Get Unstuck & On Target

Get Unstuck & On Target

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Get Unstuck & On Target episodes

  • Episode 111: How to Find Your Brand’s Voice

    In today’s episode, Mike talks with Thom Van Dycke, a Certified StoryBrand Guide from Manitoba Canada. He is an expert in helping businesses find their brand voice to stand out in the marketplace. He is a champion for clear communication in all messaging.

    Thom Van Dycke’s Biography

    Thom Van Dycke is a Certified StoryBrand Guide from Manitoba Canada. He is an expert in helping businesses find their brand voice so that they stand out in the marketplace. Thom is married to Tara and they have 8 children. They are foster and adoption advocates and have welcomed 30 foster children into their home since 2011.

    Questions in This Episode
    • What is StoryBrand?
  • How do you help your clients find their brand’s voice?
  • What type of client resonates best with this concept of embracing you as a guide?
  • What type of clients find that you are the best StoryBrand guide to affiliate with?
  • In your process, where do you find that your clients have the most difficulty implementing what it is that you’re recommending?
  • Can you think of an example of a situation where perhaps you or a client got stuck? And how did you help them get unstuck?
  • If folks wanna reach out to you, what’s the best way for them to do so?
  • Links & Resources Mentioned…
    • Website – https://www.thomvandycke.com
  • LinkedIn – https://www.linkedin.com/in/thom-van-dycke
  • 28 min
  • Episode 109: How to Tap Into the Power of Strong Negotiation Skills

    In today’s episode, Mike talks with Susan Borke – the Principal of BorkeWorks is passionate about helping people develop as effective negotiators. She believes no one is born a master negotiator. Great negotiation skills come from a combination of knowledge, training, and practice.

    Susan Borke’s Biography

    “If you don’t ask, you don’t get.” Susan Borke first used this simple principle as a financially-strapped college student who needed to find a way to get course credit for an unpaid internship, without paying tuition. It was one of her first successful negotiations and helped to spark her passion for teaching this strategy, and other effective negotiating techniques, to business people of every level.

    Susan Borke, the Principal of BorkeWorks is passionate about helping people develop as effective negotiators. She believes no one is born a master negotiator. Great negotiation skills come from a combination of knowledge, training, and practice.

    Susan has over 35 years of negotiating and negotiation training experience with domestic and international commercial companies, educational institutions, and nonprofits as a media executive at CBS and in-house counsel at the National Geographic Society. In addition to her private corporate and nonprofit clients, Susan is an adjunct professor at Georgetown University School of Continuing Studies teaching their negotiation course.

    Questions in This Episode
    • Now negotiation, when people think of negotiation, they might automatically assume formal negotiation. Negotiation kind of surfaces in so many different ways. Does it not?
  • Can you just kinda walk us through with when someone enrolls in a negotiation course at Georgetown, what is it that they’re learning? What is it you’re helping them get a better grasp for?
  • When I think of negotiations, I think of two dug-in parties coming to the table and they’re trying to get out of the other party something that they want. That’s not really an accurate representation of what negotiation is, is it?
  • How do you help negotiators better understand the other position?
  • Now, is there a word for that? An ability to understand another perspective?
  • So cognitive empathy, and that is one’s ability to understand another’s perspective, you may not agree is a starting point. Continue walking us through that, if that’s the starting point. What else goes into this?
  • You used the word excavating a moment ago, and I thought that was a very descriptive word, particularly when I was envisioning National Geographic. But the, the way you have to kind of go down in layers I don’t wanna get too far afield, but I’ve always had a natural curiosity about this and that is the, the mindset that people have going into negotiation does sometimes do those positions get determined at an early point in one’s life in terms of how, how conflict might be in that dealt with in, in a family. And, and does that factor to any of your training for negotiation at all?
  • I’m listening to you say that assumptions versus hypothesis, hypothesis sounds a little more scientific, a little more detached, whereas assumptions feel, at least seem to me be a more, more personal. Is that right?
  • Susan. We just got back. My wife and I got back from being in New York and I, I think of, the United Nations and I think of negotiations that are protracted over days, weeks, years.
  • And that’s a different type of negotiation from everyday negotiation. Why don’t we come back to everyday negotiation? I know you’re working primarily with people who might be in Business school or the like. But can you give maybe some other examples where negotiation kind of is inherent in everyday life?
  • As people know, these are not scripted conversations, but you came up with a, a perfect illustration of how just everyday negotiation is something that we need to be attuned to and at a, it happens much more than we might would realize. Susan, as you think about situations where perhaps you or a client might have gotten stuck, can you reflect on that and maybe share with us what did it take for them to get unstuck.
  • You shed quite a bit of light on just the dimensions of negotiating. If you were to kind of reflect on what you’ve shared with us, what do you want the takeaways to be?
  • Links & Resources Mentioned…
    • Website – www.borkeworks.com
  • LinkedIn – https://www.linkedin.com/in/susanborke/
  • 34 min
  • Episode 108: How Ditching Your Sales Script Can Significantly Increase Conversions

