Funding a WordPress podcast

Monetizing “WordPress content” like a blog, a podcast, or a YouTube channel is tricky business.

Results are rarely immediate for most creators, with the Google SERP odds being stacked against you. If you want to fast track it: You will find more opportunity producing largely searched for content like how-to tutorials or topics on design and development. It’s just a numbers game, really.

Reporting on the plumbing of WordPress the software, the crossover of Automattic/.org, and the community might be a longer burn. Few brands do it successfully like Post Status (privately owned) and WP Tavern (owned by Audrey Capital).

I earn roughly $15-20k a year through my side-hustle of WordPress content creation. It only took about 8 years to get here.

If you want to learn more about it how I approach my content efforts, why I give 20% to Big Orange Heart, and what big opportunities you can tackle — better than me! — give today’s episode a listen.

Read the transcript

Welcome back to the Matt report podcast, mattreport.com – mattreport.com/subscribe. Join that mailing list. Leave us a five star review on iTunes. Everyone says it. Everyone says it. I say it every other podcast or says it’s a, it’s a form of validation. That people are listening to the show. People are happy with the show.

I have a stretch goal of 200 reviews on iTunes. I’d love to get there. I’m at 130 right now. If you have a moment, jump on over to iTunes you have in your iPhone. Did you get the brand new iPhone? Is it your you’re already listening to this on your iPhone 12 who an Android user. I’ve never even logged in to my Google dashboard to see how many reviews I got over there.

Probably zero. Well, wherever reviews are found. Go ahead and leave us a review there really appreciate it. That makes me feel good. I feel like I’m getting something done that they have some value here. We’re going to talk about that today. We’re gonna talk about why monetize content, how much money I make as a content creator, hopefully.

Yeah. To set the stage for you. Maybe you’re making way more money than I am creating content. Maybe you’re not making a nickel yet, but you want to get into it. So I give you my perspective on this crazy WordPress space, making money specifically in the WordPress space, and then sort of how I’m trying to broaden the horizons.

Hey, you want to listen to our sponsors today? Cause we’re going to talk all about sponsors today. There are no official sponsors, like there’s nobody paying me today except for my own plugin, easy support videos. Easy support videos. If you just Google that. My God, I hope that the first result will be easy support videos in the WordPress plugin directory.

We have a new version coming out. early November. Maybe if you’re looking for ways to embed video support for your customers or for people you’ve built WordPress websites for your organization, your internal company. Easy support videos allows you to embed a video in the admin. We give you a little own admin action.

You can embed a whole library of videos for helpful support tutorials. A little note that goes along with each video, don’t forget how to register users. Don’t forget how to write this awesome blog post. Don’t forget how to use this Beaver builder template. You take your video from any OEM bed source, you drop it right into the admin of WordPress, and it