Get Popular Titles Full Audiobooks in Business, Marketing

Hören Sie sich dieses volle Hörbuch kostenlos bei https://hotaudiobook.com

Titel: Die Kunst seine Kunden zu lieben

Untertitel: Neurostrategie für Unternehmer

Autor:: Stefan Merath

Erzähler: Heiko Grauel, Gabi Franke

Format: Unabridged

Spieldauer: 10 hrs and 47 mins

Sprache: Deutsch

Veröffentlichungsdatum: 09-15-11

Herausgeber: Gabal

Kategorien: Business, Marketing

Zusammenfassung des Herausgebers:

"Mit diesem Business-Roman betritt Stefan Merath Neuland. Der Autor stellt wichtige Überlegungen zur Bedeutung der Persönlichkeit und der emotionalen Basis des Unternehmers an: Er beleuchtet die Frage, warum dieselbe Unternehmensstrategie bei der einen Unternehmerpersönlichkeit funktioniert, bei der anderen aber scheitern muss." Prof. Dr. Günter Faltin, Berlin

Please open https://hotaudiobook.com ONLY on your standard browser Safari, Chrome, Microsoft or Firefox to download full audiobooks of your choice for free.

Title: Develop Your Marketing Skill

Subtitle: Creating Success Series

Author: Neil Richardson, Ruth M. Gosney

Narrator: Rachel Atkins

Format: Unabridged

Length: 4 hrs and 16 mins

Language: English

Release date: 06-01-11

Publisher: Audible Studios

Ratings: 2 of 5 out of 3 votes

Genres: Business, Marketing

Publisher's Summary:

It is important to understand what marketing is and how it can be integrated into your business, in order to improve its competitive advantage. With busy, fast paced lives, professionals often find that they dont have time to get to grips with the basics.

Develop Your Marketing Skills is a user-friendly guide appropriate for business people for whom implementation is the key issue. It outlines the key concepts and principles which govern the subject of marketing, such as product management, market research, communications, market coverage, creating a marketing plan and pricing perspectives.

It also gives key insights into how theories and tools work in actual business scenarios, shows you how to improve customer satisfaction and highlights contemporary issues, such as sustainability. There are summary pages at the end of each chapter containing questions and suggested activities, helping you to revise the basics and increase your confidence. With many of the issues discussed being at the cutting edge of marketing research and practice, Develop Your Marketing Skills is a must for anybody wishing to enter the marketing profession, develop their current knowledge further or indeed run their own business.

Members Reviews:

Create great success....

CREATE GREAT SUCCESS BY DEVELOPING YOUR MARKETING SKILLS WITH KOGAN PAGE

An appreciation by Phillip Taylor MBE and Elizabeth Taylor of Richmond Green Chambers

Marketing is essential to every business, but many professionals find they donât have the time to get to grips with the basics. âDevelop Your Marketing Skillsâ is a clear, succinct guide which describes how to integrate marketing into the business strategy to improve competitive advantage.

Youâll learn why marketing is crucial... how to market services... the practice of consumer management... and achieving the âwinning mix:â right time, right place, and right quantity.

There are sections on how to:

â Use research to make informed decisions

â Learn about product management

â Create a marketing plan

Each chapter ends with a useful section summarising the key points, asking stimulating marketing questions and suggesting relevant activities.

This book is definitely a must for you if you want to enter the marketing profession, develop your current marketing knowledge, or run your own business and it really is the tool of your success.

Listen to this audiobook free with a 30-day trial. Go to http://hotaudiobook.com/free

Title: Heartfelt Marketing

Subtitle: Allowing the Universe to be Your Business Partner

Author: Jacquie Jordan

Narrator: Jacquie Jordan Jordan

Format: Unabridged

Length: 2 hrs and 9 mins

Language: English

Release date: 05-12-11

Publisher: Gildan Media, LLC

Ratings: 3 of 5 out of 1 votes

Genres: Business, Marketing

Publisher's Summary:

Heartfelt Marketing is for the self-inspired entrepreneur who understands their skill set; however, promotion isnt their forte.

Contact me for any questions: [email protected]

Please open https://hotaudiobook.com ONLY on your standard browser Safari, Chrome, Microsoft or Firefox to download full audiobooks of your choice for free.

