Dan, Nick and Jarahad recap the year that was 2019, and speak about what we're looking forward to in what will be a big 2020. A massive thank you to all of our listeners who tuned in throughout 2019! Keep sending in your suggestions of what you'd like to see on the podcast next year, no matter what they are. Peace!

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Two podcasts in two days! In this episode we discuss Instagram removing influencers’ branded posts that advertise vapes, tobacco, and weapons, Spotify prototyping a new way to see what friends have been listening to, called “Tastebuds,” and we poll our votes for what we think is Marketing Week's best marketing campaign of 2019 (https://www.marketingweek.com/the-best-marketing-campaign-of-2019-finals/). Drop us a line and let us know what your vote is!

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After a longer than anticipated break, Dan, Nick, Jarahad AND Kristen are back in an anger-fuelled podcast. Mainly about the latest Hyundai ad (https://twitter.com/LaurenGasser/status/1206633173297385473). Is it possibly the worst ad of 2019? We think so. We also chat about another terrible ad by Uncommon (https://www.campaignlive.co.uk/article/beach-everythings-better-beach-uncommon/1668813), Instagram flagging potentially offensive captions before they're posted by users and key marketing trends for 2020. We also answer some listeners questions. Enjoy!

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It's that time of year when Spotify releases their individual user wrap up of the year. We chat through that and the ponder the amount of data necessary to produce these kind of summaries. Jarahad and Nick share some of their stats (Dan doesn't because he thinks he's too cool for Spotify and uses Apple Music instead). We discuss whether social media platforms should have verification for all users and we all finally agree on something! We all think the backlash Peloton has received over their new ad is not warranted. What do you think? See was all the fuss is about here: 

https://www.nytimes.com/2019/12/03/business/peloton-bike-ad-stock.html

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After a few takes, we were finally able to hit record on Episode 21. In this episode, Dan, Nick, Jarahad AND Kristen talk Black Friday (week) sales, feedback from the Audi ad we spoke about in Episode 20, the new Maccas ad (http://bit.ly/2YbUq1l) and why we don't subscribe to publications. 

In the next episode, we'll discuss this campaign by The Good Organisation. 

https://www.linkedin.com/posts/seed-to-branch_seethingsdifferently-homelessness-homeless-activity-6605764872661803009-kXeA

What are your thoughts on it? Let us know before episode 22!

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Is Black Friday still what it used to be? Dan, Nick and Jarahad have their own opinions on this and how to stand out when it seems like every brand has jumped on the Black Friday bandwagon. We also chat about Netflix leasing out cinemas and what this means for the future. And things get serious when we argue over whether or not the new Audi RS6 Avant ad hit or missed the mark. Haven't seen it? Check it out here:

https://www.youtube.com/watch?v=K-ZMpKe2nWQ

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It's Friday and we're ending the week with another podcast. In this episode, Dan, Nick and Jarahad chat about Spotify's personalised podcast playlists, Google restricting political ads and how marketers can Overcome short-termism. 

"The August 2019 CMO Survey asked U.S. marketing leaders: “How much time do you spend managing the present versus preparing for the future of marketing in your company?” Overall, 341 leaders responded by reporting they spend 68.5% of their time “managing the present” and only 31.5% of their time “preparing for the future.” This finding holds across company size, sector, and industry." Read more about it here:

https://hbr.org/2019/11/how-marketers-can-overcome-short-termism

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In episode 18, Dan, Nic and Jarahad chat about;

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We chat about Nike pulling away from Amazon. Does this mean Amazon will be playing in a ‘grey area’ - counterfeit products etc.?

Nike + Amazon

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In a very exciting episode today we had not one but TWO special guests.

Alysha Yuille - VP Content, Carat New York. And our very own Kristen Gallagher - Head of Group Accounts, decided to join for her inaugural episode.

Alysha started her career at Bauer (formally ACP Magazines) before taking a leap of faith and moving to New York City. Landing a role at TIME, Alysha then moved over to the agency side working at Storylab and after 6 years in NYC is now VP of Content at Carat heading up the Proctor and Gamble account.

In our 5 minute (turned 30 min) chat we talked about short term-ism in the USA vs Australian markets, the current role of influencers in the greater marketing mix, celebrity vs influencer, brands and their voice in social responsibility and really how important are advertising awards?

After this podcast, Dan is also considering making Alysha an offer of employment to work at haarper. Either that or a team work trip to NYC might be in order to learn more from our Carat counterpart. So watch this space.

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