    With both Italian and American citizenship, Rebecca grew up in Switzerland, attending British, Swiss, and American schools. Her upbringing was a natural education in avoiding “lost in translation” moments by verifying information before assuming she understood it. This has served her well in business, applying a data-driven approach to her work.

    Rebecca Brizi’s Biography

    Ask 12 Italian grandmothers for their tomato sauce recipe, and you will get thirteen different answers. They will all use tomatoes, olive oil, and basil… but the quantities will vary, as will the one special ingredient everyone has.

    Every business has to have loyal customers, dedicated employees, and proper business goals, but the specific recipe is unique to each entity. Rebecca Brizi examines each business to discover what their special, unique recipe is, and builds a plan for all those separate ingredients to function well together, so the business owners can focus on what they do best: their craft.

    Rebecca built her career managing the many moving ingredients of a software company, joining at the initial startup phase and moving the company through a major product change, to establishing a new office and subsidiary company in the United States. This office was generating more than 45% of the company’s business growth (by volume and value) within 3 years.

    Since March 2017, Rebecca works providing consulting to small businesses to achieve happy employees, loyal customers, and all of their business goals.

    Questions in This Episode
    • What kind of led you to your current role as a management consultant?
  • What do you mean by thinking big and acting small?
  • Do you find that because they’ve brought you in, they may have gotten caught up in the weeds?
  • How do you help a client take all of these ideas and put ’em into a plan?
  • What is the communication look like?
  • How do you know it’s working?
  • To what extent is it reinforcing these aspirations?
  • Links & Resources Mentioned…
    • Rebecca’s Website – https://rgbrizi.com/
  • Rebecca’s LinkedIn – https://www.linkedin.com/in/rgbrizi/
  • Rebecca’s Book – Phrases for Business Success http://rebrand.ly/ct4jn
  • https://www.amazon.com/gp/product/B07WHF3869/ref=dbs_a_def_rwt_bibl_vppi_i0
  • Rebecca’s Weekly Business Tip – Tuesday On Your Business https://rgbrizi.com/subscribe-to-my-newsletter/
  • Rebecca’s Youtube Channel – Consultant Corner: https://www.youtube.com/channel/UCFhkoqC7DfnFHGRYrxZ1SXg
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    This Quiz is Going to Access you in 3 main Areas…
    PEOPLE   .   PLANNING   .   PROCESSES
    People

    People is about making sure that you have the right people in the right positions in your company, and that you have a plan for how to retain and train your top talent.

    Planning

    Planning is all about knowing where you’re going and having exact steps that you can take for how you’re going to get from here to there.

    Process

    Process is about having efficient systems in place to help you get ahead of your competitors faster and with fewer mistakes.