Title: The World's Greatest Sales Lesson

Author: Darren Kelly

Narrator: Darren Kelly

Format: Abridged

Length: 1 hr and 17 mins

Language: English

Release date: 04-12-11

Publisher: Puttenham Ltd

Ratings: 3.5 of 5 out of 2 votes

Genres: Business, Marketing

Publisher's Summary:

Would you like to discover the secrets of the world's greatest ever sales people? These are the people who sold to themselves, sold to their partners, sold to their investors and sold to a world that applauded. Darren Kelly reveals the personal success stories of the names behind Apple, Microsoft, McDonalds, Nike, The Trump Organization, Wal-Mart, Sony and Estee Lauder. Kelly reveals the traits that set these people apart from their competitors, and he shows you how you can develop each of these traits in a matter of moments. This unique book is essential if you want to raise your game, your sales and your income.

Ascolta questo libro audio completo gratuitamente su https://hotaudiobook.com

Titolo: Google marketing

Autore: Fabrizio Barbarossa

Narratore: Giancarlo De Angeli, Tania De Domenico, Marcello Pozza

Formato: Abridged

Durata: 1 hr and 33 mins

Lingua: Italiano

Data di pubblicazione: 11-11-10

Editore: GoodMood

Categoria: Business, Marketing

Riepilogo Editore:

Per la prima volta un audiolibro spiega in modo chiaro, originale e accessibile a tutti, senza però rinunciare al rigore scientifico, come servirsi di Google per valutare le potenzialità economiche di un'idea e farla diventare un affare. Google Marketing è il nuovo processo che consente di valutare il potenziale di mercato, conquistare le prime posizioni e trasformare questa visibilità in contatti e vendite con siti web performanti. Google Marketing supera preconcetti e schematismi - quelli che fino ad ora hanno caratterizzato l'immagine del portale che si apre sul pìù grande mercato della storia dell'umanità - e conduce l'ascoltatore verso la nuova frontiera del marketing e della comunicazione pubblicitaria.

©2010 Franco Angeli s.r.l.; (P)2010 GoodMood

Please open https://hotaudiobook.com ONLY on your standard browser Safari, Chrome, Microsoft or Firefox to download full audiobooks of your choice for free.

Title: Love Your Customer, Grow Your Business

Author: Darren Kelly

Narrator: Darren Kelly

Format: Abridged

Length: 1 hr and 9 mins

Language: English

Release date: 10-18-10

Publisher: Puttenham Ltd

Ratings: 1 of 5 out of 1 votes

Genres: Business, Marketing

Publisher's Summary:

Love Your Customer, Grow Your Business.

Would you like more happy customers that are loyal to you? Your customers can always find cheaper and better so your ability to personally communicate with them will ensure you cement these relationships for long term business success. Over the past 20 years Darren Kelly has researched over 1,000 books and thousands of articles on the subject of communication. He has interviewed Grammy and Oscar winners and trained some of the brightest people in business and politics today. This book is an entertaining mix of psychology, common sense and simple perception. It is designed for you to assimilate the thoughts into your professional and personal lives. It will help you sell, express and communicate your value more persuasively.

Please open https://hotaudiobook.com ONLY on your standard browser Safari, Chrome, Microsoft or Firefox to download full audiobooks of your choice for free.

Title: Why We Blog

Subtitle: (and you should too!) An Exploration of the Blogoshere

Author: Dave Young

Narrator: Dave Young

Length: 44 mins

Language: English

Release date: 09-08-10

Publisher: Wizard Academy Press

Ratings: 2.5 of 5 out of 4 votes

Genres: Business, Marketing

Publisher's Summary:

An exciting and informative audiobook, written in the early years of the blogosphere, detailing why and how to start your own.

Members Reviews:

Why We Blog

Listen to this audio-book if you are new to blogging or thinking about blogging, and want to learn more. This is not about "how to blog," but rather a fun and eye-opening journey through a variety of uses for the blog format. Whether you're thinking about a blog for business or personal reasons, you will find Dave Young's passion and enthusiasm for this subject is contagious. I used to dread working on my blog, but when I finished this audio-book I couldn't wait to put some of Young's ideas to work on [...]

