As a host of "Democracy Works," Jenna Spinelle is generating thoughtful analysis around critical issues and furthering the mission of The McCortney Institute for Democracy at Penn State. She also founded a podcasting network "united around the goal of helping listeners understand what’s broken in our democracy, and how people are working together to fix it." Additionally, Jenna is an educator, writer and presenter. She discusses how to cultivate your own brand in your day job as well as the opportunities and challenges presented by side hustles.

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The world of tea is steeped in culture, natural ingredients and an appreciation for doing things a little more slowly, according to Joyce Yong of Spectral Tea. Joyce shares her story of developing Spectral with the full support of her employer, stirring up an appreciation for tea brewing and how what's in the cup is only half the story.

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Marisa Vicere shares her story of building a nonprofit that's "Opening minds, saving lives" after a family tragedy moved her to action. With the Jana Marie Foundation, she's sparking conversations, building community support and taking the stigma away from mental health topics. Her how she built a nonprofit, generated public support and enabled vital conversations.

This episode's "Hear My Hustle" is from Victor Ariyo of creative collaboration tool Wavlength. 

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A quick solocast from Bill offering up 10 content ideas so your brand can generate attention and spark conversations during the holiday season. With shopping events like #CyberMonday, fun social media holidays and a season for reflection, opportunities are plentiful for sharing content that connects.  *This is an audio version of the monthly Help Your Hustle tips that appear on the "Happy Valley Hustle" email blast. Sign up to keep the tips coming at https://www.billzhustle.com/.

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Nick Unis went from loving sneakers to crafting his own cutting-edge footwear with 3-D printing. Unis Brands' first model, Yin & Yang, is now generating buzz for its design and sustainable footprint, while Nick's story of tenacity and patience is attracting lots of interest.  Hear what it's like to 3-D print your dream into reality.

This episode's "Hear My Hustle" is from Rob Dickson of the "Poseidon Performance" podcast. 

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Rogue state slogan campaigns, politics-scented candles and T-shirts for our stressed-out times -- Kentucky for Kentucky is a weird and insanely creative brand that knows how to grab attention. Co-founder Whit Hiler tells you how to embrace an opportunity, think creatively and recover from missteps as you search for that next big idea.

This episode's "Hear My Hustle" is from Rick Carabba of the "Two-Cent" email newsletter.

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Greg Woodman's entrepreneurial spirit goes back to college when he recognized the depth of Penn State fandom and created products for those who bled blue & white. He'd go on to sell cardboard cut-outs of legendary coach Joe Paterno, start publications that endure to this day and head up marketing efforts for action sports brand Airwalk. He's currently the CEO of marketing firm Affinity Connection, and publishes the Happy Valley Industry email newsletter. Hear how you can generate ideas, learn from your customers and build excitement around a brand.

This episode's "Hear My Hustle" is from Rachel Braun of the "Braun & Brains" podcast.

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This solocast delivers five steps toward better podcasting. After more than two and half years, Bill reflects on his "Happy Valley Hustle" experience, outlining steps that can help you launch a podcast or revitalize your show.

This was recorded Oct. 12 during a talk with Katie O'Toole's podcasting class at Penn State University.

Take a listen to Katie O'Toole -- Podcasting 101 & Shaping the Next Generation of Storytellers from November 2018.

Hear Katie's podcast "Dead Centre" here.

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PJ Mullen had a big idea: Work for Penn State football coach James Franklin. As a popular radio personality with a knack for engaging fans and being a connector in the State College area, Mullen made bold moves toward landing his dream job. Now, he's a director of marketing in Penn State Athletics. Hear how he made his vision a reality, and what's it like to work for a collegiate sports powerhouse.

This episodes "Hear My Hustle" is from Taylor Feinman of the Always Hungry Sometimes Healthy Instagram. 

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A quick solocast from Bill on why emojis are good for business. Hear how these tiny images can improve the performance of social media posts, make business communications more personal and, even, generate publicity. This is an audio version of the monthly Help Your Hustle tips that appear on the "Happy Valley Hustle" email blast. Sign up to keep the tips coming at https://www.billzhustle.com/. 

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