GTM: Get The Money® [LIVE]

Burnout 101: Is Your Relentless Drive Secretly Destroying Your Bottom Line?

We need to have a radically honest conversation about the ultimate founder trap: "The Grind." We’ve been conditioned to wear exhaustion as a badge of honor, operating under the dangerous illusion that pushing through burnout is just what true leaders do. But what if your constant hustle is creating a massive, invisible blind spot that is actively sabotaging your company's growth?

In this unapologetically transformative episode of GTM: Get the Money [LIVE], I sit down with Dr. Manny Astruc, a brilliant psychiatrist specializing in executive and entrepreneur burnout. We are cutting through the noise and shattering the standard "take a vacation" advice. Burnout is not just about feeling tired; it is a profound biological hijacking of your greatest asset.

Dr. Astruc reveals the terrifying reality of what happens when we live in a constant state of firefighting: your prefrontal cortex—the strategic, analytical center of your brain literally begins to shrink, while your amygdala- the emotional, reactive center expands.

You aren't just "stressed." You are biologically offline.

Here is what we disrupt in this episode:

The Anatomy of a Blind Spot: Why you are completely unaware that your decision-making and leadership effectiveness are tanking.

The Hidden Revenue Killer: How procrastination, delayed crucial conversations, and impulsive hires are the direct results of decision fatigue, costing you hundreds of thousands of dollars.

The Hardware Reset: We explore groundbreaking TMS (Transcranial Magnetic Stimulation) technology that physically recharges your strategic brain in as little as one day.

True Mental Fitness: Beyond the "magic pill" fix, learn the four pillars of the Neuropeak Protocol—Endurance, Strength, Flexibility, and true Active Recovery (hint: scrolling and a glass of wine don't count).

Stop settling for a lesser version of yourself. Your team, your family, and your vision demand the fully optimized version of you.

Questions to ask yourself right now:

Connect with our Guest, Dr. Manny Astruc:

LinkedIn: Manuel Astruc

Website: Neuropeak Protocol

Hit play and let's get your strategic brain back online.

Stop letting the fear of a "no" bankrupt your pipeline. If your sales cycles are endlessly long and unpredictable, you don't need another generic closing script; you may need a complete behavioral overhaul.

On this episode of GTM: Get The Money®, I bring on my own Sandler Coach, Cal Thomas, to completely shatter the status quo of traditional B2B sales. We dismantle the grimy "convince and close" mindset and reveal how to build a revolutionary revenue machine using the B.A.T. Success Triangle (Behaviors, Attitudes, Techniques).

Your job as a leader is NOT to convince people to buy; it is simply to help them make a decision.

Tune in to learn why rejection is a complete myth and hear Cal drop the ultimate, counterintuitive dare for struggling reps: The 20 "No" Challenge.

Listen in, have the absolute audacity to go for the "no," and let's solve your revenue problem for good.

Connect & Take Action:

The Alignment Crisis for any GTM.

Why do we automatically assume that the playbook that made one company successful will work when copied across ten more?

In the private equity world, we pull out standard scaling frameworks the moment a portfolio company hits eight million. But if every new acquisition speaks a completely different operational language, we aren’t building value. We are just multiplying the complexity.

If one team defines an ideal customer vertically and another defines them horizontally, how can we expect them to run toward the same finish line?

I sat down with @urtaza Abbas, founder of Alif GTM, on GTM: Get The Money® {LIVE] to challenge what true alignment looks like before you ever go to market.

If you are managing a portfolio or leading a B2B SaaS company through expansion, take a step back:

Are we forcing rigid holding company frameworks onto unique businesses?

Have we actually built a common operational language across our companies?

Why are we waiting until post-close to plan for GTM alignment and true AI readiness?

What worked for you when you were managing one company will not serve you when you add the layer of multiple teams. Scale isn’t about doing more of the same. It’s about ensuring everyone speaks the same language before the race begins.

“Business is an intellectual sport. If you aren’t challenging your assumptions, you’re just busy being broke.” Are you building a legacy or just managing a mess? Let’s find out.

You’re a CEO. A Founder. A Revenue Leader. You have the vision, the strategy, and the team. But if you look at your revenue and see a jagged, unpredictable mess, you don’t have a sales problem.

You have a Translation Gap.

In this episode of GTM: Get the Money® [LIVE], I’m joined by Paul DiVincenzo to dissect why high-growth companies fail to scale even when they have "the best" people. We’re moving past the surface-level corporate fluff and getting into the radical truth of revenue architecture.

What’s inside the episode:

The Translation Tax: Why your "clear" vision gets mangled by the time it reaches the front lines.

The Vacation Test: A brutal diagnostic to see if your revenue engine is built on systems or just individual heroics.

AI-Augmented Communication: How to bridge the gap between visionary CEOs and the data-hungry engineers who actually build the product.