    __CONFIG_colors_palette__{“active_palette”:0,”config”:{“colors”:{“110d6”:{“name”:”Main Accent”,”parent”:-1}},”gradients”:[]},”palettes”:[{“name”:”Default Palette”,”value”:{“colors”:{“110d6”:{“val”:”var(e8c68)”}},”gradients”:[]},”original”:{“colors”:{“110d6”:{“val”:”rgb(19, 114, 211)”,”hsl”:{“h”:210,”s”:0.83,”l”:0.45}}},”gradients”:[]}}]}__CONFIG_colors_palette__ Click Here To Start Quiz

    33 min
  • Episode 107: How you as a Business Owner can Think Big & Act Small with Rebecca Brizi

    With both Italian and American citizenship, Rebecca grew up in Switzerland, attending British, Swiss, and American schools. Her upbringing was a natural education in avoiding “lost in translation” moments by verifying information before assuming she understood it. This has served her well in business, applying a data-driven approach to her work.

    Rebecca Brizi’s Biography

    Ask 12 Italian grandmothers for their tomato sauce recipe, and you will get thirteen different answers. They will all use tomatoes, olive oil, and basil… but the quantities will vary, as will the one special ingredient everyone has. 

    Every business has to have loyal customers, dedicated employees, and proper business goals, but the specific recipe is unique to each entity. Rebecca Brizi examines each business to discover what their special, unique recipe is, and builds a plan for all those separate ingredients to function well together, so the business owners can focus on what they do best: their craft. 

    Rebecca built her career managing the many moving ingredients of a software company, joining at the initial startup phase and moving the company through a major product change, to establishing a new office and subsidiary company in the United States. This office was generating more than 45% of the company’s business growth (by volume and value) within 3 years.

    Since March 2017, Rebecca works providing consulting to small businesses to achieve happy employees, loyal customers, and all of their business goals. 

    Questions in This Episode
    • What kind of led you to your current role as a management consultant?
  • What do you mean by thinking big and acting small?
  • Do you find that because they’ve brought you in, they may have gotten caught up in the weeds?
  • How do you help a client take all of these ideas and put ’em into a plan?
  • What is the communication look like?
  • How do you know it’s working?
  • To what extent is it reinforcing these aspirations?
  • Links & Resources Mentioned…
    • Rebecca’s Website – https://rgbrizi.com/
  • Rebecca’s LinkedIn – https://www.linkedin.com/in/rgbrizi/
  • Rebecca’s Book – Phrases for Business Success http://rebrand.ly/ct4jn 
  • https://www.amazon.com/gp/product/B07WHF3869/ref=dbs_a_def_rwt_bibl_vppi_i0
  • Rebecca’s Weekly Business Tip – Tuesday On Your Business https://rgbrizi.com/subscribe-to-my-newsletter/
  • Rebecca’s Youtube Channel – Consultant Corner: https://www.youtube.com/channel/UCFhkoqC7DfnFHGRYrxZ1SXg
  •  

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    This Quiz is Going to Access you in 3 main Areas…
    PEOPLE   .   PLANNING   .   PROCESSES
    People

    People is about making sure that you have the right people in the right positions in your company, and that you have a plan for how to retain and train your top talent.

    Planning

    Planning is all about knowing where you’re going and having exact steps that you can take for how you’re going to get from here to there.

    Process

    Process is about having efficient systems in place to help you get ahead of your competitors faster and with fewer mistakes.

    __CONFIG_colors_palette__{“active_palette”:0,”config”:{“colors”:{“110d6”:{“name”:”Main Accent”,”parent”:-1}},”gradients”:[]},”palettes”:[{“name”:”Default Palette”,”value”:{“colors”:{“110d6”:{“val”:”var(e8c68)”}},”gradients”:[]},”original”:{“colors”:{“110d6”:{“val”:”rgb(19, 114, 211)”,”hsl”:{“h”:210,”s”:0.83,”l”:0.45}}},”gradients”:[]}}]}__CONFIG_colors_palette__ Click Here To Start Quiz

    33 min
  • Episode 106: The F-Bomb: Unearthing and Disarming Anxiety Land Mines in Everyday Life with Nahchon Guyton

