Growth-Minded Marketing

In this episode of Growth Minded Marketing, host Steve Phipps sits down with Courtney Jones and Amy Bingham, co-founders of Oh Grate — a meal solution company born from their desire to make family dinner easier. What started as a front-porch side hustle has grown into a thriving brand serving families across West Tennessee and North Mississippi. Courtney and Amy share how they built a business around real food, smart systems, and the belief that time at the table is priceless.

In this episode, you’ll learn:

• How Oh Grate began as a personal solution to busy mom life
• Why solving an everyday pain point can unlock serious business growth
• The powerful mindset shift: they’re not just selling food — they’re making space for what matters
• How Oh Grate scaled from a front-porch cooler to Kroger shelves
• Why knowing your strengths (and weaknesses) is essential when starting a business
• The role of clear messaging and a shared vision in building a brand that resonates with families

Timestamps

• 00:00 – Meet Courtney and Amy of Oh Grate
• 05:40 – Building a partnership that plays to each founder’s strengths
• 10:10 – The pivot that made their business pandemic-proof
• 14:25 – The deeper message: dinner is about more than food
• 19:00 – From meals to Fiesta Sauce: how one product opened new doors
• 23:40 – Getting into Kroger and pushing through plateaus
• 28:12 – The power of process, systems, and scaling with intention
• 32:00 – Advice for other founders: embrace change and pivot well

Guest Bios

Amy Bingham and Courtney Jones are the founders of Oh Grate, a company built by moms, for families. What started with making meals for neighbors out of a cooler on the front porch has grown into a thriving brand offering home delivery, retail partnerships, and a flagship store in Collierville, TN.

Courtney brings years of restaurant and leadership experience, while Amy adds her strategic marketing expertise — a combination that’s helped Oh Grate stay grounded in its mission while scaling with heart. Together, they help busy families put real food on the table, minus the overwhelm.

Oh Grate now serves Mid-South area customers across Shelby, Desoto, and Tipton Counties with handcrafted meals, grab-and-go options, and their fan-favorite Fiesta Sauce — now in Kroger.

Quotes from the Episode

• "We’re not just selling meals — we’re giving people peace of mind."
• "Dinner doesn’t have to be another task — it can be the best part of your day."
• "When we realized we were really selling time, everything shifted."
• "You can’t grow if you don’t know what you’re not good at."
• "Fiesta Sauce wasn’t in the plan — it just worked. We followed the momentum."

Resources & Links

Visit Oh Grate:
➡️ https://www.oh-grate.com/

Connect with the Hosts & Guests:
🔗 Steve Phipps on LinkedIn
🔗 Amy Bingham on LinkedIn

Helpful Free Resources from Wayfind Marketing:
📘 Grab the Free AI Marketing Guide
📊 Take the Free B2B Marketing Assessment

The Entrepreneurial Operating System (EOS)

➡️ Learn More About EOS

CRS CPAs didn’t grow from five employees to a 50-person, multi-office firm by accident. CEO Fancher Sargent shares the leadership decisions, hard conversations, and moments of clarity that helped the firm navigate change, overcome limiting beliefs, and build a business aligned around mission, values, and purpose.

In this episode, you'll learn:

• How CRS CPAs grew from a 5-person firm to a 50-person, multi-office practice
• The power of clarity in mission, vision, and values during seasons of change
• How 2020 became a catalyst for redefining purpose and structure
• The challenges and rewards of moving from generalist to specialist
• Why saying "no" can be the most strategic decision a firm can make
• How aligning around shared values improved culture, retention, and profitability
• What it takes to lead through growth, mergers, and internal resistance

Timestamps

• 00:00 — Clarity as a survival strategy
• 01:00 — From intern to managing shareholder
• 03:00 — Mergers, growth, and building a multi-office firm
• 06:30 — Why generalist firms struggle to grow
• 08:30 — Letting go of old habits and beliefs
• 10:00 — Discovering purpose and creating internal alignment
• 12:00 — The cultural and financial impact of clarifying values
• 14:00 — Vision leaks: Why clarity requires ongoing leadership
• 16:00 — Learning to say no and choosing the right clients
• 20:00 — Defining ideal clients beyond industry: behavior and values
• 23:00 — Final advice for growth-minded CEOs

This conversation is a reminder that growth doesn’t come from doing more — it comes from getting clearer. When leaders take the time to define who they are, what they value, and who they’re best positioned to serve, alignment follows. And with alignment comes momentum.

