Go Gold with Katie Cannon

Welcome to the final episode in our Boost Your Cash Flow Accelerator series! In this episode, Katie takes you through a game-changing strategy that too many children’s activity entrepreneurs overlook: how to strengthen your cashflow and double enrolment income without needing to sign up more students.

In this episode, Katie shares how to leave no stone unturned in your business by optimising what you already have, your classes, your students, your referrals, and even your admin processes to unlock hidden revenue.

Listen in as we cover:

• The real reason most business owners don’t see cashflow growth even with more students
• The 4 core ways to increase cashflow per student without raising prices
• How to make upsells easy, timely and welcomed by parents
• Why strategic packaging (like registration fees and sibling offers) saves time and boosts your bottom line
• How one deep-dive into a client’s existing setup uncovered £3,500 in missed income

This training is packed with practical tips you can implement immediately.

It’s time to stop leaving money on the table and start maximising the potential in your current customer base.

Want help implementing what you’ve learned? Join our Bronze Mentorship: perfect for children’s activity business owners who are new to coaching and want solid systems, monthly training, and a supportive community. Get a 3-day free trial and experience the Gold Medal way firsthand - https://goldmedalbusiness.org/bronze-free-trial

Questions? Reach us anytime at [email protected]

Stay Connected With Gold Medal Business and Katie Cannon:

Instagram | Facebook | Facebook Group | LinkedIn | Pinterest | Youtube

Website: https://www.goldmedalcoaching.info/

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Welcome to Part 2 of our Boost Your Cash Flow Accelerator series! In this powerful episode, Katie reveals the truth about annual payments, what works, what doesn’t, and how to use them strategically to boost your cashflow without breaking your systems.

Many business owners in the children’s activity and sport space look at annual payments as a quick win, but without the right planning, they can create more problems than they solve. This episode is your step-by-step guide to using annual payments wisely, so you stay in control and cashflow confident.

Tune in for practical advice on:

• Why annual payments only work after your monthly system is solid
• How to use upfront payments to invest in growth without compromising your future income
• Real-life examples of when annual payments worked brilliantly… and when they didn’t
• How to calculate your 5–10% window to avoid future shortfalls
• The secret to making smart financial decisions based on your model, not someone else’s

Whether you're launching a new class, paying off a business loan, or planning a facility upgrade, annual payments can work beautifully, but only when you fully understand your numbers.

Next week (Monday) is Part 3 of the Boost Your Cash Flow Accelerator, we’ll cover how to track and improve the right KPIs to ensure your cashflow grows with you.

Don’t forget to grab your free 3-day trial of the Bronze Mentorship. It's our way of helping you experience the training, systems, and support that drive real growth for children’s activity entrepreneurs - https://goldmedalbusiness.org/bronze-free-trial

If you found this episode helpful, please hit subscribe, share with a fellow activity business owner, and leave us a quick review.

Stay Connected With Gold Medal Business and Katie Cannon:

Instagram | Facebook | Facebook Group | LinkedIn | Pinterest | Youtube

Website: https://www.goldmedalcoaching.info/

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Welcome to Part 1 of our Boost Your Cash Flow Accelerator - a powerful 3-part series designed to help you grow your children’s activity or sport business with confidence, clarity, and consistency.

In this episode, Katie shares how to create predictable, recurring income in your business by introducing monthly subscription model and why this shift alone can transform your cash flow, systems, and scalability.

Whether you run classes in gymnastics, football, art, dance, or any other activity-based business, this episode will help you lay the foundation for stable, sustainable growth, no matter the season.

This episode is perfect for you if...

– You’re tired of unpredictable termly payments

– Your admin is getting out of hand as your business grows

– You want to take control of your finances and understand your numbers

– You’re ready to build a cash flow system that supports your team, your students, and your long-term vision

In this episode, you’ll learn:

• Why solution-driven thinking is a non-negotiable CEO skill
• The 6 big wins of switching to monthly payments
• How to structure your terms clearly so families understand the value even during holidays
• Real-world lessons from Katie’s own venues (what she wishes she’d done sooner!)
• Why building a solid financial system is more important than ever and how to start

Next week (Monday) is Part 2 of the Boost Your Cash Flow Accelerator, we’ll be diving into how to make sure your cashflow is working for you, not just sitting still.

If you’re ready to implement, book a 15-minute call with one of our expert strategists - https://link.goldmedalcoaching.info/widget/groups/book-a-call-with-gold-medal-team

Try our 3-day free Bronze Mentorship trial - https://goldmedalbusiness.org/bronze-free-trial

Stay Connected With Gold Medal Business and Katie Cannon:

Instagram | Facebook | Facebook Group | LinkedIn | Pinterest | Youtube

Website: https://www.goldmedalcoaching.info/

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Welcome to Go Gold with Katie Cannon, the podcast for children’s activity and sport entrepreneurs serious about growing a profitable, six-figure and beyond business.

