Vice President of Marketing) come reuinite for a conversation about fall and fun, food trends and food safety, and more! To check out the latest trends in our industry, check out What's in Store, IDDBA's long-trusted publication, collecting important information for you, updated monthly: https://www.iddba.org/trendscenter/trends-research/whats-in-store

IDDBA's Food Safety Certification Reimbursement Program (FSCRP), offering up to $2,000 a year in reimbursement for food safety certification: https://www.iddba.org/professional-resources/scholarships/food-safety-certification-reimbursement-program

IDDBA's training site: https://www.iddba.org/professional-resources/personal-development/iddba-training

IDDBA's webinars have information for you for FSMA 204 - check out the archives below or catch our webinar on Oct. 11: https://www.iddba.org/search.aspx?searchtext=FSMA+204&searchmode=allwords

For more information on the IDDBA Leadership Certificate Program, offered in partnership with the Wisconsin School of Business Center for Professional and Executive Development at the University of Wisconsin - Madison: https://www.iddba.org/professional-resources/personal-development/leadership-certificate

We want YOUR food pictures! Contact Education Coordinator Jack Ince ([email protected]) or send an email to the Education Department ([email protected]); as always, feel free to email [email protected] with any comments or ideas for future episodes that you'd like us to receive!

For this third episode of Season Two, Heather Prach (Vice President of Education and Industry Relations) is once again joined by IDDBA's Education Coordinator Jack Ince. In this episode, they talk about data driven trends in dairy, deli, bakery and more, as well as the recap of What's in Store Live! from #IDDBA2023, and GlobalScope, IDDBA's new dashboard giving access to trend data from around the globe! IDDBA's What's in Store Live! Recap of #IDDBA2023: https://www.iddba.org/trendscenter/trends-research/what%E2%80%99s-in-store-live-recap IDDBA's GlobalScope dashboard: https://www.iddba.org/trendscenter/databytes/globalscope

Remember, we want your food pictures! Contact Education Coordinator Jack Ince ([email protected]) for this or any other topic's he mentioned; in addition, you can contact IDDBA's education department for any of topics discussed in this podcast ([email protected]); as always, be sure to email [email protected] with any comments or ideas for future episodes that you'd like us to receive!

For the second episode of Season Two, Whitney Atkins (Vice President of Marketing) is joined by IDDBA's Education Coordinator Jack Ince. In this episode, they tackle the many challenges for giving your employees an edge through professional development. IDDBA's Fresh Career's program: https://www.iddba.org/professional-resources/scholarships/fresh-careers

IDDBA's Scholarship for Growing the Future: https://www.iddba.org/professional-resources/scholarships/scholarship-for-growing-the-future

IDDBA's Leadership Certificate program, offered in partnership with the Wisconsin School of Business Center for Professional & Executive Development: https://www.iddba.org/professional-resources/personal-development/leadership-certificate

IDDBA's Certified Salumiere certification: https://www.iddba.org/professional-resources/personal-development/charcuterie-salumiere-certification

IDDBA's library of webinars, with upcoming webinars open to the public and our FULL archive available to IDDBA members: https://www.iddba.org/trendscenter/trends-research/webinars

Be sure to register early for the upcoming 'Flavor Connect' webinar: https://us06web.zoom.us/webinar/register/WN_l7nsGeAMSGyFXx5mYOv2MQ#/registration

IDDBA's training hub: https://www.iddba.org/professional-resources/personal-development/iddba-training

To contact IDDBA's education department for any of topics discussed in this podcast, you can email Education Coordinator Jack Ince ([email protected]) or the education department ([email protected]); as always, be sure to email [email protected] with any comments or ideas for future episodes that you'd like us to receive!