Gamechangers: A Mastermind for Creative Entrepreneurs

Gamechangers: A Mastermind for Creative Entrepreneurs

By Savannah HayesBusinessCareers
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Gamechangers: A Mastermind for Creative Entrepreneurs episodes

  • AYR | Testing Before Investing & Defining Your Brand Voice

    In this episode of Gamechangers, Savannah talks to Maggie Winter, Jac Cameron & Max Bonbrest, the co-founders behind AYR. Spelled AYR, it stands for All Year Round and that truly is what they're achieving with their timeless & seasonless apparel offerings. Vogue has called their jeans "a gift from the denim gods" and Vogue does not lie. AYR was started under the very popular Bonobos brand and spun off into its own standalone company. The three founders chat about how their backgrounds in fashion design, merchandising and public relations perfectly poised them to succeed in the fashion world from day one. They talk about the importance of knowing your target customer, testing before investing, raising millions of dollars in capital, and why to define your brand voice. Enjoy!

    Follow along for more insider info, community resources, tips & tricks and work/life inspiration:

    Join our Facebook Group: "The Gamechangers Mastermind"

    Follow along on Instagram: @savannahhayesstudio

    Check out the Shownotes: savannahhayes.com/gamechangers

    44 min
  • Caroline Z. Hurley | Creative Problem Solving & Creating Jobs

    In this episode of Gamechangers, Savannah talks to Caroline Hurley, creative director behind Caroline Z. Hurley, a home textiles company that is bringing Made in America to a whole new level. Caroline chats about her experience creating an entire artisan-led factory solely dedicated to her brand's production, how she uses creative problem solving at every turn & the importance of creating systems to scale your business. Enjoy!

    Follow along for more insider info, community resources, tips & tricks and work/life inspiration:

    Join our Facebook Group: "The Gamechangers Mastermind"

    Follow along on Instagram: @savannahhayesstudio

    Check out the Shownotes: savannahhayes.com/gamechangers

    43 min
  • Julia Kostreva Studio | Running a Multidisciplinary Studio & the "Say Yes" Mentality

    In this episode of Gamechangers, Savannah talks to Julia Kostreva, artist, designer and art director behind her eponymous multidisciplinary studio. Julia works with iconic brands to hone their brand strategies and has worked on product collaborations with some heavy hitters including Anthropologie, West Elm, Urban Outfitters and CB2. Julia talks about the logistics of running a studio, including managing financials, drawing up contracts, and negotiating pricing, when and why you should invest in yourself, & how she lives by the "say yes" mentality. Enjoy!

    Follow along for more insider info, community resources, tips & tricks and work/life inspiration:

    Join our Facebook Group: "The Gamechangers Mastermind"

    Follow along on Instagram: @savannahhayesstudio

    Check out the Shownotes: savannahhayes.com/gamechangers

    43 min
  • Appointed | Writing a Business Plan & Crowdfunding Your Launch

    In this episode of Gamechangers, Savannah talks to Suann Song, founder & creative director behind Appointed, the stationary company bringing you insanely gorgeous everyday, elevated paper goods. Or put another way, "Beautiful Tools to Inspire Beautiful Work." With 60 product lines stocked in over 350 retailers across the country, Appointed has seen some serious growth since its launch three years ago. Suann talks about writing a business plan, how she funded the launch through a successful Kickstarter campaign of over 700 investors, how she showed proof of concept at the onset, and how she designed the business to be scalable from day one. Enjoy!

    Follow along for more insider info, community resources, tips & tricks and work/life inspiration:

    Join our Facebook Group: "The Gamechangers Mastermind"

    Follow along on Instagram: @savannahhayesstudio

    Check out the Shownotes: savannahhayes.com/gamechangers

    41 min
  • Design*Sponge | Writing Books, Hosting Podcasts & Publishing Magazines

    In this episode of Gamechangers, Savannah talks to Grace Bonney. Perhaps best known for her incredibly popular blog, Design*Sponge, which attracts over 2 million readers per month, Grace has spent the past few years on passion projects. From writing books, to relaunching her podcast, to publishing a new magazine, Grace is doing it all. All the while, staying true to one of her core missions: championing inclusivity and promoting diversity in design and business. Grace chats about her interest in highlighting the people behind the objects and behind the brands, the importance of a good support system & her favorite thing about being her own boss. Enjoy!

