Grow Your Practice Podcast

Grow Your Practice Podcast

By Grow Your Practice PodcastBusiness
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Grow Your Practice Podcast episodes

  • 2023 Medicare Cuts: A First Look with Mary Daulong, BCMS
    PT Practices were hit with major reimbursement cuts in 2022.
    Unfortunately, more cuts are expected in 2023. For many practices, this could reduce margins and threaten profitability.
    In this episode, BCMS President Mary Daulong summarizes what to expect from Medicare and reimbursements in 2023.
    We also discuss how to mitigate your risk and grow revenue.
    This episode is a must for any PT practice owner! We recommend listening to it before doing your financial planning for 2023.
    Please note, that this episode is repurposed from a webinar recording. To see the webinar recording with slides, visit https://info.getbreakthrough.com/medicare-on-demand
    To take advantage of the exclusive offer from Breakthrough for podcast listeners, visit getbreakthrough.com/podcastoffer
    1 hr 3 min
  • How to Avoid the Mistake 95% of Practice Owners Make During Economic Uncertainty [Live Q&A]
    This week, we took the Grow Your Practice Podcast Live!
    We invited listeners to join the conversation Live on Zoom to ask questions and share their expertise.
    Chad discussed the biggest mistake practice owners make during economic uncertainty and shared 4 must-do marketing strategies to employ during uncertain times.
    Listeners asked questions about 2023 Medicare cuts, conversion conversations, the future of PT, and more.
    55 min
  • Creating a Remarkable Practice (And Life) with Dr. Stephen Franson
    Get your notepad out now because you'll want to take notes throughout this episode!
    Chad has a great conversation with Business Coach, Author and Doctor of Chiropractic, Dr. Stephen Franson.
    Dr. Stephen shares information on how to achieve alignment, and why alignment is a better goal than balance.
    He talks about how to build the right team and how to think about marketing.
    He also shares 5 counterintuitive opportunities during economic uncertainty.
    Want more content like this? Subscribe to Dr. Stephen's podcast, the Remarkable CEO Podcast: https://podcasts.apple.com/us/podcast/the-remarkable-ceo-for-chiropractors/id1469158741
    And be sure to get your copy of the CEO Quarterly Marketing Report. It will help you set your marketing KPIs and evaluate marketing hires. You can download the report here: https://theremarkablepractice.com/marketingreport-chad/
    Follow Dr. Stephen on Instagram at @DrStephenF and @TheRemarkable Practice and go join his free Facebook Group, The Remarkable Practice.
    SPECIAL ANNOUNCEMENT FOR GROW YOUR PRACTICE PODCAST LISTENERS:
    What if instead of listening to Chad, you could ask him questions directly and share your thoughts in return? That is exactly what you're invited to do in an upcoming LIVE episode of the podcast.
    You're invited to join a call where you can turn on your camera to chat with Chad and get your most pressing business questions answered.
    The first event takes place Thursday, September 1st at 1 pm Eastern. Register here: https://bit.ly/3K4JsCw
    44 min
  • Patient Demand 101
    Chad shares a recording of a recent Patient Demand course that he taught to private practice owners.
    In the course, Chad goes in-depth into the 3 pillars of private practice marketing: Attract, Convert, and Measure.
    SPECIAL ANNOUNCEMENT:
    What if instead of listening to Chad, you could ask him questions directly and share your thoughts in return?  That is exactly what you can do in an upcoming LIVE episode of the podcast.
     
    You're invited to join a call where you can turn on your camera to chat with Chad and get your most pressing business questions answered.
    The first event takes place Thursday, September 1 at 1 pm Eastern. Register here: https://bit.ly/3K4JsCw
    33 min
  • Dr. Dan Sullivan on Telling Your Story to Grow Your Practice
    Chad talks with Dr. Dan Sullivan, a Neuroscience Strategist. In this podcast, Dan aims to prove to you that story is everything. He shares his philosophy on how to grow your business by telling your story.
    His book, The Trust Formula is available on Amazon: https://www.amazon.com/dp/B0B441RTXL
    Also, you can use The Impact Story Formula video + workshop to help refine your own story.
    Video: https://vimeo.com/695816757/1031a8eecd
    Worksheet: https://d2saw6je89goi1.cloudfront.net/uploads/digital_asset/file/1021267/IMPACT_STORY_FORMULA.pdf
    51 min
  • The Biggest Missing Link In Your Marketing: Conversion
    Most practice owners don't realize they have a conversion problem, but it is the #1 biggest missing link I've seen in the practices I've worked with. A conversion problem means that interested prospects are falling through the cracks and failing to turn into patients.
    In this episode, I'll discuss the importance of conversion and how to audit and improve your conversion process.
    19 min
  • Talking Cash Pay PT with Dr. Aaron LeBauer, Physical Therapist
    Chad talks cash pay PT with Dr. Aaron LeBauer, Physical Therapist and author of the Cash PT Blueprint.
    They talk about Aaron's background and talk about why he became a cash PT. They discuss sales and marketing strategies, email marketing and more tools to become successful as a cash PT.
    Want more from Aaron? Check out these resources:
    His book: www.cashptblueprintbook.com
    His Marketing Strategies: www.35marketingstrategies.com
    Cash PT Checklist: www.cashptchecklist.com
    50 min
  • Principles of Building a Digital Marketing Presence
    One of the questions I get the most is how to build a digital marketing presence, without requiring a large time investment.
    In this episode, I share strategies I've learned that work. Plus, hear about the mistakes I've made so you know what NOT to do.
    Bonus....should you be on TikTok?! Tune in to find out.
    For more free resources on digital marketing and practice growth, visit https://getbreakthrough.com/resources
    31 min
  • 4 Ways To Grow Despite Inflation
    Chad shares 4 ways to grow your practice and actually thrive despite inflation and a looming recession.
    You'll get clear actions steps you can implement today to help promote the financial stability of your practice.
    Chad shares the mistakes he made during the 2008-2009 recession and how he's changed his approach since then.
    30 min
  • Marketing Direct to the Consumer to Stay Competitive During a Challenging Economy
    This episode is a recent webinar recording in which Chad speaks with Tyson Wigfall, Online Marketing Expert.
    Chad and Tyson discuss how doubling down helps practices stay competitive during a challenging economy.
    Recognizing that owners are time-starved and juggling treatment along with everything involved in running a practice, Tyson shares a few quick wins that can be implemented right away.
    He gives listeners proven marketing emails that work, advertising best practices, and key metrics to track.
    55 min

About Grow Your Practice Podcast

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Each week, the Grow Your Practice Podcast with Chad Madden of Breakthrough brings you no-nonsense marketing & business growth strategies that deliver new patients and higher profits.