Guest Bio — Fancher Sargent
Fancher Sargent is the Managing Shareholder of CRS CPAs, a firm based in Jackson, Tennessee. He began with the firm as an intern in 1995 and played a key role in leading its growth from a five-person team into a 50-person, multi-office practice. Under his leadership, CRS CPAs has navigated mergers, specialization, and cultural change by anchoring the firm around clear mission, vision, and values. Fancher is passionate about building businesses that are both profitable and purpose-driven.

CRS CPAs
Fancher on LinkedIn

Resources from Wayfind Marketing 

• Take the Free B2B Marketing Assessment: https://wayfindmarketing.com/b2b-marketing-assessment/
• Grab the Free AI Marketing Guide: https://wayfindmarketing.com/ai-marketing-guide/

Connect With the Hosts

Steve Phipps — LinkedIn
AnnieLaurie Walters — LinkedIn

Douglas Skipworth shares how service-first leadership creates purpose, clarity, and sustainable business growth. Hosted by Steve Phipps, CEO of Wayfind Marketing, this episode of the Growth Minded Marketing Podcast explores how purpose-driven leadership can scale impact and align strategy.

In this episode, you'll learn:

• Why Douglas Skipworth believes business is the best place to do meaningful work with and for others
• How he scaled a suite of real estate companies by solving real customer needs
• What it takes to align your leadership, vision, and team around a shared purpose
• Why clarity isn’t just a marketing issue — it's a business essential
• How EOS, vision casting, and understanding your own strengths unlocks scalable growth
• The real value of marketing: aligning your internal message with your external impact
• What Douglas means by “make it up, make it real, make it recur” — and why that matters

Timestamps:
00:00 – Why business is the arena for meaningful work
02:00 – Introducing Douglas Skipworth and his companies
04:00 – From third-grade basketball to real estate
08:00 – Starting Cresco and growing by solving customer needs
12:00 – Creating Core Assist to place virtual team members
16:00 – Leading with service: values, faith, and team dynamics
20:00 – Visionary vs. Integrator: Scaling through complementary strengths
24:00 – Clarifying the vision for internal and external alignment
27:00 – Marketing clarity as a business growth multiplier
30:00 – Confidence and consistency through clear messaging
31:00 – Douglas’s advice to CEOs: clarity drives scalability
33:00 – Final reflections and where to connect with Douglas

Guest Bio:
Douglas Skipworth is a serial entrepreneur and real-estate investor who owns and operates multiple companies that help residential real-estate investors buy, finance, manage, and rehabilitate rental or flip properties. His businesses span real estate brokerage, property management, general contracting, and hard-money lending — supporting hundreds of investors doing tens of millions of dollars of deals annually. Skipworth often invests alongside his clients, ensuring his team always treats investors as top-priority clients rather than just “accounts.” He is the Principal Broker at CrestCore Realty and related companies.

Resources Mentioned:

• Douglas Skipworth’s Linktree
• CrestCore Realty
• Douglas Skipworth on LinkedIn
• EOS (Entrepreneurial Operating System)

Work With Us
Wayfind Marketing helps medium-sized B2B companies fix their marketing strategies and increase their ROI. Start by taking our Free B2B Marketing Assessment:
👉 https://wayfindmarketing.com/b2b-marketing-assessment/

Connect with the Hosts on LinkedIn:

• Steve Phipps
• AnnieLaurie Walters
  
  

AI can help you scale your content—but without a plan, it leads to chaos, not results.

In this episode of Growth-Minded Marketing, we dive into a question every business leader should be asking: Is AI truly helping your marketing—or is it just helping you create more noise, faster?

Host Steve Phipps reveals why strategy—not speed—is the most important variable in today’s AI-driven marketing environment. With insights from Wayfind Marketing’s proprietary GUIDE Framework, this episode helps growth-minded CEOs avoid the trap of “faster chaos” and instead use AI as a purposeful multiplier.