Please open https://hotaudiobook.com ONLY on your standard browser Safari, Chrome, Microsoft or Firefox to download full audiobooks of your choice for free.

Title: Delivering the Promise of Your Brand

Author: Donna Heckler, Brian D. Till

Narrator: Jennifer Van Dyck

Format: Unabridged

Length: 11 mins

Language: English

Release date: 05-06-10

Publisher: Audible Studios

Genres: Business, Marketing

Publisher's Summary:

Keeping the Promise. . .and Other Keys to Creating Brands People Love

This Element is an excerpt from The Truth About Creating Brands People Love by Brian D. Till and Donna Heckler, available in print and digital formats.

Build a brand that everyone in the organization owns, lives, loves - and shines through in every customer interaction. A brand is a promise you make to your consumers. That promise has two parts: what you say you are promising, and what you actually deliver. Don't assume the brand is owned by marketing. Marketing is the quarterback, calling plays for the brand, but every person and department is crucial to its success.

Hören Sie sich dieses volle Hörbuch kostenlos bei https://hotaudiobook.com

Titel: Motivation durch Vermeidung von Demotivation. Praxistipps für Führungskräfte

Autor:: Dieter Ückermann

Erzähler: div.

Format: Unabridged

Spieldauer: 39 mins

Sprache: Deutsch

Veröffentlichungsdatum: 04-13-10

Herausgeber: activecoach

Kategorien: Business, Marketing

Zusammenfassung des Herausgebers:

Trainingsabschnitte:

Handeln statt Reden

Was Mitarbeiter demotiviert

Beispiel 1: Änderungen im Arbeitsbereich ohne Beteiligung

Beispiel 2: Überlasteter Mitarbeiter

Beispiel 3: Informationen zu kurzfristig

Beispiel 4: Chef ändert ständig Prioritäten

Beispiel 5: Ich fühle mich ausgenutzt

Beispiel 6: Fehler in der Produktion

Beispiel 7: Auswirkungen von Fehlverhalten im Kritikgespräch

Beispiel 8: Distanz zwischen Mitarbeiter und Vorgesetztem

Beispiel 9: Mangelnde Kommunikation und Information

Beispiel 10: Umgang mit eigenen Fehlern

Beispiel 11: Auswirkungen von Rundschreiben

Please open https://hotaudiobook.com ONLY on your standard browser Safari, Chrome, Microsoft or Firefox to download full audiobooks of your choice for free.

Title: Pow! Right Between the Eyes

Subtitle: Profiting from the Power of Surprise

Author: Andy Nulman

Narrator: Peter Ganim

Format: Unabridged

Length: 6 hrs and 19 mins

Language: English

Release date: 06-11-09

Publisher: Audible Studios

Ratings: 3.5 of 5 out of 12 votes

Genres: Business, Marketing

Publisher's Summary:

Business, both big and small, is in desperate need of new ways to inspire bored and cynical consumers who have grown weary of the same old song and dance. In today's information economy, it doesn't matter how many people you reach, but how much attention they pay. And the best way to get attention is with the powerful, but largely misunderstood, element of surprise.

Pow! Enter Andy Nulman with the art of surprise marketing. An explosive new outlook, surprise marketing solidifies the bond between you and your customers like nothing else, and keeps them coming back for more by providing a continuous flow of what they never expected.

Pow! Right Between the Eyes reveals the secrets, theories, and tactics of surprise marketing, and wields outrageous real-world examples (and even more outrageous tools like "The Lubricant to Yes" and "Euphoric Shock") to help expand the boundaries of the extreme and create a bigger bang for bigger profits.On his quest to unlock the secret of why some things knock your socks off and others put you to sleep, Nulman shares insights from director Alfred Hitchcock, designer Philippe Starck, playwright David Mamet, Family Guy creator Seth McFarlane, Harvard psychologists, songwriters, bloggers, and even the inventor of Pirate Booty snack chips. Surprising choices for a business book? Well...what did you expect?

Members Reviews:

Hesitated on Buying It but glad I did.

Andy Nulman's book is a great addition to the library of anyone marketing themselves or a business. Some great stories of his past accomplishments plus some great strategies on finding your POW and implementing it. I definitely recommend it