Intellectual Sport: Why business isn't about working harder, but about challenging every status quo assumption you hold.

If you’re tired of "re-pimping" your website and hoping for a miracle, it’s time to fix the foundation.

Listen now and learn how to close the gap between your vision and your results.

Most companies overlook the secret to unstoppable revenue growth: focused leadership and clear accountability.

In this eye-opening episode, Kate Potvin, founder of Stragility, reveals how mastering these upstream people problems can unlock your company's true potential.

Discover how defining the right accountability structures, who owns revenue, and how teams collaborate can drastically improve your results. Kate shares practical frameworks, such as the visionary and integrator roles, and explains why leadership consistency and trust are the ultimate drivers of revenue and culture.

Most executives know AI matters. Few know if they're doing it right.

In Episode 10 of GTM: Get The Money® [LIVE], Chris sits down with Andy Dé, 3x CMO, fractional Go-to-Market strategist, and AI evangelist behind $1.8B in sales revenue and $7.3B in pipeline, to answer the question every leader is quietly asking: how do you turn AI into real business value, without the chaos?

Andy shares the So What Method, a five-question framework for evaluating any AI use case:

Why, Who, What, How, So What.

Start there. Everything else follows.

In this episode:

, The difference between Generative AI and Agentic AI

, Why shadow AI is already running inside your company

, How to build an AI Center of Excellence that actually works

, What it looks like to prioritize use cases by outcome, not tool

, Real savings: $215K on BDR costs, $1.6M in radiology, without cutting quality

Chapters:

00:00 Introduction to GTM and Purpose

02:53 Meet Andy Dé, AI Expert and Evangelist

04:25 Understanding AI, From Generative to Agentic

12:49 The Importance of Governance in AI

19:46 Transitioning from Shadow AI to Center of Excellence

21:43 Key Takeaways for Implementing Agentic AI

27:46 Personal Insights and Fun with AI

Follow Andy Dé: andyde.com | LinkedIn: Andy Dé

GTM: Get The Money® [LIVE], helping executives and founders solve revenue problems and make an impact doing it.

GTM is all about Getting The Money; my latest guest shows you how to Keep The Money!

This episode is essential for entrepreneurs aiming to reduce costs from lawsuits, turnover, and toxic employees. Deb shares insights on employment practices liability insurance and managing toxic cultures, offering practical strategies to transform HR into a profit center.

Whether you're a founder, marketer, or sales leader, mastering your positioning can be the difference between growth and obscurity. This episode is a masterclass in simplifying complexity, aligning teams, and truly connecting with your market. Perfect for anyone frustrated by poor results or eager to unlock sustainable revenue, this conversation will change how you see your go-to-market strategy forever.

Tune in now to transform your positioning, cut through the noise, and start building a revenue machine that resonates with your ideal customers, because the right message is your most powerful growth tool.

Most founders don’t realize that the biggest revenue roadblock is leadership ambiguity, an unseen barrier that keeps companies stuck on a plateau.

In this episode of Get the Money [LIVE], Dave Borland, a four-time founder and certified EOS implementer, reveals the proven systems that turn chaos into clarity and help leaders break through those invisible ceilings.

You'll discover how leadership teams often sabotage their own growth through siloed functions, unclear revenue ownership, and ego-driven decision-making. Dave shares practical frameworks like the EOS (Entrepreneurial Operating System) that revolutionize business operations by aligning teams, clarifying roles, and creating measurable accountability. His insights challenge the myth that founders must do everything, showing how letting go and building a cohesive leadership rhythm unlocks exponential revenue.

We break down: the critical role of clarity in revenue generation, how to foster transparency without overwhelming your team, and why even the most visionary leaders need leadership reinforcement. Dave explains the significance of tools like the accountability chart, scorecards, and weekly check-ins, illustrating how they pave the way for sustainable growth, even in turnaround situations or fast-paced SMBs. Plus, he reveals why founders often resist delegation and how overcoming ego is the key to scalable success.

Why does this matter? Because stuck companies miss out on growth, profitability, and impact, while those who master leadership clarity double their revenue potential. Whether you're in a startup, mid-market, or facing a tough business reset, these strategies are your shortcut to breaking through financial ceilings and creating a team environment where everyone aligns toward shared success.

If you're ready to turn your leadership ambiguity into a competitive advantage and want real, actionable tools you can implement today, this episode is essential listening. Start thinking like a CEO who delegates, because your company’s future depends on it.

Are you feeling isolated in your business journey? This episode uncovers the surprisingly simple shift that helps founders scale faster, avoid burnout, and build a supportive network that lifts everyone up.

Marissa, from EO Albany, shares her unconventional journey from an elite performance dancer who performed for presidents and at Super Bowls to leading entrepreneurs on a mission to foster authentic growth. She discusses how her arts background and community work have shaped her approach to scaling businesses, emphasizing the power of vulnerability and the importance of sharing real experiences.