Claire Carlile and Darren Shaw are back with a fresh roundup of the most important local SEO updates from last week. In this episode, they cover:

📝 Ranking in Google's AI Results in 2026 with Mike King (SterlingSky)

📝 The local SEO gatekeeper: How Google defines your entity (Claudia Tomina)

📝 Franchise Website Migration & Improved Local SEO For BTDT (Kick Point)

📝 We've Analysed 236 SEO, Content, Social, and Digital PR case studies (Rise at Seven)

📝 Whitespark’s Ultimate Guide to Local Business Reputation Management (Miriam Ellis)

📝 The Future of Brand Visibility: Optimizing for AI Citations with Dan Petrovic & Jes Scholz (Patrick Hathaway, Sitebulb)

📝 How To Contact GBP Support (Stefan Somborac)