    “Business success is predictable, failure is inevitable, and change is required. If you are not willing to change, improve your systems, strategies, and mind, your business will inevitably fail.”-Nahchon Guyton

    Nahchon Guyton’s Biography

    Nahchon has an innate desire to influence people’s thinking which has a long-term impact on their life. Nahchon began his professional career in training and development in the early 2000s. His one-of-a-kind, encouraging, inspiring, and thought-provoking nature. He encourages you to think beyond the regular mediocrity. He uses this skill as a business coach to lead, position, and establish concrete plans for business owners, helping them be the BEST CEO and developing a lucrative enterprise that functions without them.

    Questions in This Episode
    • This term, the developer. Why has that stuck with you?
  • What is it about fear that paralyzes?
  • In which ways have you found business leaders, business owners encountering or failure to encounter fear, and what has the consequence of not effectively addressing those landmines?
  • Do you ever deal with the issue of fear from a sales standpoint? Fear of reaching out?
  • Links & Resources Mentioned…
    • Nahchon’s Website – https://themlbcoach.com/
  • Nahchon’s LinkedIn – https://www.linkedin.com/in/nahchon-the-developer-guyton-60493816/
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    This Quiz is Going to Access you in 3 main Areas…
    PEOPLE   .   PLANNING   .   PROCESSES
    People

    People is about making sure that you have the right people in the right positions in your company, and that you have a plan for how to retain and train your top talent.

    Planning

    Planning is all about knowing where you’re going and having exact steps that you can take for how you’re going to get from here to there.

    Process

    Process is about having efficient systems in place to help you get ahead of your competitors faster and with fewer mistakes.

    __CONFIG_colors_palette__{“active_palette”:0,”config”:{“colors”:{“110d6”:{“name”:”Main Accent”,”parent”:-1}},”gradients”:[]},”palettes”:[{“name”:”Default Palette”,”value”:{“colors”:{“110d6”:{“val”:”var(e8c68)”}},”gradients”:[]},”original”:{“colors”:{“110d6”:{“val”:”rgb(19, 114, 211)”,”hsl”:{“h”:210,”s”:0.83,”l”:0.45}}},”gradients”:[]}}]}__CONFIG_colors_palette__ Click Here To Start Quiz

    38 min
  • Episode 105: A Strong Safety Culture Is a Critical Component of a Strong Growth Strategy

    As President and CEO of Safety Consultants USA, Kate Badey leads a team of safety professionals to help clients achieve their safety goals.

    Kate Badey’s Biography

    Kate collaborates with Safety Consultants USA’s team of senior advisors to manage the needs of each client. She aligns each client’s unique safety goals with expert advice to provide a plan that addresses each of their safety challenges. When a safety-related crisis presents itself, such as an OSHA inspection, accident, or emergency, Kate makes sure clients have a knowledgeable and responsive team to guide them.

    Kate has been a part of Safety Consultants USA’s success since its founding in 2008 and has served in the role of President & CEO since 2020. She is active in several associations that serve the verticals that Safety Consultants USA provides services for.

    Kate will be a 2023-2024 Board Member for the Associated Builders and Contractors of Georgia.

    Questions in This Episode
    • What are the elements for an organization to have a strong safety culture?
  • Can you give us some examples of what a leading indicator is?
  • What might be the common barriers you see that companies struggle with when they try to start something like a safety committee?
  • You stress the importance of safety. The importance of involving all levels with organization and safety processes, safety committees. How does that tie back into a strong growth strategy? Where’s the link?
  • Links & Resources Mentioned…
    • Kate’s Website – https://safetyconsultantsusa.com/
  • Kate’s LinkedIn Profile – https://www.linkedin.com/in/kate-badey/
  • Safety Consultants USA Brochure – SCUSA-8.5×11 Bifold Brochure Manufacturing Digital 100522.pdf
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    This Quiz is Going to Access you in 3 main Areas…
    PEOPLE   .   PLANNING   .   PROCESSES
    People

    People is about making sure that you have the right people in the right positions in your company, and that you have a plan for how to retain and train your top talent.

