In this episode, Chad Fellers shares insights from his experience as an MSL, highlighting his team's success strategies during COVID-19. He discusses the evolving role of MSLs as trusted advisors and offers advice on how to measure and enhance MSL value. Chad explores the future of Key Opinion Leader (KOL) engagement and the influence of digital platforms, as well as adjustments in travel and administrative duties. He emphasizes the importance of active listening and provides tips for MSLs to build strong advisor relationships. The episode also touches on Chad's personal interests, including streaming favorites and dietary changes influenced by documentaries.

(0:00) Introduction of Chad Fellers and episode overview

(1:21) Chad Fellers introduces himself and his role in MSL

(2:04) Chad’s MSL team success and strategies during COVID

(7:47) Measuring MSL value and transitioning to trusted advisors

(18:20) Future of KOL engagement and impact of digital platforms

(22:10) Adjustments in MSL travel and administrative tasks

(23:43) Anticipating the return to field engagements

(26:00) Tips for MSLs to become trusted advisors

(26:38) The importance of active listening for MSLs

(27:57) Personal interests: Streaming favorites and documentaries

(30:37) Reflecting on dietary changes after watching documentaries

(31:00) Closing remarks and future episode invitation

(31:49) Sponsor: Name

(32:00) Podcast subscription reminder and call to action