Growth Experts with Dennis Brown

Jim DeCicco is the CEO and oldest brother of Super Coffee which started in a college dorm room and is now doing over $5 million per month in sales. This is Jim's 2nd time on the podcast and the previous episodes can be found at the link below.

Episode 102 with Jim DeCicco/ Super Coffee

During this interview we discuss:

1:30 - He shares his personal experience of being infected with the Covid19 and how it impacted him personally and as a business.

2:51 - Jim gives us an update on the companies growth since our last interview over a year ago.

4:02 - He talks about the concept of working IN your business vs. ON your business and why it has been very instrumental to Jim's growth.

7:44 - How and why its important to create organizational capacity.

10:15 - How Jim overcame the challenge of finding the right talent and developing a company culture.

10:50 - He talks about his C.O.A.C.H framework for building a great culture.

13:32 - Jim talks about what Super Coffee is and how the brand has evolved since launching the business.

16:54 - We discuss the importance and roll culture has played in Super Coffee's growth.

19:45 - We discuss the challenges and concept of giving up control in order to facilitate fast growth.

23:55 - A key piece of advice from Jim if your serious about launching a successful brand.

25:12 - Jim shares one business superpower he wished he had.

AND much, much more!

Jim's Websites:

www.drinksupercoffee.com

Follow Super Coffee on Instagram!

Connect with Jim on LinkedIn!

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Anik Singal is the founder and CEO of Lurn.com and he's widely considered as one of today's most successful digital publishing marketers. Anik teaches people how to create their own online hash and based businesses as he guides them through his processes to maximize profit and grow revenues. He's trained over 250,000 students but more impressively, he's generated over $250 million dollars in sales virtually all of that being online and a lot of them are from webinars. He's been ranked by Inc. Magazine two times for his company as one of the Inc. 500 which is one of the fastest-growing private company in America. This is Anik's 2nd time on the podcast and the previous episode can be found at the link below.

E81 – Four Stages of Growing a Successful Business with Anik Singal

During this interview we discuss:

3:15 - Anik gave us a quick summary and backstory of the previous podcast episode 81.

4:22 - A quick story about how Anik founded Lurn.com and what is its vision and mission.

8:14 - Why Webinars are not dead and how it made a huge comeback especially on what's happening nowadays.

8:51 - How and why webinars are more powerful than ever for driving sales.

10:54 - Anik shared the 4 stages of a webinar and how he regulary gets 2,000 to 3,000 people LIVE on his webinars.

13:20 - How data has played a very important part in Anik's entrepreneurial career.

14:02 - The 1st stage: Getting Registrations and he shared to us his biggest secret on how to get registrations.

16:44 - How you can get a book done really really quick to enhance your webinar offering.

19:19 - The 2nd Stage: Warm-Up. Find out how he prepares his audience and gets then excited about the live event.

21:48 - The 3rd Stage: Live webinar. The one things he does differently in his webinar that has helped show up rate, engagement and conversions.

24:31 - The 4th Stage: Post-Webinar. Anik shares his system for more than doubling the show up rate to the webinar.

25:41 - The difference between an encore vs a teplay eebinar?

26:55 - Anik shared how they extend their offer by 7-10 days and still get 33% more revenue.

28:35 - How he segment people using the "upside-down product launch formula"

PLUS a whole lot more!

Anik's Websites:

www.lurn.com

Check out Anik's podcast "The Fighting Entrepreneur"

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Jeff Walker is widely considered as one of the top internet marketing experts online today. He's also the author a New York Times best-selling book called "Launch - An internet millionaires secret formula to sell almost anything online, build the business you love, and live the life of your dream". He's also very well known for being the creator of "Product Launch Formula".

During this interview we discuss:

1:54 - Jeff shares a bit of his backstory on how and why he choose internet marketing.

3:24 - How "Sequences" can be a very powerful sales mechanism.

3:50 - How and why Jeff created his "Product Launch Formula"

4:35 - Jeff's shares some of his crazy launch experience including $1 million in 53 minutes!

6:25 - The evolution of Product Launch Formula and why it still works as well today as 10 years ago.

7:52 - Why you should be a publisher if you're building a business

10:57 - Jeff shared a business superpower he wished he had

12:39 - How product launch formula works and how pre-launch content works?

18:06 - A tip from Jeff on how to get over the fear of being on camera.

22:16 - How long should pre-launch and sales offer views be?

