Grow Your Practice Podcast

Grow Your Practice Podcast

By Grow Your Practice PodcastBusiness
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Grow Your Practice Podcast episodes

  • The Physical Therapists' Pledge
    Chad talks about the big movement Breakthrough is leading, along with physical therapists across the country, to fix the broken healthcare system.
    What is the Physical Therapists' Pledge? Why are hundreds of PTs signing it? What's the desired outcome?
    Chad answers all these questions in the podcast.
    To learn more and take the Physical Therapists' Pledge, visit PatientDemand.com.
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    Interested in joining the next podcast LIVE and participating in the conversation? Your next opportunity is coming up on Tuesday, December 6th. Register now at getbreakthrough.com/join-live
    12 min
  • Can You Get Patients on TikTok? Here's What We Found.
    Carl Mattiola, the OTHER CoFounder of Breakthrough, takes over the podcast to talk about the opportunity with TikTok.
    This episode is a recorded session from Breakthrough's recent Virtual Summit.
    Carl answers questions like:
    “Are patients on TikTok?”
    “Is TikTok overhyped?”
    “What is the fastest growing demographic on TikTok?
    “What kind of content is working on the platform?”
    To view the recording with slides, visit https://info.getbreakthrough.com/virtual-summit-replay and scroll to the ‘TikTok’ session.
    29 min
  • LIVE: Eliminating Your Slow Season
    In this live session, we tackled the question of how to avoid a decline in visits during your slow season.
    I share how I worked with my team to eliminate our slow season entirely and turn it into our busiest time.
    We also discussed questions from the Breakthrough Inside Circle group on topics such as hiring and personnel, benefits verification, and more.
    Want more tips on how to grow despite the holidays, inflation, and declining reimbursements...?
    To schedule a free consultation and learn how you can boost Patient Demand in your community, visit getbreakthrough.com/podcastoffer
    56 min
  • The State of Healthcare
    Chad recently conducted in-depth research on the state of healthcare in the U.S. In this episode, he shares his findings and discusses what it means for conservative care.
    To view the recorded version with slides, visit https://info.getbreakthrough.com/virtual-summit-replay.
    Want to join the next conversation LIVE? Attend the next Grow Your Practice Live, where you can ask Chad anything. Sign up here: getbreakthrough.com/join-live
    41 min
  • Marketing Across the 5 Stages of Awareness to Create Patient Demand
    The 5 Stages of Awareness, defined by Eugene Schwartz, help owners generate consistent demand for their services.
    Most PTs today only capture demand from people who already know them. While this group makes up the lowest-hanging fruit, it excludes many potential patients: Those who could benefit from PT but don’t know it.
    Practices looking to generate consistent patient visits can achieve greater success by marketing across all five stages of awareness.
    31 min
  • 5 Big Takeaways from Breakthrough Live
    Chad recently came back from Breakthrough Live, an event where dozens of practice owners get together to work through and solve the biggest challenges in the practice.
    Chad shares his 5 biggest takeaways from the event, including how practice owners are approaching growth in the current economic climate, the opportunity with TikTok, and strategies to support hiring.
    The next Breakthrough Live event takes place in February. If you’re interested in attending, sign up here to join the waitlist: https://info.getbreakthrough.com/waitlist.
    This is for you if you are a practice owner who wants to grow your practice and if you're looking for help, ideas, and strategies from a community of like-minded practice owners.
    20 min
  • GYPP Live: Building A Marketing Calendar
    Chad Madden takes the Grow Your Practice Podcast Live in this episode with live callers, including PT and chiropractic practice owners from across the country.
    They discuss how a marketing calendar can help drive consistent results from marketing efforts and marketing strategies that work.
    Chad works with a practice owner to build out a marketing calendar for the upcoming quarter and answers questions from the callers.
    Resources referenced in the call are linked below.
    Marketing Calendar Template (click file --> make a copy to edit): https://docs.google.com/spreadsheets/d/19xrIfV0vypzx-_hVUWiOBo8oceJ1VvP4ferbn-pnIJU/edit?usp=sharing
    Single Question Email Template: https://docsend.com/view/9aez372kpchrc3g8
    Every Door Direct Mail: https://www.usps.com/business/every-door-direct-mail.htm
    6 Email Marketing Ideas: https://drive.google.com/file/d/1ozwrMeeYAsuZpxqSMxW6pv3-yLdd71fS/view?usp=sharing
    Get a Demo of Breakthrough: getbreakthrough.com/podcastoffer
    The next Live event takes place Tuesday, Nov 1. Click here to add it to your calendar: https://getbreakthrough.com/join-live
    1 hr 1 min
  • Kristi Hudson on Having Difficult Financial Conversations During Stressed Economic Times
    Kristi Hudson on Having Difficult Financial Conversations with Patients During Stressed Economic Times
    Kristi Hudson, VP of Business Relations with ChiroHealth USA, shares 3 trends affecting private practice today and discusses how to have difficult financial conversations with patients in stressed economic times.
    To learn more, visit chirohealthusa.com or contact Kristi at [email protected].
    Plus, check out these 3 financial tools for practice owners:
    Free Medicare Playbook: https://www.chirohealthusa.com/students/medicare-playbook/
    Overhead Calculator: https://www.chirohealthusa.com/overhead-calculation/
    A simple report of Findings Form: https://www.chirohealthusa.com/wp-content/uploads/2016/04/ChiroHealthUSA_Financial_Report_of_Findings_Form.xlsx
    Want to join the next conversation LIVE? Attend the next Grow Your Practice Live, where you can ask Chad anything. Learn more at: getbreakthrough.com/join-live
    29 min
  • Deepak Sharma, PT: Going from Treating 80 Hrs per Week Down to 16 Hours
    Chad talks with Deepak Sharma, Owner of Primus Physiotherapy. They discuss Deepak’s journey of launching and growing his practice, and spending 80 hours a week treating patients.
    Today, Deepak is down to treating 16 hours per week. He has more free time to spend with his family and to focus on growing the business.
    In this episode, he talks about how he made that transition, mistakes made, and lessons learned.
    Want to join the next conversation LIVE? Sign up for Grow Your Practice Live, where you can ask Chad anything. Sign up here: https://getbreakthrough.com/join-live
    50 min

About Grow Your Practice Podcast

From the publisher's feed

Each week, the Grow Your Practice Podcast with Chad Madden of Breakthrough brings you no-nonsense marketing & business growth strategies that deliver new patients and higher profits.