What do you call the sign of donors that is hanging in the lobby?

Donors want to pay limited overhead. The Nonprofit sector pays much less than the for profit sector. It's causing a talent drain and a brain drain for nonprofits.

Your passion for your mission is inspiring. There is a problem.

You can't eat your passion.

Make sure you have the language  to articulate what you need in order to serve.

You've asked everyone.

It's still not enough.

What do you do now?

You are in front of a donor.

You have no idea how much to ask for. 

What number do you start with? (in your mind).