26:03 - What's hope marketing and why you shouldn't depend on it.

26:55 - Jeff shares his favorite growth tool/software.

29:17 - He recommended one of his favorite books to us.

Jeff's Websites:

www.productlaunchformula.com

Get Jeff's book "Launch" on Amazon!

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Bart Rupert has a strong mergers and acquisition background across Fortune 500's and startups within industries like technology, software, energy, healthcare, real estate, construction and etc. He's founded nearly 30 companies, negotiated over $500 million dollars in contracts and business deals. Grew a corporate startup from inception to $10 million, grew a healthcare from $8 million to $75 million. Today he's helping companies and everyday people buy and sell companies for a living. Many of his clients who've never bought or sold companies before are working with him to structure deals that result in multi-million dollar payouts in little as 18 months.

During this interview we discuss:

2:42 - Bart shares why he decided to pursue a career focused on buying and selling companies.

8:01 - He shares an example of how he was able to buy a software as a service business that was doing $8 million per year in sales and then grow it to over $75 million per year before selling it.

11:42 - He breaks down his exact 3 part framework for buying and selling businesses without using any of your own money.

13:42 - The best way to source deals that will actually close.

18:14 - Bart shares exactly how to leverage a disruptive deal structure to help close more deals.

23:40 - What is Asymmetric Negotiation and why it is critical to expedite the process of closing a deal.

26:09 - Bart's real-life experience on what NOT to do in a successful negotiation.

28:58 - Bart shares his favorite growth tool/software.

30:21 - He recommended one of his favorite book to us.

PLUS a whole lot more!

Bart's Websites:

www.spartansalliance.com

Send question to [email protected]

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Bill Wooditch became the top salesman at a Fortune 500 company in less than two years and a top producer for two consecutive years. He then went on to build his own multi-million dollar company. He's the author of "Always Forward" and "Fail More" which were both top sellers on Wall Street Journal bestseller list.

During this interview we discuss:

1:15 - A quick backstory on how Bill migrated from being in corporate sales to building his own successful business.

3:33 - He shares a bit of an insight into his company today and how he built it.

5:44 - Bill tells us the #1 business superpower he wished he had.

7:34 - The biggest most important questions you need to ask your client/prospect.

11:03 - Bill talks about he difference between his "Q.U.A.L.I.F.Y Method" vs. the typical salesperson questions.

12:14 - We talk about the biggest mistake salespeople make.

15:41 - Some tough love about sales quotas and the importance of managing the right activities needed to go beyond quota.

17:31 - Bill shares to us his most painful failure in his business.

19:00 - The two most important things that you need to show whenever or wherever you are in your sales journey.

20:45 - He shares his favorite growth tool/software

21:04 - Bill recommends one of his favorite book to us.

Bill's websites:

Connect with Bill on every social media platform - @billwooditch

www.billwooditch.com

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Martyn Cook co-founded a software company that built multiple 7 figure eCommerce brands and co-founded a high-level digital entrepreneur mastermind that hosts luxury meetups around the world. He's spoken on stages around the world and still somehow found the time to self-publish 2 books. His latest project called "Noobru" a cognition drink is on a mission to fortify a billion meals by 2025 helping to tackle the 2 billion people worldwide with malnutrition problem.

During this interview we discuss:

3:28 - Martyn introduces to us his company called "Noobru"

9:57 - We talk about his NEW book, "1% Secret - How to Scale Your Ecommerce Business From 6 to 7 Figures and Beyond"

10:39 - We discuss the concept and strategy behind 1% secret how to leverage it to see huge growth.

17:21 - He shares how and why his new business, Noobru was able to have early success and growth.

18:32 - We talk about his mission to help fortifying 1 billion meal w/ Noobru?

21:38 - His #1 tip on how to accelerate growth quickly.

26:04 - He shares his favorite growth tool/software.

27:17 - Martyn recommended his favorite book.

PLUS A WHOLE LOT MORE!!

Martyn's Websites:

www.noobru.com

Send Martyn an Email! - [email protected]

Get a copy of Martyn's book "1% secret" for free!

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Sean Castrina is a serial entrepreneur who's started more than 20 companies and currently running 9 of them. His newest book called "The World's Greatest Business Plan" helps people by providing simple step by step plan for those who cannot afford to fail. He's contributed in some of the most recognized media outlets including Forbes, Yahoo Finance, Amazon BC as well as a guest lecture in some of America's finest colleges.

