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Michael went into his Jim’s Mowing business expecting a slow start. He’d been told winter was quiet, leads might be limited, and that he’d need time to build momentum.
What actually happened surprised him.
In this episode of More Than Just Mowing, Michael shares his first two months as a Jim’s Mowing franchisee in Canberra — from leaving a government office role to quickly filling his schedule with regular clients.
He talks honestly about the nerves before training, learning to quote on the job, and how simply following the system (and calling customers back fast) made all the difference.
We cover:
What the first week really looks like as a new franchisee
How Michael built a full diary faster than expected
The importance of customer service over hard selling
Balancing family life with running a new business
Gaining confidence through training, mentorship, and support
This episode is a realistic, encouraging look at what’s possible when you trust the process and take the leap into business ownership.
By Jim's MowingMichael went into his Jim’s Mowing business expecting a slow start. He’d been told winter was quiet, leads might be limited, and that he’d need time to build momentum.
What actually happened surprised him.
In this episode of More Than Just Mowing, Michael shares his first two months as a Jim’s Mowing franchisee in Canberra — from leaving a government office role to quickly filling his schedule with regular clients.
He talks honestly about the nerves before training, learning to quote on the job, and how simply following the system (and calling customers back fast) made all the difference.
We cover:
What the first week really looks like as a new franchisee
How Michael built a full diary faster than expected
The importance of customer service over hard selling
Balancing family life with running a new business
Gaining confidence through training, mentorship, and support
This episode is a realistic, encouraging look at what’s possible when you trust the process and take the leap into business ownership.

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