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Today we talk about realistic growth of a podcast audience. I've always said the formula is 

Value in Episode X Smart Promotion = Downloads

A recent episode of the Grow Your Show podcast mentioned we might want to mention audience size (social, email list, etc). 

Spending money on ads is a strategy, but it relies on many different aspects to have success so you may not strike gold on your first try

Sponsor: PodcastBranding.co

If you need podcast artwork, lead magnets or a full website, podcastbranding.co has you covered. Mark is a podcaster in addition to being an award-winning artist. He designed the cover art for the School of Podcasting, Podcast Rodeo Show, and Ask the Podcast Coach. Find Mark at https://podcastbranding.co

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