During this interview we discuss:

1:30 - Sean gives us a quick backstory on how and why started his business.

3:12 - We talk about his new books, "The World's Greatest Business Plan"

6:46 - He shares the number one reason why businesses go out of business and how proper branding can make all the difference.

7:44 - The 1st reason why you better get branding right.

8:46 - The easiest way to brand your company is to do this first.

12:00 - Why branding is by far your most effective sales force.

13:36 - How branding help define your cultural standards.

15:31 - We discuss how branding can give you the blueprint for future staffing.

18:35 -Sean talks about how branding can provide your business"guard rails"

20:32 - Learn how branding can become your biggest asset

21:01 - We talk about Warren Buffet's strategy behind investing in brands vs just businesses.

23:19 - We talk about one question every brand needs to ask.

24:10 - Sean shares his favorite growth tool/software.

25:55 - He recommended one of his favorite book to us.

Sean's Websites:

www.seancastrina.com

Get Sean's New Book called "The World's Greatest Business Plan" for FREE!

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Matt Sweetwood is the CEO of LUXnow which has 7 employees and is over $2 million a year ARR. Prior to Lux Now Matt spent 29 years as the CEO of Unique Photo and during that time he took them from $1 million a year to over a $100 million a year. He's also the author of "Leader of the Pack" which is the number 1 seller in the self-help category. His book tells the story of how suddenly becoming a single father made Matt a better person, leader, entrepreneur and father.

During this interview we discuss:

2:20 - Matt shares exactly what Luxnow.com does and the business model.

5:33 - He shares one business superpower he wished he had.

6:37 - We discuss Matt's ongoing journey of reinvention and how it has been a major component of his success.

10:46 - How shares his reinvention framework and how other business owners can deploy it for their businesses.

14:17 - Matt talked about his journey on how and why he reinvented Unique Photo.

17:59 - How he built and reinvented the concept and experience of camera stores.

24:36 - A piece of advice for people who fears reinvention whether it be on business or in yourself.

27:01 - Matt shares his favorite growth tool/software.

27:49 - He recommended one of his favorite book to us.

PLUS a whole lot more!

Matt's Websites:

www.luxnow.com

www.msweetwood.com

@mattsweetwood on all social channels

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David Priemer is widely recognized as a thought leader in sales and sales leadership and has been published in the Harvard Business Review, MIT Sloan Management Review, Forbes and Entrepreneur Magazine. He's lead top-performing sales team at high growth startup and is a former VP of Salesforce and is the creator of the Sales Leader Academy program.

During this interview we discuss:

1:57 - David gave us a quick backstory on his journey in sales.

6:46 - He shares the #1 business superpower he wished he had.

8:32 - We discuss the science behind why and how people buy

13:28 - How you can leverage the concept of "people buy based on their feelings"

17:30 - David shares an example of how they effectively use data to convert people in buying.

19:36 - A great example of how you can magnify data to help persuade people in sales.

22:37 - How you can leverage empathy and question when talking to clients.

26:47 - A great piece of advice for people who love sales.

27:38 - Davis shares his favorite growth tool/software.

28:18 - He recommended one of his favorite book that can help us with our business.

David's Websites:

Get a copy of David's book "Sell the way you buy"

www.cerebralselling.com

Connect with David on LinkedIn

Learn more from David on YouTube

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John Ferris is the CEO of inVision Edge which is a management consultancy focused on helping organizations innovate and grow. John has a mission to help leaders and organizations do great things whatever their definition of greatness is. John is a believer in the 3 elements of organizational transformations; Strategy, Innovation, and Leadership. He and his company focus on pragmatic tools, training and coaching that get results fast for their clients.

During this interview we discuss:

1:57 - John shares how and why he developed his strategy and growth framework.

5:02 - John picks the #1 business superpower he wished he had.

6:32 - We discuss how entrepreneurs can stop spinning your wheels and start growing your business.

8:36 - Steps on how to build your own strategic plan that can help you say NO to things that are not critical to growth.

12:34 - How identifying your strengths and weaknesses helps you formulate your strategic plan.

14:08 - John talked about the concept of the "Law of Three" and how it can help you choose your next step on achieving your goals.

16:30 - He shares how to manage and track your strategic plans.

21:11 - PLUS A WHOLE LOT MORE!!

John's Websites:

[email protected]

Connect with John on LinkedIn!

Get a free gift from John!

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