In this episode, you'll learn:

• Why AI isn't your marketing strategy—and what happens when you treat it like one
• How to avoid turning AI into a content chaos machine
• The biggest pitfalls CEOs and marketing teams face with AI-generated content
• A breakdown of the GUIDE Framework—a strategic system for smart, scalable marketing
• How to use AI tools like ChatGPT the right way: as a trained partner, not a one-click shortcut
• The questions every marketer must ask to ensure content supports the customer journey
• Why sales and marketing alignment is key to content success
• Real-world advice for training AI to reflect your brand voice and support your goals

🎧 Episode Breakdown:

• 00:00 Introduction: Is AI Helping or Hurting Your Marketing?
• 00:58 The Importance of Strategy in AI-Driven Marketing
• 04:52 Understanding the GUIDE Framework
• 06:06 Generating Effective Content with AI
• 14:43 Training AI Tools to Support Your Strategy
• 19:20 Conclusion: Connecting Content to Purpose

About the Host

Steve Phipps is the CEO and Chief Strategist at Wayfind Marketing. As a seasoned entrepreneur and marketing leader, Steve helps B2B companies navigate the complexity of modern marketing with clarity and purpose. With years of executive experience and hands-on work across the marketing spectrum, Steve understands that marketing should be a business driver—not a distraction. He leads clients with a rare mix of curiosity, creativity, and strategic focus.

🔗 Related Resources

• Listen to this podcast about the GUIDE Marketing Framework: What It Is & Why It Works
• Learn how to: Generate Your Story and Strategy
• Master your marketing with our Learning Center – Strategy Resources

Next Steps

🧭 Take the Free B2B Marketing Assessment

🎯 Grab the Free AI Marketing Guide

💼 Connect with the Hosts on LinkedIn:

• Steve Phipps
• AnnieLaurie Walters

  
  

  
  

Leadership, Culture, and Honest Sales: A Conversation with Jonathan Torres

What if your company’s culture was your greatest sales and marketing tool? CEO Jonathan Torres shares how aligning vision, values, and strategy leads to growth with purpose. This episode is packed with real talk on leadership, honest sales, and building a business that actually lives its values.

Summary

In this episode, you’ll learn:

• How purpose and vision drive better alignment between sales & marketing
• The importance of transparency, integrity, and internal culture in leadership
• Why peer groups and support systems matter for CEOs
• How Jonathan Torres moved from nonprofit to for-profit, and what that taught him
• Practical ways to tie company values to business strategy for customer-first marketing

Guest Bio

Jonathan Torres, more affectionately known as “Torres”, is currently a Chair for C12 Memphis, a faith-based peer advisory group for business leaders and owners. He most recently served as the CEO at Frase Protection, a local residential and commercial security company. Torres’ background also includes experience as the CEO of Memphis Athletic Ministries and more than two decades of non-profit leadership experience serving the city of Memphis. He has been married to Janna for 20 years and they have three beautiful daughters, Jaidyn, Jazlyn and Joia.

Timestamps:

Time | Segment
00:00 | Introduction: The Loneliness at the Top
00:27 | Guest Introduction: Jonathan Torres
00:54 | The Power of Peer Groups
02:28 | Podcast Overview and Episode Focus
03:13 | Jonathan Torres' Leadership Journey
04:24 | Transition from Nonprofit to For‑Profit
06:16 | Building a Compelling Strategy
06:55 | Aligning Vision and Purpose
08:38 | Challenges in Sales and Marketing
14:38 | The Importance of Company Culture
21:40 | C12: Faith‑Based Peer Advisory
26:16 | Conclusion and Takeaways

Related Resources:

• Podcast: From Rake to Revenue: What CEOs Can Learn from David Perdue’s Remarkable Start 
• Blog: How to Ask for Marketing Help (When You’re Not the Decision Maker) 
• Grab the Free AI Marketing Guide:
  https://wayfindmarketing.com/ai-marketing-guide/
• Take the Free B2B Marketing Assessment:
  https://wayfindmarketing.com/b2b-marketing‑assessment 

Connect with the Hosts on LinkedIn:

Steve Phipps

AnnieLaurie Walters

What happens when a new CEO steps into a decades-old business? Tyler Whitney, CEO of Mid-South Safety Services, shares how he reshaped the company through rebranding, clarifying its value proposition, leveraging market tailwinds, and building a strong people strategy. His insights offer practical takeaways for CEOs looking to scale with clarity and purpose. 

This episode is part of our CEO Interview Series—host Steve Phipps sits down with business leaders to unpack real-world lessons on growth, leadership, and marketing.

Guest Bio:

Tyler Whitney grew up in Memphis, was homeschooled, and graduated from Mississippi State. He's been married 11 years and is raising three boys—with a fourth on the way. Since 2020, he's proudly owned and led Mid-South Safety Services.

Connect with Tyler on LinkedIn.

