RETHINK RETAIL

From Catalog to Clicks: N Brown’s Evolution


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What does it take to lead a legacy brand into the digital future?
Flick Collingwood chats with Nuno Miller, Digital COO at N Brown Group, to explore the company’s bold transformation from mail-order giant to modern e-commerce player. Hear how N Brown is reshaping its culture, breaking down silos, and placing customer-centricity at the heart of its operations.
⏱ Timestamps:
[00:00] N Brown’s legacy: From catalog to digital
[02:30] Why transformation is more than just technology
[05:45] OKRs, mission drives & cross-functional tribes
[09:30] Breaking silos & building customer-first teams
[13:30] The critical role of CEO sponsorship
[17:30] Lessons learned: mindset shifts & cultural change
[21:00] Nuno’s advice for leading successful digital transformations
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RETHINK RETAILBy RETHINK Retail

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