Geoff McFetridge is an artist and designer based in Los Angeles California. Born in Canada, Geoff studied at the Alberta College of Art and got his MFA from CalArts.

For two years, McFetridge was art director for the acclaimed underground Beastie Boys magazine Grand Royal. Since then he has started the design studio Champion Graphics, which has produced projects for numerous clients ranging from Nike, Pepsi, Stussy, Burton Snowboards, Girl Skateboards, and Patagonia. Geoff has made videos for Plaid, Simian, Erlend Oye fronted band The Whitest Boy Alive, and film title sequences for The Virgin Suicides and Adaptation. In 2013, McFetridge designed all interface graphics for the feature film Her, directed by Spike Jonze.

Geoff has all along maintained a non-stop drawing practice and makes paintings as well. He’s had solo shows at V1 Gallery in Copenhagen, Joshua Liner Gallery in New York, Cooper Cole in Toronto, New Image Art in LA amongst many others.

Brian met up with Geoff at the site of his solo show, The Beringians, at Half Gallery and they talked about his formative days in Canada, skateboarding, computers, punk rock, working across disciplines, electronic music and much more.