Quotes & Resources:

• “Look for the tailwind. You want the wind blowing behind you—you don’t want to be fighting against something.”
• “You don’t just decide to be an owner—you’ve got to know how to cast a vision and build a team.”
• “Sometimes we don’t grow because we’re not clear on the value we really provide.”

Related Resources from Wayfind Marketing:

• Wayfind Marketing Learning Center
• 5 Ways a Business Marketing Coach Can Help CEOs Drive Growth
• Why Hiring a Marketing Coach Could Be the Best Investment You Make for Your Business

CTA:

Grab the Free AI Marketing Guide:
👉 https://wayfindmarketing.com/ai-marketing-guide/

Take the Free B2B Marketing Assessment:
👉 https://wayfindmarketing.com/b2b-marketing-assessment/

Timestamps:

00:00 – Why your company’s name might be holding you back
 01:19 – Introducing Tyler Whitney and Mid-South Safety Services
 02:10 – Tyler’s path to business ownership and early influences
 04:00 – Why he chose to buy vs. start a business from scratch
 06:30 – Negotiating the business purchase during a pandemic
 08:00 – Lessons on leadership and knowing your strengths
 09:15 – Rebranding from Mid-South Emergency Lighting to Mid-South Safety Services
 11:00 – How the old brand limited growth opportunities
 13:00 – Executing a successful rebrand and client communication
 14:30 – Expanding services based on market demand
 16:00 – The power of tailwinds: identifying the right opportunities
 18:00 – Developing a strong people strategy to support growth
 20:00 – Letting go: Building a team and hiring for strengths
 22:00 – Why knowing your value prop is critical for scaling
 24:00 – Final thoughts and takeaways

Connect with the Hosts on LinkedIn:
Steve Phipps
AnnieLaurie Walters

What happens when a teenager turns a side hustle into a thriving business? David Perdue, founder and owner of Greenview Landscape Services, shares how he launched his company in high school and scaled it into a 26-person commercial operation. In this conversation with host Steve Phipps, David breaks down his journey of grit, mentorship, and purpose. He reveals the leadership lessons that shaped him, why acting fast beats perfection, and how his mission to beautify the city drives everything he does. This episode is part of our CEO Interview Series—host Steve Phipps sits down with business leaders to unpack real-world lessons on growth, leadership, and marketing.

Guest Bio:

David Perdue is the founder and owner of Greenview Landscape Services, a commercial landscaping company based in Memphis. He started the business at just 17 years old while still in high school and has grown it into a thriving team of 26 employees. With a mission to beautify the city and help others grow, David leads with vision, humility, and a commitment to building people.

Connect with David on LinkedIn:
David Perdue

Highlights:

• “People spend too much time getting ready to get ready. Just start and perfect it along the way.”
• “You can’t teach what you haven’t developed. That’s why I’ve invested so much in learning how to lead.”
• “Our mission is to beautify the city and help others grow—that’s what gets me out of bed every day.”

Timestamps:

00:00 – What were you doing at 17? David was starting a business
01:00 – Launching Greenview with a rake, some hustle, and a flashlight 04:00 – Trading mulch jobs for mowers: how David scaled fast
06:30 – Graduating and going all in on entrepreneurship
08:00 – Transitioning to commercial landscaping and managing a 26-person team
10:00 – Winning major contracts and the advantage of being underestimated
12:00 – Why mentorship and coaching fueled David’s leadership growth
15:00 – Lessons in decisive action over perfection
17:00 – Sales strategy: just walk in and ask
19:00 – David’s mission: beautify the city and help others grow
21:00 – How purpose reignited his passion
22:00 – Recap and key takeaways from David’s growth journey

Related Links from Wayfind Marketing:

• Wayfind Marketing Learning Center
• 5 Ways a Business Marketing Coach Can Help CEOs Drive Growth
• Why Hiring a Marketing Coach Could Be the Best Investment You Make for Your Business

CTA:
Grab the Free AI Marketing Guide:
 👉 https://wayfindmarketing.com/ai-marketing-guide/
Take the Free B2B Marketing Assessment:
 👉 https://wayfindmarketing.com/b2b-marketing-assessment/

Connect with the Hosts on LinkedIn:
Steve Phipps
AnnieLaurie Walters

AI is redefining how buyers search. Learn how to adapt your marketing to get cited in AI-generated answers.

