It’s one thing watching a surf movie, or any movie really. It’s quite another thing to make one. “Now Days”, the recent release via Red Bull’s highly skilled and solidly funded media team, is a classic example. It come across as clean, sharp and clever — you see the surfing, but you never see the work. Jodie Nelson is a surfer and film-maker from Seal Beach, California who has spent decades developing the skills required to pull off such a project. Jodie is formulating culture on the run, driven by smarts and an intensely competitive nature, and Nick and Hannah dived right in with her on what this stuff takes.

Watch the film here: https://www.youtube.com/watch?v=okE2130c4Xw