In this episode, Katie dives into how to double your productivity and lead your team, especially as you prepare your business for summer and beyond. To double your productivity and lead your team, you need a team to lead.

Katie breaks down the five key steps to help you shift into your CEO role, stop doing tasks that aren't your strength, and start building a team that brings high return on investment, whether you’re hiring your first assistant or expanding a growing team.

• Why mindset matters when thinking about building your team
• How to get clear on the role you’re hiring for
• Why it’s crucial to track the time you spend doing roles you shouldn't
• How to leverage lines of credit to grow strategically
• What to expect in the first three months after hiring
• How to replace yourself with a higher ROI task or activity

Katie also shares how to overcome common objections like “I can’t afford it” and challenges listeners to stop running their business like a hobby.

If you’re ready to take your business (and productivity) to the next level, this episode is your roadmap. Listen now and DM us “productivity” to get connected with our team for support tailored to children’s activity entrepreneurs, or click here - https://link.goldmedalcoaching.info/widget/groups/book-a-call-with-gold-medal-team

Questions? Email us at [email protected]

Stay Connected With Gold Medal Business and Katie Cannon:

Instagram | Facebook | Facebook Group | LinkedIn | Pinterest | Youtube

Website: https://www.goldmedalcoaching.info/

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This episode is all about what happens when you take a step back. Katie shares how creating white space in the summer can help you see your children’s activity business differently. It’s a chance to zoom out, spot what’s working, and identify the areas that need your attention as the CEO. What are the real problems you need to solve? What’s the thing you need to get your head around so you can move forward?”

This is about giving yourself time to reflect, notice patterns, and think about the big picture.

• Why stepping away helps you spot what’s not working
• How to create “white space” even if you’re still at home
• Why you need to shift out of operator mode and into CEO mode
• What to observe when you’re not in the thick of it
• The role of reflection and realignment before September
• What it tells you if your business can’t run for five days without you

Your biggest clarity often comes when you stop doing and start thinking.

If you need support to zoom out and lead differently, book a call with our strategic team here - https://link.goldmedalcoaching.info/widget/groups/book-a-call-with-gold-medal-team

Questions? Email us at [email protected]

Stay Connected With Gold Medal Business and Katie Cannon:

Instagram | Facebook | Facebook Group | LinkedIn | Pinterest | Youtube

Website: https://www.goldmedalcoaching.info/

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When was the last time you looked at your marketing and asked, “Would this make sense to a parent who’s never heard of my brand?”

In this episode, Katie shares a powerful reminder that could transform your approach to growth: you must market like a parent, not like a business owner.

It’s a mistake many experienced children’s activity business owners make: overcomplicating marketing with all the expertise, achievements, and internal knowledge you’ve built up over the years. But that’s not what speaks to a parent scrolling through her phone, deciding in five seconds whether you’re worth her attention.

In this episode:

• Why “thinking like a parent” simplifies and strengthens your message
• How to avoid the common trap of marketing from your perspective instead of theirs
• Four pillars every piece of marketing must include: Convenience, Location, Trust, Development
• Why testimonials, visuals, and emotion matter more than fancy words
• When and how to tailor messaging to different age groups or ability levels
• The difference between preschool vs performance-level marketing, and why showing off your elite athletes can turn off the everyday parent

Just because something worked before doesn’t mean you should change it. Refine it. Don’t overcomplicate it.

“Stories sell. Facts tell. Capture the emotion.”

Whether you're running social ads, flyers, website content, or posters in a school bag, this episode will challenge you to strip it back, speak their language, and connect with the real decision-maker.

If you need help creating a tailored marketing system that actually converts, book a call with our strategic team here - https://link.goldmedalcoaching.info/widget/groups/book-a-call-with-gold-medal-team

If you have questions, email us anytime at [email protected]

Stay Connected With Gold Medal Business and Katie Cannon:

Instagram | Facebook | Facebook Group | LinkedIn | Pinterest | Youtube

Website: https://www.goldmedalcoaching.info/

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Are you treating your business like a real business or like a hobby?

In this no-fluff episode, Katie gets real about one of the biggest mindset blocks holding children's activity and sports entrepreneurs back: hesitation to invest in their growth. If you've ever caught yourself saying, "I'll do it when I'm ready," or "I'll wait until I have the money," this one’s for you.

Drawing from over 20 years in business and a coaching team with 100+ years of combined experience in the children’s activity industry, Katie breaks down:

• Why mindset (not marketing) is usually the thing keeping you stuck
• The clear differences between business owners who grow and those who plateau
• Why free resources alone won't get you where you want to go
• The Gold Medal Mentorship ladder from Bronze to Gold Premium, and how to know which step you’re ready for
• How to stop holding on so tightly that you strangle your business’s growth

Whether you're just starting or scaling past £100K+, this episode will challenge how you think about investing and give you a practical, honest framework for deciding what kind of business you’re really building.

