Comic Con pioneer Gareb Shamus discusses the transformation of geek culture from niche to mainstream and reveals his latest venture in collectibles.

Gareb Shamus, Founder of Wizard Magazine and Co-Founder of Comic Con, shares the untold origin story of cosplay at conventions and how his magazine revolutionized comic collecting through price guides and industry coverage. Gareb discusses transforming Comic Con into a cultural phenomenon and introduces StarPics, his new company creating authenticated celebrity autograph cards using innovative security features.

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"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.

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