    Planning

    Planning is all about knowing where you’re going and having exact steps that you can take for how you’re going to get from here to there.

    Process

    Process is about having efficient systems in place to help you get ahead of your competitors faster and with fewer mistakes.

    __CONFIG_colors_palette__{“active_palette”:0,”config”:{“colors”:{“110d6”:{“name”:”Main Accent”,”parent”:-1}},”gradients”:[]},”palettes”:[{“name”:”Default Palette”,”value”:{“colors”:{“110d6”:{“val”:”var(e8c68)”}},”gradients”:[]},”original”:{“colors”:{“110d6”:{“val”:”rgb(19, 114, 211)”,”hsl”:{“h”:210,”s”:0.83,”l”:0.45}}},”gradients”:[]}}]}__CONFIG_colors_palette__ Click Here To Start Quiz

    29 min
  • Episode 104: Lowering Benefits Costs + Increasing Revenue with Matt English

    The best decisions are not always the most expensive or least expensive solutions…it depends on your organization. – Matt English

    Matt English’s Biography

    Matt English is an experienced Benefits Manager with a demonstrated history of working in the insurance industry. Skilled in Sales, Public Speaking, Insurance, Account Management, and Direct Sales. Strong human resources professional.

    Questions in This Episode
    • What have you found about just the overall climate of employee benefit?
  • When you come in, you’re not necessarily recommending radical change. You’re recommending, let’s fully utilize the options that this particular carrier might be offering, right?
  • Do they now have the opportunity to kind of tailor to what they specifically need?
  • What is it that they can do working with you and your team to feel as if they’re really heard?
  • What is it about employee benefits that is so frustrating?
  • Do you find that there’s some common themes when you do a root cause analysis that’s limiting revenue growth?
  • Links & Resources Mentioned…
    • Matt’s Website – http://apex-bc.com/services/
  • Matt’s LinkedIn – https://www.linkedin.com/in/matt-english-8614b465/
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    This Quiz is Going to Access you in 3 main Areas…
    PEOPLE   .   PLANNING   .   PROCESSES
    People

    People is about making sure that you have the right people in the right positions in your company, and that you have a plan for how to retain and train your top talent.

    Planning

    Planning is all about knowing where you’re going and having exact steps that you can take for how you’re going to get from here to there.

    Process

    Process is about having efficient systems in place to help you get ahead of your competitors faster and with fewer mistakes.

    __CONFIG_colors_palette__{“active_palette”:0,”config”:{“colors”:{“110d6”:{“name”:”Main Accent”,”parent”:-1}},”gradients”:[]},”palettes”:[{“name”:”Default Palette”,”value”:{“colors”:{“110d6”:{“val”:”var(e8c68)”}},”gradients”:[]},”original”:{“colors”:{“110d6”:{“val”:”rgb(19, 114, 211)”,”hsl”:{“h”:210,”s”:0.83,”l”:0.45}}},”gradients”:[]}}]}__CONFIG_colors_palette__ Click Here To Start Quiz

    32 min
  • Episode 103: SEO – What is it & Why is it important with AJ Saunders

    In the last decade, AJ has launched an eBook publishing company, a global e-commerce shop, and started a number of companies.

    AJ Saunders Biography

    AJ says:

    It’s easy to trace where my love of digital started. A friend’s dad showed me and his son how to write HTML code. Learning the basics of how to build a website sparked a love of digital marketing that continues to this day.

    Over the years, I’ve developed my digital marketing skills with a strong focus on SEO, copywriting, and blogging. Even after all of these years, I’m still curious about online marketing, SaaS, and all things digital.

    In the last decade, I’ve launched an eBook publishing company, a global ecommerce shop, and started the current brands in the AJS Digital Group’s portfolio.

    Also, I’ve built countless websites for a range of clients and advised many on how to develop and implement a digital strategy for their business.