In this episode, you'll learn:

• What Answer Engine Optimization (AEO) is and how it differs from traditional SEO
• Why optimizing for AI tools like ChatGPT, Perplexity, and Copilot is critical for visibility
• The pivotal role of schema markup and how to easily assess your website's implementation
• Why high-quality, credible content is essential for AI citations
• How AI is changing user search behavior and what that means for your content strategy
• Tips for staying ahead in this rapidly evolving digital landscape

Timestamps:
 00:00 Introduction: The Shift to AI-Driven Search
 00:35 Welcome to the Growth-Minded Marketing Podcast
 00:48 Understanding Answer Engine Optimization (AEO)
 03:30 The Role of Schema Markup in AEO
 07:58 The Importance of Content Quality and Authority
 08:15 AI Citations and Page Authority
 13:14 Adapting to Changing User Behavior with AI
 18:34 The Future of SEO and AEO
 22:02 Leveraging AI in Marketing: Insights from the Field
 28:27 Conclusion: Taking Action with AI-Driven Marketing

Resources & Links:

• Answer Engine Optimization: Your Strategic Roadmap for AI Search Success
• What is the Big 5 Content Marketing Strategy?
• Is Schema Markup the Secret Weapon for AI Search Visibility?
• What is Google’s EEAT?
• Schema Markup Validator Tool – Use this free tool to see what schema your page uses and identify gaps to improve AI visibility.

Before You Go:
Grab the Free AI Marketing Guide:
https://wayfindmarketing.com/ai-marketing-guide/

Take the Free B2B Marketing Assessment:
https://wayfindmarketing.com/b2b-marketing-assessment/

Connect with the Hosts on LinkedIn
Steve Phipps
AnnieLaurie Walters

Tired of scrambling for leads? A marketing coach can help you build a real strategy.

In this episode of the Growth Minded Marketing Podcast, hosts Steve Phipps and AnnieLaurie Walters delve into the importance of marketing coaching for businesses feeling stuck in their marketing efforts. They discuss the pitfalls of relying on disconnected tactics and the need for cohesive marketing leadership. The episode explores how marketing coaching provides strategic guidance to CEOs and their teams, helping them build internal capacities and make informed decisions. With real-world examples, the hosts illustrate how coaching can bridge the gap between current efforts and achieving long-term growth goals, ultimately making companies self-sufficient in their marketing endeavors.

In this episode, you'll also learn:

• The difference between a marketing coach, agency, and a fractional CMO
• Why more content or PPC isn't the solution when you're lacking strategy
• How marketing coaching empowers teams to lead instead of react
• Real examples of success and warning signs that coaching might be the right next step
• How to talk with your CEO about bringing in a marketing coach

Timestamps

0:00 Introduction: The Marketing Gamble

00:24 The Need for Strategic Marketing Leadership

01:20 Welcome to the Growth Minded Marketing Podcast

01:43 The Marketing Wall: Challenges and Solutions

02:55 The Role of Marketing Coaching

03:23 Common Pitfalls in Marketing

04:45 What Real Marketing Coaching Looks Like

06:32 Addressing Objections to Marketing Coaching

13:56 The Difference Between Coaching and Fractional CMO

24:50 Practical Steps for CEOs and Marketing Managers

33:05 Conclusion and Resources

Quotes & Resources

• “Most businesses don’t need more marketing. They need someone who knows how to lead it.”
• “Real coaching isn’t about cheerleading—it’s strategic, hands-on, and built around your business.”
• “With a coach, you're investing in internal capabilities, not just external deliverables.”

Book Mentioned: Endless Customers by Marcus Sheridan

Related Resource: 🧭 GUIDE™ Framework Series:

• G – Generate Your Strategy and Story
• U – Upgrade Your Online Presence
• I – Inform with Content
• D – Develop Your Sales Plan
• E – Evaluate and Adjus

Get More Free Marketing Coaching: Wayfind Marketing Learning Center

Related Articles:

• Why Hiring a Marketing Coach Could Be the Best Investment for Your Business
• Digital Marketing Coach vs. Marketing Agency: Which Is Right for You?
• How to Set Clear B2B Marketing Goals That Actually Drive Results
• 7 Clear Signs Your Company Needs Marketing Coaching

Grab the Free AI Marketing Guide: https://wayfindmarketing.com/ai-marketing-guide/
Take the Free B2B Marketing Assessment: https://wayfindmarketing.com/b2b-marketing-assessment/

Connect with the Hosts on LinkedIn:
Steve Phipps
AnnieLaurie Walters

You’ve got the GUIDE™ Framework—now what? In this “Ask the Coach” episode, Steve and AnnieLaurie answer the real-world marketing questions that come up as business leaders turn marketing strategy into action. From personas to KPIs to content that actually works, you’ll walk away with practical tips and renewed clarity to keep your marketing moving.

