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Hey there, Dave Jackson here! In this episode, Jim Collison and I dove deep into some hot topics in podcasting and audio media. We kicked things off with a look at the latest Edison Research findings showing that, for the first time, more time is spent listening to podcasts than to AM/FM radio for spoken word audio. We reminisced about the evolution of radio, the challenges of finding a working radio today, the shift of talk and sports content to podcasts, and how technology keeps changing the game.

We also had fun nostalgia moments: remembering AM static, Headbanger's Ball, MTV catchphrases, and what really happened to music videos.
Advertising in podcasting got a thorough critique—how much is too much, what makes ads skip-worthy or valuable, and what lessons we can take from radio and even the Super Bowl.

Another lively discussion came up around video podcasting. We debated YouTube versus distributing video everywhere, addressed anti-YouTube sentiments, and reminded listeners that audio is still king for a lot of people.
I also shared some behind-the-scenes tech workflows, like how I use Tella, Hindenburg, and Podchapters, how to move sites to Podpage, and why no tool does it all (yet).

Big philosophical questions popped up too: What would actually "kill" podcasting? Is it too many bad ads, a decline in content quality, or moving away from RSS? Or, is podcasting simply evolving, and are our definitions (or nostalgia) holding us back?
Randy Black called in with a great riff on what "remarkable content" really means—it can be good or bad. We wrapped up by agreeing that, at the end of the day, success in podcasting comes from making meaningful shows for your audience and being authentic.

Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?

Video Version (unedited)

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School of Podcasting
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Podpage
http://www.trypodpage.com

Home Gadget Geeks
http://www.theaverageguy.tv

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