    Follow along for more insider info, community resources, tips & tricks and work/life inspiration:

    Join our Facebook Group: "The Gamechangers Mastermind"

    Follow along on Instagram: @savannahhayesstudio

    Check out the Shownotes: savannahhayes.com/gamechangers

    50 min
  • Harlow & Grey | Designing into a Price Point & Why to Find a Mentor

    In this episode of Gamechangers, Savannah talks to Jeanne Chan and Gloria Wong Tritasavit, co-founders of Harlow & Grey, the lifestyle brand behind some of the most gorgeous modern party supplies & decor on the market today. Jeanne & Gloria talk about the importance of finding a mentor, their experience in finding the right production partners, how they've grown their product categories, the importance of the styled shoot for selling products & how they bring high style and good design to market at an affordable price. They also share some really great tips for how to successfully unplug and achieve the perfect work/life balance. Enjoy!

    Follow along for more insider info, community resources, tips & tricks and work/life inspiration:

    Join our Facebook Group: "The Gamechangers Mastermind"

    Follow along on Instagram: @savannahhayesstudio

    Check out the Shownotes: savannahhayes.com/gamechangers

    40 min
  • Oh Joy | Managing a Team & How to Pitch Yourself

    In this episode of Gamechangers, Savannah talks to Joy Cho, founder and creative director of Oh Joy. Joy started her blog back in 2005 and since then has evolved into one of the top lifestyle brands and creative studios around. Joy talks about how she monetizes her blog, the difference between creating product lines in house vs. licensing patterns to other companies, her incredibly successful collaboration with Target & her experience writing & publishing three books. She shares some big insights about how to be a good boss as well as her very cool way for finding the right contact to pitch an idea to. Enjoy!

    Follow along for more insider info, community resources, tips & tricks and work/life inspiration:

    Join our Facebook Group: "The Gamechangers Mastermind"

    Follow along on Instagram: @savannahhayesstudio

    Check out the Shownotes: savannahhayes.com/gamechangers

    48 min
  • MaeMae | How to Maximize a Photo Shoot by Prepping Ahead of Time

    In this episode of Gamechangers, Savannah talks to Megan Gonzalez, the creative director of MaeMae. Megan is a true jack of all trades, helping brands with marketing and branding by providing photo direction, styling and design services. Megan talks about how she started her company while still in college, how she evolved from wedding stationary to graphic design to creative direction, and how she maximizes content creation within a single photo shoot. Megan shares a ton of great insights including the importance of planning and prepping ahead of a shoot and several must-dos when it comes to styling. Enjoy!

    Follow along for more insider info, community resources, tips & tricks and work/life inspiration:

    Join our Facebook Group: "The Gamechangers Mastermind"

    Follow along on Instagram: @savannahhayesstudio

    Check out the Shownotes: savannahhayes.com/gamechangers

    59 min
  • Sweet Water Decor | Producing Overseas & Selling on Amazon

    In this episode of Gamechangers, Savannah talks to Melissa Horvath, owner & designer of Sweet Water Decor, the brand behind the super fun and motivational coffee mugs, travel mugs, & planners that you're seeing all over social media and in your favorite local shop. Sweet Water Decor is now sold in over 500 stores as well as on Amazon and business is booming. Melissa chats about how she's evolved her business from producing all products in her basement, to outsourcing to domestic workshops and overseas factories. She shares some incredible insights and tips about how to streamline your wholesale business, from how to integrate a wholesale website within your existing platform, to where she's creating her wholesale catalogs. She talks about her marketing strategy as it includes brand ambassadors, bloggers, affiliates & more and how she handles inventory & fulfillment. Enjoy!

    Follow along for more insider info, community resources, tips & tricks and work/life inspiration:

    Join our Facebook Group: "The Gamechangers Mastermind"

    Follow along on Instagram: @savannahhayesstudio

    Check out the Shownotes: savannahhayes.com/gamechangers

    41 min
  • Oui Shave | Why to Test Your Product Before You Launch It

    In this episode of Gamechangers, Savannah talks to Karen Young, founder of Oui Shave, the company bringing you the first safety razor made for women, by women. Loved by Vogue, Refinery29, Bustle & more, Oui Shave is making waves in the shaving industry. Karen talks about how she tested her concept for over two years, proving that the market was ready for this product before diving in headfirst. She shares her decision to keep the company direct to consumer, how she attracted initial customers and press outlets to her site on day one, her killer social media strategy and the biggest financial investment she's made so far. Enjoy!

    Follow along for more insider info, community resources, tips & tricks and work/life inspiration:

    Join our Facebook Group: "The Gamechangers Mastermind"

    Follow along on Instagram: @savannahhayesstudio

    Check out the Shownotes: savannahhayes.com/gamechangers

    39 min

About Gamechangers: A Mastermind for Creative Entrepreneurs

From the publisher's feed

Designer Savannah Hayes interviews other creative entrepreneurs (product designers, photographers, stylists, shop owners, bloggers, influencers & more) to talk all things business, from exact resources and initial capital sources to making your first hire and growing your team. Savannah dives into details about differentiating sales channels and revenue streams, how to drive traffic to your website and how to make digital marketing and social media work for you.