Shauna Smith, or as many call her "The Marketing Muse" is a marketing strategist and realtor brand consultant in Atlanta and Founder of The Marketing Muse 360. During this 17 minute podcast, Shauna shares her top tips for branding as a realtor, where the future of real estate is heading for women, and much more.

00:40 Can you tell me more about you, your business and how you got into it?

02:10 Why do people call you "The Marketing Muse"?

02:30 You started a Facebook group called "The Marketing Muse" right?

03:25 What does your day-to-day look like?

05:10 Why do you think that authenticity is so important for realtors?

08:15 Where do you see the future of real estate for women going?

10:55 Could you give realtors one or two tips on how to have more fun branding themselves?

13:20 Do you think that technology is going to enhance or take over the role of a realtor?

15:30 If you could tell yourself one thing about marketing that you wish you knew when you started "The Marketing Muse", what would that be?

17:10 Where can people find you online?

Learn more about Shauna here.

Jonathan Newby utilizes the latest technologies, market research and business strategies at Keller Williams Realty. His approach to real estate is built on personal touches, win-win deals and positive results. 

00:20 Can you tell me a little bit about your business and what kind of properties you sell?

00:40 How long have you been in the business?

00:45 How did you get into real estate?

01:25 What does a realtor's day look like in Milwaukee, Wisconsin?

02:15 What does a typical Tuesday look like for you?

03:00 What kind of strategies do you use to promote your brand?

04:20 'Your house is my job' do you use that as your hashtag?

04:50 What kind of content do you post online?

06:10 Can you explain one of your neighborhood videos?

07:25 What kind of technology is important to use in real estate?

09:15 Where do you see the industry going?

10:30 If you could tell your former self one thing about the industry, you know now, but didn't know when you started out, what would that be?

12:00 Can you tell us a little bit about the last closes you've had?

13:40 Where can people find more about you online?

Learn more about Jonathan here.

One of the most successful real estate brokers in Nashville, Steve is the author of 'Kill Cold Calls' and also runs the Facebook Group 'Real Estate Marketing All Stars'.

00:30 Can you tell me a little bit about your business and how long you've been doing it?

01:25 You mentioned you were involved in construction, how did you get into real estate?

02:45 What does the Nashville market and your day-to-day look like?

04:40 What marketing strategies do you use?

06:05 Do you have an example of one of the story arcs you use?

09:30 Why did you decide to write a book about killing cold calls?

Learn more about Steve's book here.

11:15 What do you think is the future of real estate and where do you see the industry going?

13:40 If you could tell your former self one thing about the industry, you know now, but didn't know when you started out, what would that be?

15:25 Where can people learn more about you and your book online?

Learn more about Steve in the Real Estate Marketing All-Stars Facebook group

Andrew Fortune is a real estate agent based out of Colorado Springs, Colorado. In this episode, he shares how the internet helped him build a sales pipeline, relocate to Colorado, and grow his brand!

00:25 Can you tell me a little bit about your business and how you got into it?

01:55 What took you from Houston to Colorado?

02:35 What was it like, restarting a brokerage in a new state?

03:35 What things apart from the website did you do in preparation to move to Colorado?

04:50 Can you talk about how your day to day looks like, especially creating content and building a business?

06:35 Where do you see the future of real estate going?

D.A.N.G.E.R report 

10:00 What's some of the coolest technology you and your team are using?

RealVision

13:15 If you could tell your former self one thing about the industry, you know now, but didn't know when you started out, what would that be?

14:55 Where can people learn more about you online?

Learn more about Andrew at GreatColoradoHomes.com

Dustin Brohm shares his story about how he became a real estate agent in Salt Lake City, and how content marketing has taken his career to new heights!

00:25 Can you tell us a little bit about your business and your experience as a realtor?

01:55 What was it like to switch from flipping houses to helping people search for them?

03:15 Was there one moment or thing that made you think, I need to be doing this on my own?

05:25 What does your day-to-day look like as a realtor who works with content marketing?

07:35 What marketing strategies do you use online?

10:20 Where do you think the Future of Real Estate is going?

13:40 If you could tell your former self one thing about the industry, you know now, but didn't know when you started out, what would that be?

15:45 Where can people learn more about you online?

Jeff Fisher is a real estate agent in Scottsdale Arizona has embraced social media as a channel of selling.  Jeff is constantly figuring out new ways to grow his business and better serve his clients!

We asked Jeff the following questions:

00:30 What are you doing right now and what have you done in the past to build your real estate brand?

03 :30 Why is technology never going to be able to replace the agents in real estate?

06:30 Why do you think so many people switch from trying to sell a house on their own to using an agent?

09:30 What do you think about offers like Zillow instant offers?

12:30 Why is real estate such an emotional business?

15:00 How do you estimate the value of a house?

19:50 What makes a good luxury real estate agent?

27:00 What mistakes shouldn't you make when showing a home?

33:00 How do you tailor your content strategy as a real estate agent?

Joanna Kwartler is a real estate agent in New York City, one of the most competitive markets in the world. On the Michael Graves Team at Douglas Elliman Real Estate, Joanna talks about how she got into real estate, how she built her real estate business starting from a rentals business and where she thinks the future of real estate is going.

We asked Joanna the following questions:

00:23  Can you tell us a little bit about your business, what kind of properties you sell, how long you've been doing it and how you got into real estate?

01:30  What have you done to stand out in the real estate industry in New York and be able to advance so quickly from doing lower price rentals to really doing transactions for sales?

02:50  What advice would you give to somebody searching for a rental in New York?

03:45  What does your day to day look like as an agent in New York?

05:25  Where do you see the real estate industry going in the future?

06:50  What is the coolest thing you have seen realtors use lately in terms of technology or advertising?

08:15  How is not having an MLS affecting realtors in New York?

09:15  If you could go back in time and tell your younger self one thing about the industry, technology or personal branding that you know now, what would that be?

10:50  Where can people find you online?

Josh Zuniga is a real estate agent in Scottsdale, Arizona who really understands the future of real estate. He believes that putting out personal content that's useful to people in the community and shows off who he really is is the key to success.

We talk about specific tools and tricks he's using to find success in the very competitive Scottsdale real estate market.

We asked Josh the following questions:

00:50  What recommendations can you give others as a master of social media?

04:20  How do you break through the clutter on social media?

07:30  How do you connect to people you haven't met before?

10:15  How was your first year in real estate and have you had a learning curve since then?

17:30  Are there any new platforms you're going to explore as a realtor?

21:30  Are prospective clients going to stay on Facebook?

28:30  What is the best strategy to become the digital mayor of a neighborhood?

38:15  How do you show what it's like to live in a house you're working with?

42:00  Is there anything else that you do aside from video that helps get your brand out there and what you are about?

Edward Hutchinson, of Hutchinson & Johnstone, is a real estate agent based in Venice California. In this episode, we talk about what Edward is doing to stand out from the competition, how he sees the Venice real estate market, the technology he's using to help create his personal brand and his vision of the future of real estate.

We asked Ed the following questions:

00:20  What's the business like in Venice?

00:45  How did you decide to start selling in the West Side of L.A.?

02:05  Can you talk a little bit about your day to day as a realtor in L.A.?

05:30  Where do you see the industry going in the future?

07:50  What's the coolest technology you are using?

10:20  If you could go back in time and pick one advice you could give your younger self from your experience, what would that be?

12:20  What's next for Hutchinson & Johnstone?

14:00  Where can people find more about you and the Venice real estate market on social media?

Another big part of his brand building process was a web series about his attempt to sell at least 30 million dollars in residential real estate which you can view here: Future of Real Estate!