The Spin Sucks Podcast with Gini Dietrich

Get Through COVID-19 With These Mindset Shifts


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They have said millennials are the first generation ever to experience two global economic crises that will put them on a path to end up financially worse than their parents. The Great Recession happened as they were graduating from college with the country’s highest unemployment rate in 80 years. Now, as they’ve finally gotten jobs and begun to create some stability, they should be buying homes and stimulating the economy that way. Instead, we’re at the start of one of the worst economic crises the world has ever seen. 

During the Great Recession, Gini Dietrich was in her early 30s. She says she had no business running a business nor managing a team of professionals. She claims to have been incredibly naive and a bit ignorant, too.

Today, she is a bit older and wiser.

Not so naive to how this can (and will) damage her business. Not so ignorant to what it’ll do to her team.

She has all sorts of contingency plans in place—if this happens, she’ll do this. If this happens, she’ll do that. And if this happens, well...maybe she’ll start an online bakery or write that novel she's always talked about writing.

She has planned for the worst and hoping for the best.

Which is really all we can do. Plan for the worst. Hope for the best.

10 Mindset Shifts to Make During a Crisis

During the aforementioned Great Recession, Dan Sullivan, the founder of Strategic Coach, published an article titled, “The Scary Times Success Manual.”

At the time, he proposed 10 mindset shifts, which are as relevant in this moment as they were 10 years ago.

  1. Forget about yourself. Focus on others.
  2. Forget about your commodity. Focus on your relationships.
  3. Forget about the sale. Focus on creating value.
  4. Forget about your losses. Focus on your opportunities.
  5. Forget about your difficulties. Focus on your progress.
  6. Forget about the “future”. Focus on your today.
  7. Forget about who you were. Focus on who you can be.
  8. Forget about events. Focus on your responses.
  9. Forget about what’s missing. Focus on what’s available.
  10. Forget about your complaints. Focus on your gratitude.
  11. In today's podcast episode, we cover the first five mindset shifts, as they relate to communicators.

    The last five will be covered on Spin Sucks (albeit in written, not audio form) on March 26, 2020.

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    The Spin Sucks Podcast with Gini DietrichBy Gini Dietrich, Founder of Spin Sucks

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