Go-To Wellness Pro Podcast

In this week's episode, I'm so excited to introduce you to Michelle Weber. Michelle helps health pros and female entrepreneurs create their dream life by letting go of overthinking to confidently step into who they are. 

We talked all about mindset, so you can stop playing small and start making big confident moves as a business owner. All in a way that feels natural, easy, and good. 

In episode 21: Why being you is more than enough, We discuss...

• How to release who you aren’t to step into who you are
• How to build up belief in you & your business
• Why showing up online as your true self is the best way to connect 
• How to discover and overcome limiting beliefs that are holding you back from growth 
• Why chasing success & achievements leaves you feeling “not enough”

Hit play on episode 21: Why being you is more than enough with Michelle Weber...

Episode show notes: https://julesdesign.co/episode-21
Music: Erio - Monolith: youtu.be/_oivKNpHNEE

Today's episode of the Go-To Wellness Pro Podcast covers one of my favorite topics! Email list growth. This is something that always goes hand in hand with any successful website design strategy. 

Today I'm covering challenges! They are the perfect opt-in strategy for health coaches, wellness pros, and fitness entrepreneurs who want to grow their email list and be seen as an expert.

Plus, they are one of the highest converting opt-in incentives that you can create as a health and wellness pro. 

In episode 20: Creating high converting challenges for your wellness business, I'm covering...

• What a challenge is and why you should create one as a health expert. 
• How to create a challenge that grows your email list and equals more sales. 
• How to make sure that your challenge solves a specific problem or pain point for your ideal client. 
• Why keeping things simple is the way to go for both you and participating challenge members. 
• How to make your challenge interactive so you can build a personal connection...which, leads to more sales!

Hit play on episode 20: Creating high converting challenges for your wellness business...

Episode show notes: https://julesdesign.co/episode-20
Music: Erio - Monolith: youtu.be/_oivKNpHNEE

Today's episode of the Go-To Wellness Pro Podcast is a little more on the personal side. I'm sharing my story, and why I became a web designer for health & wellness experts. 

So grab a coffee, your favorite green smoothie, or whatever you like to drink and let's get to know each other a little better! 

In episode 19: my story, why I became a web designer for health & wellness experts, we'll cover...

• How Jules Design originated and why it ultimately failed. 
• How I became a self-taught graphic designer and web developer. 
• What my business was like both then and now. 
• Why niching down was key for my business growth and is for yours too.
• Why I love working with health pros and conscious brands! 

Hit play on episode 19: My story, why I became a web designer for health & wellness experts...

Episode show notes: https://julesdesign.co/episode-19/
Music: Erio - Monolith: youtu.be/_oivKNpHNEE

In today's episode of the Go-To Wellness Pro Podcast, we're talking all about your website's homepage. I'm covering the top 5 things you should have on your homepage to book more of your ideal client and fill-up your schedule.

If you haven't been getting great results from your website then it's time for a change! You won't want to miss this episode with a few quick things you can do to improve your homepage today.

I cover everything from creating a call to action that converts to selecting quality imagery and graphics for your homepage. If you've been wondering how to fix up your homepage then you're going to love this episode.

In episode 18: how to improve your health and fitness homepage to attract the right audience, we'll cover...

• 5 things to add to your homepage to book your ideal client. 
• Why appealing to everyone on your homepage isn't working and what you should do instead. 
• How to create an effective call to action that keeps users browsing around your website for longer. 
• Why imagery and graphics are key and how to select the right ones. 
• How to simplify your website's main menu to get your ideal client to click on the most important pages of your site. 

Hit play on episode 18: how to improve your health and fitness homepage to attract the right audience...

Episode show notes: https://julesdesign.co/episode-18
Music: Erio - Monolith: youtu.be/_oivKNpHNEE

In the last episode of the Go-To Wellness Pro podcast, I covered 5 ways to create a powerful about page as a health coach. Your About Page is one of the most viewed pages on your site. It’s also one of those pages that we all generally set up once and then forget about. Don't let that happen to you!

Today's episode is a special one because it's my first time interviewing someone on the podcast! I'm chatting with Ashley, from That Clean Life which is an all-in-one personalized nutrition platform for health and wellness pros. 

If you're looking for an easy way to create meal plans and shopping lists for your clients then you're definitely going to want to listen to this episode.

Ashely shares how That Clean Life can make your life so much easier! From email opt-in incentives, to 1-on-1 client meal plans, to scaling your business with programs and memberships. We talk about it all!

That Clean Life truly grows alongside your business. It's such a powerful platform for wellness pros like nutritionists, dieticians, and health coaches...just to name a few. 

In episode 17: why you need to be using a meal planning platform in your wellness business, we'll cover...

• What That Clean Life is and who it's for.
• How to use That Clean Life to create email opt-in incentives that grow your list and help your ideal client. 
• Why creating meal plans and shopping lists with That Clean Life is so much easier than doing it all yourself. 
• How to use That Clean Life effectively when working 1-on-1 with clients.
• How to use That Clean Life to grow and scale your business with programs and memberships. 

Hit play on episode 17: 5 ways to create a powerful about page as a health coach...

Episode show notes: https://julesdesign.co/episode-17

Music: Erio - Monolith: youtu.be/_oivKNpHNEE

We’ve all heard that the About Page is one of the most viewed pages on your site. It’s also one of those pages that we all generally set up once and then forget about. 