 In this episode, you'll learn:

• How to identify your ideal client and build effective marketing personas

• The difference between your brand story and your strategy—and how both drive growth

• How to align your messaging, marketing, and sales efforts to meet business goals

• Practical ways to build and execute a tactical marketing plan that works

• What KPIs you actually need to track (even if you're “not a numbers person”)

• Common website and SEO pitfalls that hurt lead generation—and how to fix them

• Smart ways to use AI to brainstorm, create, and optimize your content

This episode launches a new occasional format we’re calling "Ask the Coach," where Steve and AnnieLaurie tackle real marketing questions drawn from conversations with business leaders and clients. These episodes will pop in from time to time to offer practical, no-fluff coaching outside of our regular podcast series.

If you have a question for Steve, email us at [email protected].

Timestamps:
 00:00 - What’s the hardest part of marketing for small teams?
 01:00 - Practical application of the GUIDE™ Framework
 02:00 - Real questions from business leaders
 03:00 - Who is your ideal client and how do you figure that out?
 05:00 - What is your story and how does it impact strategy?
 07:00 - Is your marketing strategy aligned with your goals?
 10:00 - Silos between sales and marketing
 11:00 - Top metrics to track alignment and progress
 13:00 - Strategy vs. Plan: What’s the difference?
 15:00 - How to build a tactical marketing plan
 21:00 - Is your website helping or hurting you?
 25:00 - Traffic vs. leads: what’s wrong?
 27:00 - Why your new website may not be working
 28:00 - What to know about social media for B2B
 31:00 - Posting content that gets engagement
 33:00 - Inform with Content: what works in B2B
 35:00 - Should you put pricing on your website?
 38:00 - What kind of blog content builds trust
 41:00 - How to start content marketing from scratch
 42:00 - Easy wins with AI in marketing
 46:00 - Aligning sales and marketing as a revenue team
 48:00 - What should a documented sales process include?
 50:00 - Do small teams need formal meetings?
 52:00 - Who should be in the room for planning?
 54:00 - Can alignment still work with unbalanced teams?
 56:00 - Can marketing say no to sales?
 59:00 - What a 90-day review should look like
 01:01:00 - Top three metrics to track
 01:03:00 - When to pivot your strategy
 01:06:00 - Final thoughts and encouragement

🧭 GUIDE™ Framework Series:

• G – Generate Your Strategy and Story
• U – Upgrade Your Online Presence
• I – Inform with Content
• D – Develop Your Sales Plan
• E – Evaluate and Adjust

Additional Resources from Wayfind Marketing:

• How “They Ask, You Answer” Wins the Sale and Educates Customers: https://wayfindmarketing.com/how-they-ask-you-answer-wins-the-sale-and-educates-customers/
  
  
• What Is the Big 5? Your Foolproof B2B Content Marketing Strategy: https://wayfindmarketing.com/big-5-content-marketing-strategy/
  
  
• Why Redesign a Website? 5 Signs Your Site Is Stuck in the Past: https://wayfindmarketing.com/why-redesign-a-website/
  
  
• Why Is My Website Not Generating Leads? The 5 Hidden Problems Holding You Back: https://wayfindmarketing.com/why-is-my-website-not-generating-leads/
  
  
• Should You Put Pricing on Your Website? The Answer May Surprise You!: https://wayfindmarketing.com/learning-center/topic-they-ask-you-answer
  
  
• Supercharge Your Website Conversions: The Ultimate FAQ Guide for Small Businesses: https://wayfindmarketing.com/how-to-improve-website-conversions/
  
  
• What is Google’s E-E-A-T? The Key to Improving Your Website’s Credibility and Rankings: https://wayfindmarketing.com/what-is-googles-e-e-a-t-the-key-to-improving-your-websites-credibility-and-rankings/
  
  

Next Steps:

Take the Free B2B Marketing Assessment:
https://wayfindmarketing.com/b2b-marketing-assessment/

Grab the Free AI Marketing Guide:
https://wayfindmarketing.com/ai-marketing-guide/

Connect with the Hosts on LinkedIn:
Steve Phipps: https://www.linkedin.com/in/stevephipps/
AnnieLaurie Walters: https://www.linkedin.com/in/annielauriewalters/