Full-Time Influencer Podcast

Is it possible to earn the equivalent of a year's worth of salary from brand deals in just two months? Is it possible to amass 40K followers in just 2.5 months? The answer is yes to both and that is exactly what happened to two Full-Time Influencer students. Sunshine (@withsunshinesol) and Abigail (@theladywhotravels_) share their successes and tips in this episode.

Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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Download the FREE Ultimate IG Monetization Guide HERE

If you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)

👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 

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Timestamps:

(2:40) - How Sunshine started & grew her page and the opportunities that followed

(11:16) - Sunshine’s advice for landing brand deals & who feel alone while venturing

(16:07) - Sunshine’s advice for women starting out with passions

(21:16) - How Abigail started her influencer journey & results before and after FTI

(23:34) - Growing page after posting viral reels & experimenting with content

(30:44) - Abigail’s advice for women of color and solo travelers

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Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Have you ever thought about starting fresh? Maybe your account health has suffered or you decided to change niches? Well, a brand new account might actually be the answer you are looking for. We sat down with Ariel of @ariel.land, a student of my Full-Time Influencer program, so she could share how starting over on Instagram, coupled with the lessons from FTI, were the gateway to her social media success. 

Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-9

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Timestamps:

(2:03) - Reasons to start anew: fake/ghost followers, giveaways, inorganic growth.

(5:22) - Drastically changed niche? Starting over may be necessary.

(6:50) - Create consistent content for 1-2 months. Try reels.

(8:52) - Ariel Land's experience of starting over with a new account.

(18:17) - Reels were a primary focus of the growth strategy.

(30:34) - Advice for those afraid to start over or join FTI.

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Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Exciting news!! 🤩 I am hosting a brand new free live training on April 9th at 11am EST. Mark your calendars 🗓✍🏻 because this training is NEW and UPDATED to teach you how to land PAID brand deals with less than 5k followers!

👉🏻 SAVE YOUR SPOT NOW! 👈🏻

​Here are the deets:
NEW Training: How to land PAID brand deals with less than 5k followers
Date & Time: April 9th, 11am EST (convert to your time zone here)
Where to sign up: https://www.successfulinfluencer.com/

What I'll be covering:

• How to nail your niche & attract the right audience
• Instagram changes & updates in 2022
• How to explode your following in 2022 (including REELS!)
• How to land PAID brand deals without a ton of followers

Seats are limited, as this is the ONLY live training on April 9th. Register now to secure your seat!

p.s. if you join me LIVE on April 9th, I will send you our curated list of the hottest influencer platforms for FREE so that you can start landing brand deals right away! 🤩💰

👉🏻 SAVE YOUR SPOT NOW! 👈🏻

When looking back at my own social media journey, it occurred to me that there are generally 5 different stages every influencer or creator tends to go through. From posting privately to becoming a full-blown multi-figure business owner, it is important to evaluate where you currently stand. In this episode, I break down the 5 different stages, as well as the mindset shifts one should enact to visualize the next step and level up!

Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-10

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👉 FREE NEW TRAINING: https://successfulinfluencer.com Save your spot now for our value-packed free training that will teach you how to explode your Instagram following and become a PAID influencer.

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Timestamps:

(2:28) - Private party: sharing with friends, no public content.

(7:11) - Transition time: testing as a content creator.

(10:57) - Grow and network: improve content and streamline creation.

(18:30) - Full-fledged content creator: making a full-time income.

(26:04) - Time management: learn to manage time for business success.

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Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

The Instagram 2022 trend report highlighted Gen-Z as the tastemakers for the future of content creation, and today we're sitting down with the token Gen-Z of the Full-Time Influencer team: Lucy!

Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-8

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Timestamps:

(1:47) - Criteria of a person born as Gen Z

(6:28) - Platform of choice and fashion differences

(10:41) - Differences in TikTok and Instagram communities

(15:26) - Paid gigs, rate differences

(23:46) - Gen Z prefers video to photos

(26:40) - How authenticity makes Gen Z’s follow you

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Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Have you ever wished you had a therapist that was rehearsed in the ins and outs of the influencer industry? We often resort to friends and family to seek out advice but it can be hard when they do not understand the full scope of what being an influencer in this day and age means. Enter the new mini-series on the Full-Time Influencer Podcast: The Influencer Therapy Sessions, where I answer all your social media qualms to be the support system that is missing from this highly demanding industry.

Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

Interested in submitting your frustrations and issues as a creator? DM us on Instagram! @fulltimeinfluencer.co

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Timestamps:

(2:55) - Overcome self-doubt as a new content creator

(5:18) - Anxiety about showing face; cyberbullying

(9:02) - Privacy concerns, especially as a young female

(11:46) - Dealing with friends noticing influencer transition

(15:43) - Feeling lonely due to lack of interest from friends

(18:20) - Need for social media detox after a few months

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Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

As an influencer, how are we held responsible when it comes to dealing with international turbulence? Does our audience expect us to speak up? Do we take a pause in our regular content posting schedule? No matter what you stand for and where you come from, you will inevitably encounter conflicts that may need addressing. In this episode of the Full-Time Influencer podcast, I discuss my thoughts on how to navigate social activism on social media in the most authentic way possible.

Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-7 

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👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com

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Timestamps:

(3:26) - Prioritize mental health over channel consistency and growth.

(4:06) - Understand core audience's stances and be respectful.

(7:12) - Educate yourself before sharing news, graphs, and fundraisers.

(9:17) - Staying silent is a personal choice, and that's okay.

(12:12) - Influencers have the power to bring about change.

(13:52) - Be authentic and avoid performative activism when reposting.

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Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Have you been agonizing over your engagement recently? Here’s why you shouldn’t be so quick to panic. Across the board, many accounts are experiencing the same exact thing. With continuous platform updates and changes in follower behavior, a dip is only natural. But it can be amended by implementing the right knowledge and mindset. In this episode of the Full Time Influencer podcast, I walk you through why your engagement sucks and the steps you can take to get it back on the right track for linear growth.  

Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-6

Sources mentioned:

FTI post mentioned: Should you delete your account and start over?!

Account mentioned: @ariel.land

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Timestamps:

(1:33) - Creator worth is not based on numbers

(4:39) - Instagram changes affecting feed and platform

(8:48) - Platform changes and increased competition decrease reach

(12:03) - Large break from social media leads to engagement dip

(20:01) - Lack of reels is main reason for engagement dip

(25:10) - Mindset important, don't let numbers determine self-worth

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Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

As a digital content creator who is more heavily reliant on social media platforms such as Instagram, you might have thought about expanding your content to Pinterest, only to quickly abandon the idea because it seemed impossible to comprehend and decipher. Kate Ahl, the grandmaster of all things Pinterest, would be the first to tell you that this is a huge mistake and you are quite literally leaving money on the table! Tune into this episode of the Full Time Influencer Podcast to learn how you can take advantage of Pinterest and increase your traffic and income.

Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-5

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Download the FREE Ultimate IG Monetization Guide HERE

If you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)

👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 

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Timestamps:

(2:38) - Pinterest journey and growing passion for the platform

(6:58) - Pinterest is a search and discovery platform

(9:18) - Creators for traffic, suitable demographics and popular topics

(12:48) - Best ways to approach Pinterest for various niches

(18:03) - Pinterest's adaptation to video content in 2022

(39:51) - The importance of follower count and expected growth

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Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Katie Steckly is a jack of all trades when it comes to social media. Just name a platform and you can bet she is on it! She is active on everything from YouTube to Instagram, while also juggling a weekly podcast, as well as managing a creative service business. Needless to say, she wears a lot of hats, which is why I wanted to sit down and discuss all things social strategy with her in this episode of the Full-Time Influencer Podcast.

Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-3

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Timestamps:

(2:01) - YouTube creator & digital entrepreneur, and how she started

(12:59) - Turning point for growth and monetization on Instagram and YouTube.

(17:23) - Branching out into podcasting after YouTube and Instagram.

(27:07) - Experienced burnout from juggling multiple platforms and unnecessary pressure.

(39:25) - Separating podcast from YouTube, reasoning behind it.

(45:56) - Helping other creators repurpose their content on all platforms

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Don't forget to follow the Full-Time Influencer on: Instagram | YouTube