Make sure you understand the value of the words that your donors use to fully connect with them.

When you thank people, you need to thank them for doing things they care about.

Don't thank them for white spoons.

How much money should you spend on appreciation gifts for your donors?

If your answer is a number or a percentage,  you're probably doing it wrong.

It's easy to feel like a collection agency when collecting pledges.

You don't need to.

How do you ask donors to reinvest in your organization?

Before you do that - make sure you feel the spark yourself.

Language and the science of persuasion plays into this episode. Learn which language to stay away from and what words to use.

Fundraisers want to know - How long should they wait before they can ask for a second gift?

Join Elazar Green, CFRE as he talks about the difference between an annual ask and a monthly ask.

Where do you start? What is your strategy?

What do you ask for first?