    Questions in This Episode
    • What is SEO?
  • What is a digital marketing strategy?
  • How is marketing strategy different from marketing tactics or campaigns?
  • How can I devise an effective digital marketing strategy?
  • Your offer
  • Who you are trying to reach
  • Where they are
  • What channels you’ll use
  • How does marketing budget factor into strategy?
  • Links & Resources Mentioned…
    • AJ’s Website – https://www.ajsdigitalgroup.com/
  • AJ’s LinkedIn – https://www.linkedin.com/in/aj-saunders-seo/
  • AJ’s VIP Session –  https://www.ajsdigitalgroup.com/digital-marketing-vip-session/ 
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    This Quiz is Going to Access you in 3 main Areas…
    PEOPLE   .   PLANNING   .   PROCESSES
    People

    People is about making sure that you have the right people in the right positions in your company, and that you have a plan for how to retain and train your top talent.

    Planning

    Planning is all about knowing where you’re going and having exact steps that you can take for how you’re going to get from here to there.

    Process

    Process is about having efficient systems in place to help you get ahead of your competitors faster and with fewer mistakes.

    __CONFIG_colors_palette__{“active_palette”:0,”config”:{“colors”:{“110d6”:{“name”:”Main Accent”,”parent”:-1}},”gradients”:[]},”palettes”:[{“name”:”Default Palette”,”value”:{“colors”:{“110d6”:{“val”:”var(e8c68)”}},”gradients”:[]},”original”:{“colors”:{“110d6”:{“val”:”rgb(19, 114, 211)”,”hsl”:{“h”:210,”s”:0.83,”l”:0.45}}},”gradients”:[]}}]}__CONFIG_colors_palette__ Click Here To Start Quiz

    34 min
  • Episode 102: Keys to Growing Your Business with Ryan Niddel

    Ryan is a principal in a private equity group, the CEO of two eight-figure companies, and sits on the boards of several other companies.

    Ryan Niddel‘s Biography

    Ryan Niddel is a CEO, Board Member, and Entrepreneur. He is also the leading authority on improving the revenue of companies by improving EBITDA through increased operational efficiency, lean manufacturing principles, and more. He has helped with the acquisition or exit of more than 11 companies while seeing their collective revenue surpass more than $237M. Niddel has successfully tripled the revenue of more than 5 companies in under 2 1/2 years, adding an extra $950M in valuation to these companies.

    Niddel began his entrepreneurial journey at the age of 10 with a local lawn mowing operation which led to being taken under the wing of a local businessman while being mentored starting at the age of 14. He currently is a principal in a private equity group, the CEO of two 8-figure companies, and sits on the board of directors for several other companies. He has built a reputation as Ohio’s top business growth specialist and as someone able to rapidly improve the profitability of a company in order to achieve a higher valuation and sell for significantly more revenue.

    Ryan Niddel contributes to multiple charities, including Big Brother Big Sister, Operation Underground Railroad, The Buckeye Ranch, and other causes he cares about. He is in the process of launching a foundation focused on the education of the youth of today to help with the practical application of business, entrepreneurism, and capitalism.

    Information in This Episode

    Disrupter in the areas of:

    • Rapid Revenue Generation
  • Business Model Enhancement
  • Strategic Restructuring
  • Business Makeovers
  • Links & Resources Mentioned…

    Ryan’s Contact Information

    • Phone: (480) 221-2793
  • Business Website: http://ryanniddel.com/
  • LinkedIn: https://www.linkedin.com/in/exitwealthy/
  • YouTube: https://www.youtube.com/channel/UClmZmmxnwgL9hwWtz_194Iw
  • Instagram: https://www.instagram.com/ryanniddelstrategies/
  • Facebook: https://www.facebook.com/RyanNiddelStrategies
  • 44 min

About Get Unstuck & On Target

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We're interviewing inspiring business leaders to uncover tips - and tools - to help you break down the barriers that are keeping... you.... stuck.

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