How to Scale a Video Business

Getting your message out to a larger audience with Gideon Shalwick EP#065


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Gideon Shalwick loves helping entrepreneurs get their message out to large, global audiences using the power of video. His company, Splasheo.com, makes it easy to create super engaging videos, ready for social media domination!

Here's a sneak peek at what you'll hear:

  • Gideon has been fascinated with video since the tender age of five, yet it took him 23 long years to finally start working with video. Here's why... - 5:00

  • Is writing an eBook to sell a good business idea? Hear Gideon's no B.S. answer at 6:50

  • How Gideon (heh… sounds like video) accidentally started his video business. – 7:00

  • Why Gideon's computers used to always self-combust! - 8:15

  • Gideon talks about the herculean task of recording and uploading a video during the days of dial-up internet. - 8:50

  • Den brags on behalf of Gideon about being one of the very first marketers to use YouTube to grow their business. (Gideon is simply too humble to admit it, but the guy is an absolute pioneer. - 9:00)

  • Why Gideon used to hang out with a street magician in between his acting gigs. That's right. Gideon was an actor. Hear about this at 10:45

  • Gideon explains his video service in layman's terms and explains how it can save small business owner's time and dime. (If you do any type of video marketing, then you'll want to listen up at 13:10)

  • How Gideon's video production company is different from almost all his competitors. (This point of difference is so valuable, Gideon could easily, and justifiably, charge a king's ransom for his service, yet his pricing is as reasonable as it gets. - 14:50)

  • Why Gideon's theme song should be Bruce Springsteen's Human Touch. - 15:25

  • Where AI drops the ball in video production. (There are probably more areas than this, but this one's a biggie. 17:00)

  • How your video subtitles and captions are probably killing off your audience engagement. - 19:00

  • Little known caption and formatting secrets that can as much as triple your video views and click-throughs. - 22:00

  • Den and Gideon discuss workflow and how to make damn sure that while you're working you don't waste one precious second. (Den also rattles off his work equipment and describes his strategic and efficient work setup. - 23:30)

  • Why Den and Gideon don't waste their time using file-sharing platforms, and what they do instead. - 25:00

    Try Splasheo and get 4 free credits
    www.splasheo.com


Connect with Gideon on LinkedIn https://www.linkedin.com/in/gideonshalwick/
Connect with Den on LinkedIn https://www.linkedin.com/in/denlennie/
Get more great resources over at https://www.denlennie.com/

Support the show

Connect with Den on Instagram: https://www.instagram.com/den_lennie

www.thevideomentors.com




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How to Scale a Video BusinessBy Den Lennie

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