If you’re ready for real support, real structure, and real results, book a free strategy call with our expert coaching team, all niched in the children’s activity space - https://link.goldmedalcoaching.info/widget/groups/book-a-call-with-gold-medal-team

Explore all our mentorship offers here - https://goldmedalbusiness.org/offers

Start your free 3-day trial of our Bronze Mentorship today - https://goldmedalbusiness.org/bronze-free-trial

Questions? Just drop us an email at [email protected]

Let’s make the next six months a turning point in your business!

Stay Connected With Gold Medal Business and Katie Cannon:

Instagram | Facebook | Facebook Group | LinkedIn | Pinterest | Youtube

Website: https://www.goldmedalcoaching.info/

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Are you spreading yourself too thin chasing shiny ideas?

In this episode of Go Gold with Katie, we're halfway through the year, and it’s the perfect time to reflect, recalibrate, and recommit to what’s really working. Katie shares a powerful mindset shift that every children’s activity entrepreneur needs to hear:

What if you focused on just ONE thing for the rest of the year?

Tune in as Katie walks you through:

• How to review your week, month, and year so far
• Why “doing more” can slow your growth
• The critical difference between adding more and doubling down
• How staying laser-focused (even when it feels boring!) leads to real business momentum
• Why reworking your foundations is often the smartest move you can make

If you’ve ever felt like you’re bouncing between ideas or getting pulled off course by distractions, this episode is your call to rein it in, focus deeply, and move into the second half of the year with confidence and clarity.

Listen now, and then let us know the ONE thing you’re committing to for the rest of the year. Let’s hold each other accountable.

If you need support getting focused, book a business growth audit with our team and let’s strategise - https://link.goldmedalcoaching.info/widget/groups/book-a-call-with-gold-medal-team

Stay Connected With Gold Medal Business and Katie Cannon:

Instagram | Facebook | Facebook Group | LinkedIn | Pinterest | Youtube

Website: https://goldmedalcoaching.info/

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In this episode, Katie shares the two core principles that will skyrocket your productivity: themed days and disciplined scheduling. If you’re feeling stretched thin, constantly reacting instead of leading, and wondering where your time is going each week, this one is for you.

Drawing from her own experience running multiple businesses and raising a young family, Katie walks you through how to create a schedule that serves your energy, your goals, and your growth.

You’ll learn:

• Why multitasking is actually slowing you down
• How to set up themed days to batch your work and reduce decision fatigue
• The difference between reacting and executing with focus
• Why structuring your week beats relying on “when you feel like it”
• How to build in focused CEO time, even if you’re still in the trenches

Plus, Katie shares how she saves hours per week simply by grouping tasks and being honest about when she works best.

This episode is your reminder to:

 – Work smart, not just hard

– Set your week up to thrive, not survive

– Lead your business from the driver's seat—not the back of the bus!

Tune in to learn how to apply this simple, game-changing approach to your own children’s activity business and finally get your time (and headspace) back.

If you're ready to build a business that works without you being in every corner of it, check out the Bronze Mentorship – 3-day free trial available now - https://goldmedalbusiness.org/bronze-free-trial

Stay Connected With Gold Medal Business and Katie Cannon:

Instagram | Facebook | Facebook Group | LinkedIn | Pinterest | Youtube

Website: https://goldmedalcoaching.info/

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What have you achieved so far? What systems have changed the game for you? What support and community have helped you grow?

In this session, we dive deep into the power of execution specifically what it looks like to hire the right roles in your business at the right time. Whether you're in the early days or growing fast, this episode will help you get laser-focused on what hires should come first and how to avoid leaky buckets in your front- and back-end systems.

Key Talking Points:

• Why your first hire (after instructors) should be sales and admin even if it’s just 3 hours a week.
• The danger of trying to be everything to everyone in your business.
• The impact of placing the right energy and focus into executing the front-end of your business.
• What happens when you grow enrolments but don’t have the backend support to hold it all together.
• The execution flow: front-end first (sales/admin), then back-end (customer service, support), before hiring for marketing, finance, or HR roles.
• How to avoid attrition spikes by tightening your backend systems as your frontend grows.
• The importance of knowing where your budget should go to support true, sustainable growth.

Join us for the How to Make Money Daily Masterclass on 12th June, 2025. Learn how to build strong sales through the summer (or any season) and how to execute your growth strategies with precision.

Click here to register - https://goldmedalbusiness.org/make-money-daily-masterclass

We are changing entrepreneurs’ lives in the children’s activity world fast. Our mission is to help you build a business that grows and thrives completely without you. Look forward to seeing you at the masterclass and back live on Thursday!

Stay Connected With Gold Medal Business and Katie Cannon:

Instagram | Facebook | Facebook Group | LinkedIn | Pinterest | Youtube

Website: https://goldmedalcoaching.info/

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Hosted on Acast. See acast.com/privacy for more information.