Her Purpose - Hosted by Kindra Morse

From Salon to Strength: How Katy Transformed Her Life & Built a Community of Empowered Women


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In this episode of Her Purpose, I chat with Katy Johnson, founder of Awaken Athletics, a thriving all-women’s gym based in Washington. Katy shares her powerful journey from hair stylist to fitness and nutrition coach, revealing how she found her purpose by following her passion for empowering women through fitness.

We dive into:
✅ How Katy turned her passion for fitness into a thriving business
✅ The challenge of leaving something you’ve poured your heart and soul into
✅ Building confidence through small, consistent actions
✅ Navigating the fear of charging for your worth and owning your value
✅ The power of community and authentic connection in helping women awaken their highest selves

Katy’s story is a testament to taking messy action, embracing failure as part of the process, and living in alignment with your truth. She’s created a powerful, welcoming space for women to feel seen, supported, and celebrated.

Listen in and be inspired by Katy’s journey of courage, growth, and fulfillment!

Find Katy Johnson at:
💪 Website: Awaken-Athletics.com
📲 Instagram: @katy_awakenathletics

Keywords

fitness, coaching, self-worth, women empowerment, community, personal growth, nutrition, mindset, gratitude, entrepreneurship

Summary

In this conversation, Katy Johnson shares her journey from feeling inadequate in fitness to becoming a successful coach and gym owner. She discusses the importance of self-worth, community, and the transformative power of fitness for women. Katy emphasizes the need for personal growth, the challenges of entrepreneurship, and the significance of gratitude and mindset in achieving one's goals. She also highlights her commitment to empowering women through fitness and creating a supportive environment where they can thrive.

Takeaways

Katy always felt active but struggled with self-confidence.
She found her passion for fitness through CrossFit.
Katy transitioned from hairdressing to coaching after discovering her love for fitness.
Building a community was essential for her coaching journey.
Self-worth plays a crucial role in pricing services.
Creating a positive environment in fitness helps build confidence.
Living in truth leads to opportunities and connections.
Empowering women through fitness can transform their lives.
Self-care is vital for maintaining confidence and energy.
Embracing failure and taking messy action is part of growth.

Chapters

00:00 Katy's Journey into Fitness
02:54 Finding Purpose in Coaching
05:56 Building a Community and Overcoming Challenges
08:52 Monetizing Passion and Overcoming Self-Doubt
11:48 Creating a Supportive Environment for Women
14:55 Investing in Growth and Building Confidence
17:59 Living in Your Truth and Manifesting Goals
20:45 The Importance of Self-Care and Fitness
23:57 Counseling Through Coaching and Human Connection
27:41 From Waitressing to Entrepreneurship
30:48 Mindset Shifts for Success
35:36 The Power of Gratitude and Presence
40:16 Starting Small: The Journey to Meditation
43:19 Creating Community and Connection
45:47 Embracing Failure and Taking Action


Aligned & Ascending is an 8-week space where I help you get clear on your next step, your message, your offers—all of it—so you can stop second-guessing everything and actually build the purpose-driven business you’ve been thinking about.

So if you’re craving clarity and momentum—and a business that feels like you—DM me the word ALIGN on Instagram to get all the info.

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Her Purpose - Hosted by Kindra MorseBy Kindra Morse

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