I challenge you to take a look at your About Page and see if it’s really up to date. While you’re there, see if you can incorporate the 5 ways to create a powerful about page as a health coach, that I'm covering on episode 16 of the Go-To Wellness Pro Podcast. 

As a website designer, I’m always viewing websites, out there in the interwebs, for both best and worst practices. I’m here to tell you that writing a killer About Page, isn’t a challenge at all! 

Sure, it takes a little time and effort. But, in my opinion, that time spent is well worth it. If written correctly, your About page will truly connect with your niche and turn interested prospects into buyers.

On episode 16: 5 ways to create a powerful about page as a health coach, we'll cover how to...

• Take photos of yourself (or hire a photographer!) that connect and inspire
• Write copy on your about page that connects with your ideal client and converts them to buyers. 
• Make your about page all about the reader, and less about you. 
• Include a killer call to action that will get you the results you want from your about page. 

This episode of the Go-To Wellness Pro Podcast is for every single health and wellness business owner out there. We all have about pages and generally speaking they could probably use a little tweaking. 

Hit play on episode 16: 5 ways to create a powerful about page as a health coach...

Episode show notes: https://julesdesign.co/episode-16/

Music: Erio - Monolith: youtu.be/_oivKNpHNEE

On the last episode of the Go-To Wellness Pro podcast, I covered how to create and scale an online program that your ideal client will love. Creating everything with your ideal client in mind will set you up for a successful health & wellness business.

Today, we are diving in a little bit deeper and talking about something super important. Your niche.

Have you ever felt like things just aren’t working in your business? I totally understand and have been there myself.

It's possible that things aren't shifting into alignment because you are serving the wrong niche or your audience is too broad.

I'm sharing my own struggles with niching down on the podcast today. Plus, 5 signs that your health & fitness business needs a new niche.

On episode 15: 5 signs that your health biz needs a new niche, we'll cover how to...

• Niche down and get targeted on who you serve. 
• Stop bargain shoppers from hurting your business. 
• Launch your next service, program or course to raving fans instead of crickets. 
• Feel inspired by your business and your clients by finding your ideal niche. 
• Use your specialization or certification to finally niche down and be seen as an expert. 

If you've been struggling to find a niche or simply aren't selling to your existing niche then it might be time to consider a change. You definitely won't want to miss this episode of the Go-To Wellness Pro Podcast!

Hit play on episode 15: 5 signs that your health biz needs a new niche...

Episode show notes: https://julesdesign.co/episode-15/

Music: Erio - Monolith: youtu.be/_oivKNpHNEE

Today we are covering how to create and scale an online program that your ideal client will love!

The reality is that if your ideal client doesn't want your program then they aren't going to buy it. Creating everything with your ideal client in mind will set you up for a successful health & wellness business. 

Luckily, we can take just a few steps to ensure that we are creating a program or course that is built for our ideal clients. One that will bring them life-changing results and will be irresistible. 

On episode 14: How to create and scale and online program that your ideal client will love, we'll cover how to...

• Successfully survey your audience to find out what they want.
• Do market research and why it's important. 
• Think about your client's pain points when creating your program. 
• Structure your program or course in a way that your ideal client will love.
• Keep your ideal client in mind when creating and selling your program or course. 

If you're creating a 1-many program or course for your health & wellness business then you won't want to miss this episode of the Go-To Wellness Pro Podcast!

Hit play on episode 14: How to create and scale an online program that your ideal client will love...

Episode show notes: https://julesdesign.co/episode-14/

Music: Erio - Monolith: youtu.be/_oivKNpHNEE

On today’s episode, we will cover how to naturally transition from a 1-on-1 service to a group program that sells for your health and fitness business.

I'm all about making things easy and not overcomplicating your business. That's what this episode is all about!

Instead of re-inventing the wheel, we will start with what you already know and are an expert in. Your 1-on-1 Services.

That way you can naturally transition from services to a program or course. Plus, it's already guaranteed to bring your clients lasting change in their lives while also growing and scaling your business.

On episode 13: How to naturally transition from 1-on-1 services to a group program, we'll cover...

• How to turn your 1-on-1 service into a group program.
• How you can make your services less hands-on so that you can create a group program or course. 
• How to naturally transition from services to a group program. 
• How this approach can make marketing your program so much easier and more effective. 

I know you already have enough to work on. So, let's make thing easy on you. You won't want to miss this episode of the Go-To Wellness Pro Podcast!

Hit play on episode 13: How to naturally transition from a 1-on-1 service to a group program.

Episode show notes: https://julesdesign.co/episode-13/

Music: Erio - Monolith: youtu.be/_oivKNpHNEE

On today’s episode, we will cover everything you've wanted to know about creating enticing bonuses for your health & fitness course.

Bonuses are one of the top ways that course creators can add tremendous value to their program. They entice students to join with additional results-focused content, on top of the core course modules that they will receive. Naturally,  this enhances the value of the course and increases conversion rates.

On episode 12: Creating enticing bonuses for your health & fitness course, we'll cover...

• What a bonus is and why you should add them to your course.
• Best practices for adding bonuses to your course.
• The best kinds of bonuses to create for a health & wellness course.
• How to tell your audience about these bonuses to get higher conversion rates.

Bonuses are a key step to creating a course or program that sells. You won't want to miss this episode of the Go-To Wellness Pro Podcast!

Hit play on episode 12: Creating enticing bonuses for your health & fitness course!

Episode show notes: https://julesdesign.co/episode-12/

Music: Erio - Monolith: youtu.be/_oivKNpHNEE