Wonder Podcast: Empowering Women Entrepreneurs to Change the World

Good in Bed | Ashley Merrill

03.18.2020 - By EO Virtual LearningPlay

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Meet Ashley Merrill, founder, and CEO of Lunya, a line of modern luxury sleepwear for women. Starting a business is hard enough, but Ashley managed to do it as a new mom! Listen in as she shares her core values, how she overcame her struggles, what it’s like to be married to and live with another entrepreneur. She also shares how brand marketing is important and how to maximize its impact. Tune in now! Timestamped show notes​ 02:28 - Starting Lunya 03:06 - Are you born an entrepreneur? 04:00 - Finding a gap in the market 05:45 - The first steps in starting Lunya 07:05 - Ashley’s background in business 07:58 - Ashley talks about the questions she had at the beginning of her journey 09:22 - Lunya’s first collection 12:30 - What does the name Lunya mean? 13:48 - What is Lunya? 15:22 - Ashley talks about how Lunya’s fabrics collections address different problems 18:33 - How do you listen to the customer? 20:48 - Lunya’s brand marketing and how to maximize its impact 24:48 - Ashley talks about how her team of creatives helps set the tone for their brand 24:56 - Ashley’s entrepreneurial lineage 25:58 - What’s it like living with another entrepreneur? 28:10 - The difficulty of juggling being a parent and an entrepreneur 29:10 - Ashley talks about her habits and being organized 34:02 - Fitting in fitness 34:55 - What it’s like having an almost all-female staff 36:52 - Systems and processes 37:43 - Lunya’s Core Values 42:05 - Lunya looking forward 44:41 - Ashley shares her sources of inspiration 46:17 - “My inbox is my to-do box” 47:49 - Ashley’s advice for aspiring female founders 50:15 - Ashley shares how she has learned from struggles 55:58 - Swallowing feedback 57:58 - Ashley shares how she and Marc met Link Lunya’s Website: ​https://www.lunya.co/

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